Sociology Audience in United States

Sociology has an estimated audience of 27,730,171 people in United States. 60.1% are female, 39.9% are male, average age 41.5. Top regions: California, Texas, New York.
The average Sociology fan in United States is 41.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York.
Category: Business & Career · Type: Topic · Subtype: Field of study
Demographics of Sociology fans
| Metric | Value |
|---|---|
| Female | 60.1% |
| Male | 39.9% |
| Average age | 41.5 |
| Estimated audience size | 27,730,171 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 4,889,333 | 1.6× |
| Texas | 2,761,820 | 1.16× |
| New York | 1,891,982 | 1.22× |
| Florida | 1,836,012 | 0.98× |
| Georgia | 1,108,866 | 1.3× |
| North Carolina | 1,004,990 | 1.2× |
| Illinois | 960,894 | 1.04× |
| Pennsylvania | 955,692 | 1.02× |
| Ohio | 793,103 | 0.93× |
| Virginia | 752,588 | 1.11× |
| New Jersey | 746,998 | 1.06× |
| Michigan | 742,079 | 1.02× |
| Massachusetts | 622,673 | 1.14× |
| Tennessee | 583,116 | 1.05× |
| Washington | 580,132 | 1.04× |
| Maryland | 565,496 | 1.19× |
| Arizona | 543,582 | 0.96× |
| Indiana | 479,675 | 0.95× |
| Louisiana | 422,371 | 1.18× |
| Alabama | 417,734 | 1.08× |
| South Carolina | 409,908 | 0.98× |
| Missouri | 406,730 | 0.91× |
| Minnesota | 387,933 | 0.98× |
| Colorado | 383,508 | 0.88× |
| Wisconsin | 354,905 | 0.85× |
| Kentucky | 320,326 | 0.92× |
| Oregon | 306,221 | 0.96× |
| Oklahoma | 305,786 | 0.99× |
| Connecticut | 296,190 | 1.06× |
| Mississippi | 294,742 | 1.29× |
| Nevada | 263,476 | 0.98× |
| Arkansas | 229,473 | 1.0× |
| Kansas | 217,956 | 1.0× |
| Utah | 209,576 | 0.84× |
| Iowa | 202,813 | 0.89× |
| Hawaii | 136,021 | 1.14× |
| New Mexico | 133,059 | 0.96× |
| Nebraska | 123,330 | 0.89× |
| Idaho | 121,401 | 0.87× |
| West Virginia | 121,215 | 0.94× |
| Washington, District of Columbia | 93,540 | 1.12× |
| New Hampshire | 92,349 | 0.85× |
| Rhode Island | 90,947 | 1.03× |
| Maine | 85,222 | 0.86× |
| Delaware | 69,856 | 0.91× |
| Montana | 58,345 | 0.76× |
| South Dakota | 51,467 | 0.8× |
| North Dakota | 50,111 | 0.88× |
| Vermont | 42,197 | 0.87× |
| Alaska | 41,581 | 0.7× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.5% |
| Italy | 7.7% |
| Brazil | 6.4% |
See Sociology audiences in other countries
More Field of study audiences in United States
- Music (181,108,961)
- Politics and social issues (139,815,487)
- Education (104,984,855)
- Medicine (89,907,855)
- Psychology (89,088,191)
How to read this data
Audience size is the estimated number of people in United States who actively search for Sociology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.