Orangina Audience in United States

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Orangina has an estimated audience of 1,143,152 people in United States. 43.2% are female, 56.8% are male, average age 37.2. Top regions: California, New York, Texas. Top brand affinities: Citrus, The Botanist (gin), Discount stores, Soft drinks, Cream.

The average Orangina fan in United States is 37.2 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Citrus, The Botanist (gin), Discount stores, with strongest over-indexing on Citrus (9.38× the country average). Demographically, the Orangina audience skews more male with an average age of 37.2, and over-indexes on personality traits such as Indulgence, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Brand · Subtype: Soft drinks

Demographics of Orangina fans

Demographic split for Orangina audience in United States
MetricValue
Female43.2%
Male56.8%
Average age37.2
Estimated audience size1,143,152

Audience persona

The typical Orangina fan in United States is more male, around 37.2 years old, with strong Indulgence tendencies and a notable affinity for Citrus.

Top regions in United States

Top regions ranked by reach for Orangina in United States
RegionReachAffinity
California159,5021.27×
New York86,0671.35×
Texas74,1220.75×
Florida69,0280.89×
Pennsylvania43,4481.13×
Illinois39,0141.02×
Virginia38,2851.37×
New Jersey35,4321.22×
Massachusetts34,7911.54×
North Carolina33,4830.97×
Ohio30,5980.87×
Georgia29,8990.85×
Washington27,5181.2×
Michigan25,6040.86×
Maryland24,9391.27×
Colorado23,1701.29×
Arizona21,5660.92×
Tennessee17,8700.78×
Oregon17,8071.36×
Minnesota17,0661.04×
Connecticut16,9101.47×
Indiana16,7600.8×
Wisconsin16,4220.95×
Missouri14,7940.8×
South Carolina14,4490.84×
Utah10,2951.01×
Kentucky10,2530.72×
Alabama9,5610.6×
Nevada9,2460.84×
New Hampshire9,0962.02×
Louisiana8,5960.58×
Maine8,4482.06×
Oklahoma7,8540.62×
Iowa6,6350.7×
Washington, District of Columbia6,2661.82×
Kansas5,5050.61×
Idaho4,9770.87×
Vermont4,7452.36×
Arkansas4,6850.5×
Hawaii4,4810.91×
Rhode Island4,3711.2×
Mississippi4,0810.43×
Nebraska4,0140.7×
New Mexico3,9930.7×
West Virginia3,6280.68×
Montana2,7050.85×
Delaware2,5110.8×
Alaska2,3790.97×
South Dakota1,3800.52×
North Dakota1,2130.52×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Orangina audience
BrandAffinityCategory
Citrus9.38×Food & Beverages
The Botanist (gin)22.04×Food & Beverages
Discount stores2.78×Shopping
Soft drinks2.94×Food & Beverages
Cream3.28×Food & Beverages
Oven2×Home & Garden
Crumbl Cookies2.07×Food & Beverages
Skin care1.83×Beauty & Wellness
Culinary art1.88×Arts & Culture
Bakery2.11×Food & Beverages
Japanese cuisine3.05×Food & Beverages
English language3.01×Politics & Society
Individual1.75×Politics & Society
Sephora1.69×Shopping
Organic food1.59×Food & Beverages
Car rentals2.38×Cars & Mobility
Creator deity2.75×Politics & Society
Girl1.66×Kids & Family
Pastry2.04×Food & Beverages
Louis Vuitton2×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Orangina audience
TraitClusterScore
IndulgenceJOY1.71
Pet OwnershipJOY1.62
Quality AwarenessPREMIUM1.44
Design AffinityPREMIUM1.41
Luxury OrientationPREMIUM1.39
Family OrientationCONSERVATISM1.37

Worldwide distribution

Worldwide audience distribution share by country for Orangina
CountryShare
United States52.2%
France7.7%
Germany6.9%

See Orangina audiences in other countries

More Soft drinks audiences in United States

Frequently asked questions

How many fans does Orangina have in United States?

Orangina has an estimated audience of 1,143,152 people in United States, concentrated in California and New York.

What is the gender split and age of Orangina fans?

43.2% of Orangina fans are female, 56.8% are male, with an average age of 37.2 years.

Which brands do Orangina fans like most?

Orangina fans show strongest brand affinity for Citrus (9.38×), The Botanist (gin) (22.04×), and Discount stores (2.78×) over the country average.

Where do Orangina fans live in United States?

Orangina fans in United States are most concentrated in California (reach 159,502), New York (reach 86,067), and Texas (reach 74,122). These three regions account for the largest share of the active audience.

What other brands do Orangina fans also like?

Beyond Orangina itself, the audience over-indexes on The Botanist (gin) (22.04×), Discount stores (2.78×), Soft drinks (2.94×), and Cream (3.28×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Orangina. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.