South Yorkshire Audience in United States
South Yorkshire has an estimated audience of 366,404 people in United States. 63.4% are female, 36.6% are male, average age 40.5. Top brand affinities: Temple Grandin, Nasal cavity, Ural Mountains, Parma, JcrOffroad.
Top brand affinities include Temple Grandin, Nasal cavity, Ural Mountains, with strongest over-indexing on Temple Grandin (1.72× the country average). Demographically, the South Yorkshire audience skews more female with an average age of 40.5, and over-indexes on personality traits such as Career Orientation, Mindfulness.
Category: Travel & Leisure · Type: POI
Demographics of South Yorkshire fans
| Metric | Value |
|---|---|
| Female | 63.4% |
| Male | 36.6% |
| Average age | 40.5 |
| Estimated audience size | 366,404 |
Audience persona
The typical South Yorkshire fan in United States is more female, around 40.5 years old, with strong Career Orientation tendencies and a notable affinity for Temple Grandin.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Temple Grandin | 1.72× | Literature |
| Nasal cavity | 1.62× | Health |
| Ural Mountains | 2.18× | Travel & Leisure |
| Parma | 1.64× | Travel & Leisure |
| JcrOffroad | 3× | Shopping |
| JC Whitney | 1.85× | Shopping |
| Cadena SER | 1.63× | Music & Radio |
| Bulacan | 1.78× | Travel & Leisure |
| Cake Craft and Decoration | 1.88× | Food & Beverages |
| John James Audubon | 1.77× | Literature |
| California University of Pennsylvania | 1.59× | Business & Career |
| Perris, California | 1.62× | Travel & Leisure |
| Just Cause 3 | 1.55× | Games |
| Newtown, Bucks County, Pennsylvania | 1.52× | Travel & Leisure |
| Mount Takao | 1.75× | Travel & Leisure |
| Nonito Donaire | 1.6× | Sports |
| Davao Region | 1.53× | Travel & Leisure |
| JBM | 2.48× | Music & Radio |
| Joe the Plumber | 1.66× | Politics & Society |
| The Tackle Box | 1.59× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 1.49 |
| Mindfulness | BALANCE | 1.44 |
| Community Orientation | OPEN | 1.4 |
| Pet Ownership | JOY | 1.34 |
| Sustainability | BALANCE | 1.33 |
| Extroversion | THRILL | 1.28 |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 78.4% |
| United States | 12.7% |
| Australia | 2.6% |
See South Yorkshire audiences in other countries
More Travel & Leisure audiences in United States
- United States (134,384,245)
- New York City (93,869,939)
- California (82,524,257)
- North America (79,975,752)
- Florida (70,758,765)
How to read this data
Audience size is the estimated number of people in United States who actively search for South Yorkshire. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.