A data profile of the people who buy, follow and care about Pat McAfee in United States — modelled from more than twelve digital signal sources. Pat McAfee has an estimated audience of 2,578,812 people in United States.
The average Pat McAfee fan in United States is 35.3 years old, more male, and lives primarily in Texas.
The audience is concentrated in Texas, California, Florida.
Top brand affinities include Kate Bosworth, Lambeau Field, Ryan Phillippe, with strongest over-indexing on Kate Bosworth (308.7× the country average).
Demographically, the Pat McAfee audience skews more male with an average age of 35.3, and over-indexes on personality traits such as Need for Security, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Pat McAfee fan in United States is more male, around 35.3 years old, with strong Need for Security tendencies and a notable affinity for Kate Bosworth.
The key figures that characterise the Pat McAfee profile in United States.
19.7% are female, 80.3% are male, average age 35.3.
| Metric | Value |
|---|---|
| Female | 19.7% |
| Male | 80.3% |
| Average age | 35.3 |
| Estimated audience size | 2,578,812 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 26% | |
| 20-29 | 26% | |
| 30-39 | 21% | |
| 40-49 | 14% | |
| 50+ | 13% |
of the worldwide Pat McAfee audience comes from United States.
| Country | Share |
|---|---|
| United States | 81.5% |
| United Kingdom | 3.2% |
| Canada | 3.1% |
Where the Pat McAfee audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | West Virginia | ~40K | 3.21× | |
| 02 | Indiana | ~100K | 2.16× | |
| 03 | Alabama | ~70K | 1.73× | |
| 04 | Ohio | ~100K | 1.56× | |
| 05 | Pennsylvania | ~100K | 1.46× | |
| 06 | Nebraska | ~20K | 1.34× | |
| 07 | South Dakota | ~9K | 1.33× | |
| 08 | Tennessee | ~70K | 1.28× | |
| 09 | Iowa | ~30K | 1.25× | |
| 10 | South Carolina | ~50K | 1.24× | |
| 11 | Georgia | ~100K | 1.11× | |
| 12 | Kentucky | ~40K | 1.11× | |
| 13 | Oklahoma | ~40K | 1.09× | |
| 14 | North Carolina | ~90K | 1.08× | |
| 15 | Wisconsin | ~50K | 1.08× | |
| 16 | Michigan | ~80K | 1.07× | |
| 17 | Mississippi | ~30K | 1.06× | |
| 18 | Kansas | ~20K | 1.02× | |
| 19 | Louisiana | ~40K | 1.00× | |
| 20 | Missouri | ~50K | 0.98× | |
| 21 | Idaho | ~10K | 0.98× | |
| 22 | North Dakota | ~6K | 0.97× | |
| 23 | Virginia | ~70K | 0.94× | |
| 24 | Illinois | ~90K | 0.93× | |
| 25 | Arizona | ~50K | 0.92× | |
| 26 | Delaware | ~7K | 0.92× | |
| 27 | Montana | ~7K | 0.91× | |
| 28 | Arkansas | ~20K | 0.90× | |
| 29 | Florida | ~200K | 0.88× | |
| 30 | Minnesota | ~40K | 0.87× | |
| 31 | Maryland | ~40K | 0.85× | |
| 32 | Texas | ~200K | 0.83× | |
| 33 | New Jersey | ~60K | 0.80× | |
| 34 | Colorado | ~40K | 0.80× | |
| 35 | Connecticut | ~20K | 0.80× | |
| 36 | Washington, District of Columbia | ~7K | 0.80× | |
| 37 | Oregon | ~30K | 0.79× | |
| 38 | Wyoming | ~3K | 0.79× | |
| 39 | Massachusetts | ~40K | 0.77× | |
| 40 | New York | ~100K | 0.74× | |
| 41 | New Hampshire | ~8K | 0.72× | |
| 42 | Rhode Island | ~7K | 0.71× | |
| 43 | Nevada | ~20K | 0.70× | |
| 44 | Maine | ~7K | 0.69× | |
| 45 | Washington | ~40K | 0.68× | |
| 46 | Utah | ~20K | 0.68× | |
| 47 | Alaska | ~4K | 0.65× | |
| 48 | New Mexico | ~8K | 0.58× | |
| 49 | California | ~200K | 0.55× | |
| 50 | Hawaii | ~6K | 0.52× |
The strongest cross-interests of the Pat McAfee audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Kate Bosworth | Movies & TV | 308.70× | ||
| 02 | Lambeau Field | Sports | 27.54× | ||
| 03 | Tipsy Elves | Shopping | 24.41× | ||
| 04 | Ryan Phillippe | Movies & TV | 15.15× | ||
| 05 | Barbour | Fashion & Accessoires | 12.98× | ||
| 06 | Max Mara | Fashion & Accessoires | 10.33× | ||
| 07 | Jordan Peele | Movies & TV | 8.45× | ||
| 08 | John Travolta | Movies & TV | 6.14× | ||
| 09 | Broadcasting of sports events | Movies & TV | 5.21× | ||
| 10 | Fox Sports | Movies & TV | 5.14× | ||
| 11 | Indianapolis Colts | Sports | 4.60× | ||
| 12 | Masters Tournament | Sports | 4.35× | ||
| 13 | Aaron Rodgers | Sports | 3.74× | ||
| 14 | FedEx | Business & Career | 3.13× | ||
| 15 | Mortgage loans | Business & Career | 2.87× | ||
| 16 | Pizza Hut | Food & Beverages | 2.33× | ||
| 17 | Subway | Food & Beverages | 2.33× | ||
| 18 | Golf | Sports | 2.23× | ||
| 19 | Domino's Pizza | Food & Beverages | 2.23× | ||
| 20 | McDonald's | Food & Beverages | 1.97× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 2.04× | |
| Convenience Orientation | PREMIUM | 1.87× | |
| Individualism | JOY | 1.55× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.55× | |
| Mindfulness | BALANCE | 0.60× | |
| Design Affinity | PREMIUM | 0.67× |
Pat McAfee has an estimated audience of 2,578,812 people in United States, concentrated in Texas and California.
19.7% of Pat McAfee fans are female, 80.3% are male, with an average age of 35.3 years.
Pat McAfee fans show strongest brand affinity for Kate Bosworth (308.7×), Lambeau Field (27.54×), and Ryan Phillippe (15.15×) over the country average.
Pat McAfee fans in United States are most concentrated in Texas (reach ~200K), California (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Pat McAfee itself, the audience over-indexes on Lambeau Field (27.54×), Ryan Phillippe (15.15×), Tipsy Elves (24.41×), and Mortgage loans (2.87×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Pat McAfee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.