Skai Jackson Audience in United States

Skai Jackson logo

Skai Jackson has an estimated audience of 2,264,887 people in United States. 75.7% are female, 24.3% are male, average age 40.0. Top regions: California, Texas, Florida. Top brand affinities: Peyton List, Cameron Boyce, Debby Ryan, Cheryl Burke, Jesse Metcalfe.

The average Skai Jackson fan in United States is 40.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Peyton List, Cameron Boyce, Debby Ryan, with strongest over-indexing on Peyton List (141.12× the country average). Demographically, the Skai Jackson audience skews more female with an average age of 40.0, and over-indexes on personality traits such as LGBTQ+ Identity, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Skai Jackson fans

Demographic split for Skai Jackson audience in United States
MetricValue
Female75.7%
Male24.3%
Average age40.0
Estimated audience size2,264,887

Audience persona

The typical Skai Jackson fan in United States is more female, around 40.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Peyton List.

Top regions in United States

Top regions ranked by reach for Skai Jackson in United States
RegionReachAffinity
California246,9530.99×
Texas236,4681.21×
Florida183,9731.2×
New York152,7691.21×
Georgia128,4671.84×
North Carolina96,1121.41×
Illinois83,7991.11×
Pennsylvania82,0791.08×
Ohio76,9481.1×
Virginia66,6841.21×
New Jersey63,7811.11×
Maryland62,6421.61×
Michigan62,2181.05×
Tennessee51,6221.14×
South Carolina45,4061.33×
Louisiana44,6311.53×
Indiana44,2401.07×
Arizona42,5120.92×
Alabama42,2131.33×
Massachusetts41,3670.93×
Washington37,9840.84×
Missouri36,3341×
Minnesota29,1810.9×
Kentucky28,5371×
Mississippi27,7901.49×
Wisconsin27,7670.81×
Colorado27,1020.76×
Oklahoma25,6051.02×
Connecticut24,3451.07×
Nevada22,3981.02×
Arkansas21,4601.15×
Oregon18,6020.72×
Kansas16,6750.93×
Utah16,1360.8×
Iowa15,6260.84×
Nebraska9,3990.83×
New Mexico8,8900.78×
West Virginia8,5270.81×
Idaho8,4950.75×
Hawaii7,9630.82×
Washington, District of Columbia7,8471.15×
Delaware6,9701.12×
Rhode Island6,4880.9×
New Hampshire5,7210.64×
Maine5,4020.67×
South Dakota3,7010.71×
Montana3,5760.57×
North Dakota3,4740.75×
Alaska3,1490.65×
Vermont2,2040.55×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Skai Jackson audience
BrandAffinityCategory
Peyton List141.12×Movies & TV
Cameron Boyce96×Movies & TV
Debby Ryan91.06×Movies & TV
Cheryl Burke99.06×Movies & TV
Jesse Metcalfe126.2×Movies & TV
Rowan Blanchard119.29×Movies & TV
Ross Lynch92.07×Movies & TV
Peyton List (actress, born 1998)54.51×Movies & TV
Dove Cameron44.34×Movies & TV
Laura Marano110.31×Movies & TV
Kickin' It109.45×Movies & TV
A.N.T. Farm112.75×Movies & TV
Calum Worthy140.45×Movies & TV
Sabrina Carpenter18.83×Music & Radio
Victorious53.58×Movies & TV
Euphoria6.93×Movies & TV
Good Luck Charlie68.07×Movies & TV
Mary Mouser54.51×Movies & TV
Shake It Up (TV series)100.38×Movies & TV
Zoey 10165.98×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Skai Jackson audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.62
Convenience OrientationPREMIUM1.53
Price SensitivityPREMIUM1.46
ExtroversionTHRILL1.36
Social Media UsageJOY1.28
IndulgenceJOY1.2

Worldwide distribution

Worldwide audience distribution share by country for Skai Jackson
CountryShare
United States49.5%
Canada2.9%
United Kingdom2.4%

See Skai Jackson audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Skai Jackson have in United States?

Skai Jackson has an estimated audience of 2,264,887 people in United States, concentrated in California and Texas.

What is the gender split and age of Skai Jackson fans?

75.7% of Skai Jackson fans are female, 24.3% are male, with an average age of 40.0 years.

Which brands do Skai Jackson fans like most?

Skai Jackson fans show strongest brand affinity for Peyton List (141.12×), Cameron Boyce (96×), and Debby Ryan (91.06×) over the country average.

Where do Skai Jackson fans live in United States?

Skai Jackson fans in United States are most concentrated in California (reach 246,953), Texas (reach 236,468), and Florida (reach 183,973). These three regions account for the largest share of the active audience.

What other brands do Skai Jackson fans also like?

Beyond Skai Jackson itself, the audience over-indexes on Cameron Boyce (96×), Debby Ryan (91.06×), Cheryl Burke (99.06×), and Jesse Metcalfe (126.2×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Skai Jackson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.