Stan Lee Audience in United States

Stan Lee logo

Stan Lee has an estimated audience of 2,490,304 people in United States. 38.8% are female, 61.2% are male, average age 32.8. Top regions: California, Texas, Florida. Top brand affinities: Stellan Skarsgård, Godzilla, Jack Kirby, Michael Gambon, Bonnie Wright.

The average Stan Lee fan in United States is 32.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Stellan Skarsgård, Godzilla, Jack Kirby, with strongest over-indexing on Stellan Skarsgård (43.88× the country average). Demographically, the Stan Lee audience skews more male with an average age of 32.8, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Politician

Demographics of Stan Lee fans

Demographic split for Stan Lee audience in United States
MetricValue
Female38.8%
Male61.2%
Average age32.8
Estimated audience size2,490,304

Audience persona

The typical Stan Lee fan in United States is more male, around 32.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Stellan Skarsgård.

Top regions in United States

Top regions ranked by reach for Stan Lee in United States
RegionReachAffinity
California333,9811.22×
Texas250,7351.17×
Florida185,8191.1×
New York149,5621.07×
Illinois91,1141.1×
Pennsylvania85,6591.02×
North Carolina82,2171.1×
Ohio82,1621.07×
Georgia74,2130.97×
New Jersey69,1901.09×
Michigan68,7821.06×
Virginia59,9480.99×
Washington52,6411.05×
Tennessee51,9871.04×
Arizona50,906
Indiana50,2901.11×
Massachusetts46,1360.94×
Missouri42,8891.07×
Maryland42,875
Colorado37,0900.94×
South Carolina35,7450.95×
Wisconsin35,6530.95×
Kentucky33,4891.07×
Minnesota33,2080.93×
Oklahoma31,4631.14×
Louisiana30,6240.95×
Alabama30,2980.87×
Oregon28,618
Nevada27,1681.13×
Connecticut24,871
Utah24,2371.09×
Arkansas21,5421.05×
Mississippi20,3120.99×
Kansas19,9911.02×
Iowa19,8610.97×
Idaho13,7741.1×
New Mexico12,520
Nebraska12,2840.98×
West Virginia11,2600.97×
Hawaii10,0190.94×
New Hampshire9,1040.93×
Maine7,8420.88×
Rhode Island7,3560.93×
Delaware6,3910.93×
Montana6,0210.87×
Washington, District of Columbia5,2240.7×
South Dakota4,9530.86×
Wyoming4,7061.27×
North Dakota4,6050.9×
Alaska4,2810.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Stan Lee audience
BrandAffinityCategory
Stellan Skarsgård43.88×Movies & TV
Godzilla11.7×Movies & TV
Jack Kirby60.76×Literature
Michael Gambon51.58×Movies & TV
Bonnie Wright53.71×Movies & TV
Avengers (band)31.26×Music & Radio
Civil War (comics)34.29×Literature
Eddie Redmayne43.64×Movies & TV
Beetlejuice7.8×Movies & TV
Superman3.71×Movies & TV
Doctor Stranger30.51×Movies & TV
Cobie Smulders24.07×Movies & TV
Elizabeth Olsen15.57×Movies & TV
Robbie Coltrane35.01×Movies & TV
RoboCop (comics)28.67×Literature
Coraline (film)13.76×Movies & TV
Tom Hiddleston19.34×Movies & TV
Chris Evans (actor)12.72×Movies & TV
Tom Felton19.62×Movies & TV
Toys (film)14.77×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Stan Lee audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.91
ExtroversionTHRILL1.78
PatriotismCONSERVATISM1.44
Pet OwnershipJOY1.36
Early Adopter MentalityPOWER1.2
Social Media UsageJOY1.19

Worldwide distribution

Worldwide audience distribution share by country for Stan Lee
CountryShare
United States32.2%
Brazil5.9%
India5.3%

See Stan Lee audiences in other countries

More Politician audiences in United States

Frequently asked questions

How many fans does Stan Lee have in United States?

Stan Lee has an estimated audience of 2,490,304 people in United States, concentrated in California and Texas.

What is the gender split and age of Stan Lee fans?

38.8% of Stan Lee fans are female, 61.2% are male, with an average age of 32.8 years.

Which brands do Stan Lee fans like most?

Stan Lee fans show strongest brand affinity for Stellan Skarsgård (43.88×), Godzilla (11.7×), and Jack Kirby (60.76×) over the country average.

Where do Stan Lee fans live in United States?

Stan Lee fans in United States are most concentrated in California (reach 333,981), Texas (reach 250,735), and Florida (reach 185,819). These three regions account for the largest share of the active audience.

What other brands do Stan Lee fans also like?

Beyond Stan Lee itself, the audience over-indexes on Godzilla (11.7×), Jack Kirby (60.76×), Michael Gambon (51.58×), and Bonnie Wright (53.71×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Stan Lee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.