Pat McAfee Audience in United States

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Pat McAfee has an estimated audience of 2,893,108 people in United States. 19.7% are female, 80.3% are male, average age 35.3. Top regions: Texas, California, Florida. Top brand affinities: Alaska, Laneige, Dog breed, Minnesota, Nebraska.

The average Pat McAfee fan in United States is 35.3 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Alaska, Laneige, Dog breed, with strongest over-indexing on Alaska (4.77× the country average). Demographically, the Pat McAfee audience skews more male with an average age of 35.3, and over-indexes on personality traits such as Need for Security, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Soccer

Demographics of Pat McAfee fans

Demographic split for Pat McAfee audience in United States
MetricValue
Female19.7%
Male80.3%
Average age35.3
Estimated audience size2,893,108

Audience persona

The typical Pat McAfee fan in United States is more male, around 35.3 years old, with strong Need for Security tendencies and a notable affinity for Alaska.

Top regions in United States

Top regions ranked by reach for Pat McAfee in United States
RegionReachAffinity
Texas213,7940.86×
California182,3460.57×
Florida167,3110.85×
Ohio145,2721.63×
Pennsylvania137,4281.41×
New York126,3270.78×
Indiana110,5082.09×
Georgia101,7291.14×
North Carolina96,5041.11×
Illinois93,6130.97×
Michigan84,3171.11×
Alabama72,7221.8×
Tennessee70,0051.21×
Virginia68,2290.97×
New Jersey60,8560.83×
Arizona59,9261.01×
South Carolina54,4101.25×
Wisconsin48,2271.11×
Missouri47,7471.02×
West Virginia45,2513.36×
Massachusetts44,6340.78×
Maryland43,4150.87×
Washington39,8570.69×
Kentucky39,5671.09×
Louisiana37,7161.01×
Minnesota37,4660.9×
Colorado36,5950.8×
Oklahoma33,6631.05×
Iowa30,6401.29×
Oregon25,3830.77×
Kansas24,2941.07×
Mississippi23,2110.97×
Connecticut23,2040.8×
Arkansas20,8810.88×
Nevada19,1620.68×
Utah17,3170.67×
Nebraska15,4111.06×
Idaho14,2790.98×
New Hampshire8,1250.71×
New Mexico8,0000.55×
South Dakota7,8101.17×
Delaware7,2590.91×
Montana7,1020.88×
Washington, District of Columbia6,9800.8×
Maine6,5700.63×
Rhode Island6,2480.68×
Hawaii6,1050.49×
North Dakota5,2280.88×
Alaska3,7740.61×
Wyoming2,8940.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Pat McAfee audience
BrandAffinityCategory
Alaska4.77×Travel & Leisure
Laneige12.73×Beauty & Wellness
Dog breed1.81×Pets & Animals
Minnesota2.45×Travel & Leisure
Nebraska3.57×Travel & Leisure
La Opinión9.07×News
Sinaloa4.08×Travel & Leisure
Justice2.23×Politics & Society
Litter box1.55×Pets & Animals
Graham Greene4.43×Literature
Home staging3.74×Home & Garden
Chili con carne5.53×Food & Beverages
nbc chicago3.63×Movies & TV
Unique Gifts1.52×Shopping
Finding Your Roots7.06×Movies & TV
Google Analytics3.02×Internet & Social Media
Sailor2.99×Travel & Leisure
ABC 7 Chicago2.57×Movies & TV
Pro-Ject2.43×Music & Radio
Kerala3.9×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Pat McAfee audience
TraitClusterScore
Need for SecurityCONSERVATISM1.64
Early Adopter MentalityPOWER1.43
Risk AppetiteTHRILL1.15
Sports ActivityPOWER1.09
IndividualismJOY1.05
ExtroversionTHRILL1.01

Worldwide distribution

Worldwide audience distribution share by country for Pat McAfee
CountryShare
United States83.0%
Canada3.4%
United Kingdom3.2%

See Pat McAfee audiences in other countries

More Soccer audiences in United States

Frequently asked questions

How many fans does Pat McAfee have in United States?

Pat McAfee has an estimated audience of 2,893,108 people in United States, concentrated in Texas and California.

What is the gender split and age of Pat McAfee fans?

19.7% of Pat McAfee fans are female, 80.3% are male, with an average age of 35.3 years.

Which brands do Pat McAfee fans like most?

Pat McAfee fans show strongest brand affinity for Alaska (4.77×), Laneige (12.73×), and Dog breed (1.81×) over the country average.

Where do Pat McAfee fans live in United States?

Pat McAfee fans in United States are most concentrated in Texas (reach 213,794), California (reach 182,346), and Florida (reach 167,311). These three regions account for the largest share of the active audience.

What other brands do Pat McAfee fans also like?

Beyond Pat McAfee itself, the audience over-indexes on Laneige (12.73×), Dog breed (1.81×), Minnesota (2.45×), and Nebraska (3.57×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Pat McAfee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.