Kickin' It Audience in United States
Kickin' It has an estimated audience of 767,006 people in United States. 70.2% are female, 29.8% are male, average age 36.7. Top brand affinities: Huddle (software), Ilya Kovalchuk, Combat sport, Elsword, Home equity.
Top brand affinities include Huddle (software), Ilya Kovalchuk, Combat sport, with strongest over-indexing on Huddle (software) (102.2× the country average). Demographically, the Kickin' It audience skews more female with an average age of 36.7, and over-indexes on personality traits such as Extroversion, Community Orientation.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Sitcom
Demographics of Kickin' It fans
| Metric | Value |
|---|---|
| Female | 70.2% |
| Male | 29.8% |
| Average age | 36.7 |
| Estimated audience size | 767,006 |
Audience persona
The typical Kickin' It fan in United States is more female, around 36.7 years old, with strong Extroversion tendencies and a notable affinity for Huddle (software).
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Huddle (software) | 102.2× | Technology & Electronics |
| Ilya Kovalchuk | 96.36× | Sports |
| Combat sport | 3.56× | Sports |
| Elsword | 20× | Games |
| Home equity | 2.26× | Home & Garden |
| Tezz | 6.74× | Movies & TV |
| Nationality | 1.85× | Politics & Society |
| Insulin index | 11.64× | Health |
| Pillow | 1.63× | Home & Garden |
| Kansas | 1.81× | Travel & Leisure |
| Home staging | 3.55× | Home & Garden |
| 3D printing | 1.7× | Technology & Electronics |
| Tulare County, California | 6.67× | Travel & Leisure |
| Joe Lynn Turner | 19.41× | Music & Radio |
| Nebraska Cornhuskers football | 1.98× | Sports |
| Alaskan Husky | 8.46× | Pets & Animals |
| Erie County, New York | 5.06× | Travel & Leisure |
| Justice | 1.51× | Politics & Society |
| KSTP-TV | 3.73× | Movies & TV |
| Magazine (band) | 3.07× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.6 |
| Community Orientation | OPEN | 1.53 |
| Individualism | JOY | 1.37 |
| Convenience Orientation | PREMIUM | 1.31 |
| Spirituality | BALANCE | 1.3 |
| DIY Mentality | THRILL | 1.3 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 65.3% |
| Canada | 4.5% |
| United Kingdom | 3.5% |
See Kickin' It audiences in other countries
More Sitcom audiences in United States
- Schitt's Creek (4,994,429)
- Green Acres (1,809,416)
- Blackish (1,608,508)
- American Housewife (1,430,092)
- The Ranch (TV series) (1,322,350)
How to read this data
Audience size is the estimated number of people in United States who actively search for Kickin' It. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.