A data profile of the people who buy, follow and care about Nice Matin in United States — modelled from more than twelve digital signal sources. Nice Matin has an estimated audience of 323,750 people in United States.
The average Nice Matin fan in United States is 40.6 years old, balanced, and lives primarily in New York.
The audience is concentrated in New York, New Jersey, Florida.
The key figures that characterise the Nice Matin profile in United States.
49.9% are female, 50.1% are male, average age 40.6.
| Metric | Value |
|---|---|
| Female | 49.9% |
| Male | 50.1% |
| Average age | 40.6 |
| Estimated audience size | 323,750 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 18% | |
| 30-39 | 20% | |
| 40-49 | 21% | |
| 50+ | 24% |
Where the Nice Matin audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New York | ~200K | 27.93× | |
| 02 | New Jersey | ~30K | 3.77× | |
| 03 | Washington, District of Columbia | ~1K | 1.70× | |
| 04 | Connecticut | ~5K | 1.59× | |
| 05 | Alaska | <1K | 1.26× | |
| 06 | South Dakota | <1K | 1.01× | |
| 07 | Vermont | <1K | 1.01× | |
| 08 | North Dakota | <1K | 0.99× | |
| 09 | Montana | <1K | 0.93× | |
| 10 | Maine | <1K | 0.90× | |
| 11 | Delaware | <1K | 0.90× | |
| 12 | Hawaii | ~1K | 0.89× | |
| 13 | New Hampshire | <1K | 0.89× | |
| 14 | Rhode Island | <1K | 0.89× | |
| 15 | West Virginia | ~1K | 0.88× | |
| 16 | Florida | ~20K | 0.87× | |
| 17 | Idaho | ~1K | 0.86× | |
| 18 | Nebraska | ~1K | 0.86× | |
| 19 | Mississippi | ~2K | 0.85× | |
| 20 | New Mexico | ~1K | 0.85× | |
| 21 | Arkansas | ~2K | 0.83× | |
| 22 | Iowa | ~2K | 0.82× | |
| 23 | Kansas | ~2K | 0.82× | |
| 24 | Massachusetts | ~4K | 0.80× | |
| 25 | Kentucky | ~3K | 0.80× | |
| 26 | Oklahoma | ~3K | 0.80× | |
| 27 | Louisiana | ~3K | 0.79× | |
| 28 | Wisconsin | ~3K | 0.78× | |
| 29 | Alabama | ~3K | 0.78× | |
| 30 | Utah | ~2K | 0.78× | |
| 31 | Tennessee | ~4K | 0.76× | |
| 32 | Indiana | ~4K | 0.76× | |
| 33 | Missouri | ~3K | 0.75× | |
| 34 | South Carolina | ~3K | 0.75× | |
| 35 | Nevada | ~2K | 0.75× | |
| 36 | Minnesota | ~3K | 0.73× | |
| 37 | Oregon | ~2K | 0.73× | |
| 38 | Colorado | ~3K | 0.67× | |
| 39 | Michigan | ~5K | 0.65× | |
| 40 | Maryland | ~3K | 0.64× | |
| 41 | Arizona | ~4K | 0.63× | |
| 42 | Ohio | ~5K | 0.61× | |
| 43 | Washington | ~3K | 0.61× | |
| 44 | Virginia | ~4K | 0.60× | |
| 45 | Georgia | ~5K | 0.57× | |
| 46 | North Carolina | ~5K | 0.57× | |
| 47 | Pennsylvania | ~5K | 0.55× | |
| 48 | Illinois | ~5K | 0.54× | |
| 49 | California | ~10K | 0.39× | |
| 50 | Texas | ~10K | 0.39× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Nice Matin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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