Rascasse Audience Intelligence

Olivia Holt Audience in United States

A data profile of the people who buy, follow and care about Olivia Holt in United States — modelled from more than twelve digital signal sources. Olivia Holt has an estimated audience of 1,711,355 people in United States.

The average Olivia Holt fan in United States is 34.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Emily Osment, Sabrina Carpenter, Peyton List (actress, born 1998), with strongest over-indexing on Emily Osment (123.37× the country average).

Demographically, the Olivia Holt audience skews more female with an average age of 34.8, and over-indexes on personality traits such as Luxury Orientation, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Olivia Holt fan in United States is more female, around 34.8 years old, with strong Luxury Orientation tendencies and a notable affinity for Emily Osment.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Olivia Holt profile in United States.

Audience size
1.7M
in United States
Gender
73.8%
26.2% male
Age
34.8
average years
Country rank
#16083
Person in United States
Fig. 01

Search interest · 12-month trend

-36%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Olivia Holt fans

73.8% are female, 26.2% are male, average age 34.8.

Fig. 02

Gender split

73.8%
Female
26.2%
Male
Demographic split for Olivia Holt audience in United States
MetricValue
Female73.8%
Male26.2%
Average age34.8
Estimated audience size1,711,355
Fig. 03

Age distribution

Ø 34.8
average years
Age distribution of the Olivia Holt audience in United States
Age bracketShare%
16-1929%
20-2920%
30-3922%
40-4920%
50+8%
Fig. 04

Worldwide distribution

44.9%

of the worldwide Olivia Holt audience comes from United States.

Worldwide audience distribution share by country for Olivia Holt
CountryShare
United States44.9%
Brazil6.4%
United Kingdom6.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Olivia Holt audience in United States is strongest.

Fig. 05

Top regions by affinity

Olivia Holt fans by region: top regions in United States
#RegionReachAffinity×
01Utah~20K1.32×
02Tennessee~40K1.18×
03Mississippi~20K1.18×
04Idaho~10K1.16×
05Kentucky~30K1.15×
06Pennsylvania~70K1.11×
07Ohio~60K1.10×
08West Virginia~10K1.10×
09Indiana~40K1.09×
10Oklahoma~20K1.08×
11Illinois~70K1.07×
12Connecticut~20K1.06×
13Texas~200K1.05×
14Georgia~60K1.05×
15California~200K1.04×
16North Carolina~60K1.04×
17Michigan~50K1.03×
18Missouri~30K1.03×
19South Carolina~30K1.03×
20Minnesota~30K1.03×
21Arkansas~20K1.03×
22New York~100K1.02×
23Virginia~50K1.02×
24New Jersey~50K1.01×
25Wisconsin~30K1.01×
26Kansas~20K1.01×
27Rhode Island~6K1.01×
28Massachusetts~40K1.00×
29Iowa~20K1.00×
30Louisiana~20K0.99×
31Nebraska~9K0.99×
32Hawaii~8K0.99×
33Washington~40K0.98×
34Florida~100K0.97×
35Maryland~30K0.97×
36Delaware~5K0.97×
37North Dakota~4K0.97×
38Colorado~30K0.96×
39Alabama~30K0.96×
40Nevada~20K0.96×
41South Dakota~4K0.93×
42Oregon~20K0.92×
43New Hampshire~7K0.91×
44Arizona~30K0.90×
45New Mexico~8K0.88×
46Montana~5K0.87×
47Maine~6K0.86×
48Vermont~3K0.81×
49Washington, District of Columbia~4K0.78×
50Alaska~3K0.76×
Fig. 06

Affinity by region

Affinity by region — Olivia Holt, United States
0.76×1.00×1.32×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Olivia Holt audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Olivia Holt audience
#·InterestCategoryAffinity×
01Emily OsmentMovies & TV123.37×
02Calum WorthyMovies & TV112.67×
03A.N.T. FarmMovies & TV101.51×
04Peyton List (actress, born 1998)Movies & TV95.57×
05Mary MouserMovies & TV95.57×
06Naomi ScottMovies & TV94.39×
07Ross LynchMovies & TV93.35×
08Good Luck CharlieMovies & TV84.33×
09Avan JogiaMovies & TV83.35×
10Kickin' ItMovies & TV78.20×
11Sarah DrewMovies & TV78.08×
12Laura MaranoMovies & TV72.41×
13Cameron BoyceMovies & TV70.35×
14Debby RyanMovies & TV56.86×
15Elle FanningMovies & TV43.28×
16Peyton ListMovies & TV42.83×
17Dove CameronMovies & TV42.26×
18Sabrina CarpenterMusic & Radio41.68×
19Dakota FanningMovies & TV38.59×
20Kelly OsbourneMusic & Radio18.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Olivia Holt audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Olivia Holt audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM1.33×
IndulgenceJOY1.17×
ExtroversionTHRILL1.13×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Olivia Holt audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.82×
Need for SecurityCONSERVATISM0.86×
Community OrientationOPEN0.87×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Olivia Holt have in United States?

Olivia Holt has an estimated audience of 1,711,355 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Olivia Holt fans?

73.8% of Olivia Holt fans are female, 26.2% are male, with an average age of 34.8 years.

03

Which brands do Olivia Holt fans like most?

Olivia Holt fans show strongest brand affinity for Emily Osment (123.37×), Sabrina Carpenter (41.68×), and Peyton List (actress, born 1998) (95.57×) over the country average.

04

Where do Olivia Holt fans live in United States?

Olivia Holt fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Olivia Holt fans also like?

Beyond Olivia Holt itself, the audience over-indexes on Sabrina Carpenter (41.68×), Peyton List (actress, born 1998) (95.57×), Cameron Boyce (70.35×), and Avan Jogia (83.35×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Olivia Holt. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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