Self-control Audience in United States

Self-control logo

Self-control has an estimated audience of 1,012,200 people in United States. 76.4% are female, 23.6% are male, average age 43.3. Top brand affinities: Mathcore, Google Home, The Historian, Eurail, Parral, Chihuahua.

Top brand affinities include Mathcore, Google Home, The Historian, with strongest over-indexing on Mathcore (18.06× the country average). Demographically, the Self-control audience skews more female with an average age of 43.3, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite.

Category: Health · Type: Topic

Demographics of Self-control fans

Demographic split for Self-control audience in United States
MetricValue
Female76.4%
Male23.6%
Average age43.3
Estimated audience size1,012,200

Audience persona

The typical Self-control fan in United States is more female, around 43.3 years old, with strong Luxury Orientation tendencies and a notable affinity for Mathcore.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Self-control audience
BrandAffinityCategory
Mathcore18.06×Music & Radio
Google Home11.63×Technology & Electronics
The Historian16.48×Literature
Eurail16.57×Cars & Mobility
Parral, Chihuahua9.03×Travel & Leisure
Evan Tanner16.6×Sports
Mie goreng16.07×Food & Beverages
Glasgow, Kentucky11.13×Travel & Leisure
charvel guitars12.76×Music & Radio
El Hijo del Santo12.67×Sports
Étouffée9.85×Food & Beverages
Isla Holbox9.93×Travel & Leisure
Holly Hagan17.22×Movies & TV
Dan Hardy11.48×Sports
Guayas Province12.25×Travel & Leisure
Solo climbing2.41×Sports
Ghar (film)16.72×Movies & TV
Graham Coxon10.93×Music & Radio
Lilongwe11.44×Travel & Leisure
Jab Tak Hai Jaan9.97×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Self-control audience
TraitClusterScore
Luxury OrientationPREMIUM3.05
Risk AppetiteTHRILL1.82
MindfulnessBALANCE1.5
Price SensitivityPREMIUM1.36
Community OrientationOPEN1.31
Healthy LifestyleBALANCE1.21

Worldwide distribution

Worldwide audience distribution share by country for Self-control
CountryShare
United States40.3%
United Kingdom8.3%
Brazil7.5%

See Self-control audiences in other countries

More Health audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Self-control. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.