Toys (film) Audience in United States
Toys (film) has an estimated audience of 4,470,091 people in United States. Top regions: California, Texas, Florida. Top brand affinities: Coba, Dog breed, Hibachi, Captain America (1990 film), Voter registration.
Toys (film) fans in United States are concentrated in California, with strong brand affinity for Coba. The audience is concentrated in California, Texas, Florida. Top brand affinities include Coba, Dog breed, Hibachi, with strongest over-indexing on Coba (67.86× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Toys (film) fans
| Metric | Value |
|---|---|
| Estimated audience size | 4,470,091 |
Audience persona
The typical Toys (film) fan in United States shows strong Luxury Orientation tendencies and a notable affinity for Coba.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 550,760 | 1.12× |
| Texas | 480,722 | 1.25× |
| Florida | 310,824 | 1.03× |
| New York | 265,499 | 1.06× |
| Pennsylvania | 164,968 | 1.1× |
| Georgia | 161,943 | 1.18× |
| Illinois | 157,039 | 1.05× |
| North Carolina | 148,297 | 1.1× |
| Ohio | 146,296 | 1.06× |
| Michigan | 145,059 | 1.24× |
| New Jersey | 118,273 | 1.04× |
| Virginia | 111,911 | 1.03× |
| Tennessee | 104,998 | 1.17× |
| Arizona | 104,434 | 1.14× |
| Indiana | 92,619 | 1.13× |
| Alabama | 84,190 | 1.35× |
| Washington | 81,362 | 0.91× |
| Maryland | 78,080 | 1.02× |
| Missouri | 76,390 | 1.06× |
| Massachusetts | 75,103 | 0.85× |
| South Carolina | 73,279 | 1.09× |
| Louisiana | 69,573 | 1.21× |
| Kentucky | 69,548 | 1.24× |
| Wisconsin | 60,944 | 0.91× |
| Minnesota | 56,081 | 0.88× |
| Colorado | 55,893 | 0.79× |
| Oklahoma | 55,016 | 1.11× |
| Mississippi | 50,862 | 1.38× |
| Nevada | 48,554 | 1.12× |
| Oregon | 45,131 | 0.88× |
| Arkansas | 41,838 | 1.14× |
| Connecticut | 41,665 | 0.93× |
| Kansas | 34,842 | 0.99× |
| Utah | 33,967 | 0.85× |
| Iowa | 32,728 | 0.89× |
| West Virginia | 26,437 | 1.27× |
| Nebraska | 23,454 | 1.05× |
| New Mexico | 21,219 | 0.95× |
| Idaho | 18,404 | 0.82× |
| Hawaii | 16,779 | 0.87× |
| Delaware | 14,507 | 1.18× |
| New Hampshire | 12,143 | 0.69× |
| Maine | 12,023 | 0.75× |
| Rhode Island | 11,612 | 0.82× |
| Washington, District of Columbia | 9,970 | 0.74× |
| Montana | 9,123 | 0.74× |
| Alaska | 9,073 | 0.95× |
| North Dakota | 8,024 | 0.87× |
| South Dakota | 7,810 | 0.76× |
| Vermont | 5,380 | 0.69× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Coba | 67.86× | Travel & Leisure |
| Dog breed | 1.63× | Pets & Animals |
| Hibachi | 10.18× | Food & Beverages |
| Captain America (1990 film) | 4.29× | Movies & TV |
| Voter registration | 4.06× | Politics & Society |
| Throne of Glass | 6.13× | Literature |
| Monogram | 3.11× | Home & Garden |
| Israel | 1.7× | Travel & Leisure |
| Bank account | 1.97× | Business & Career |
| Ole Gunnar Solskjær | 25.83× | Sports |
| Nebraska Cornhuskers football | 2.65× | Sports |
| Harvey Mudd College | 15.62× | Business & Career |
| Elsword | 11.36× | Games |
| Historic site | 2.84× | Arts & Culture |
| Electrolyte | 3.13× | Health |
| Vocal harmony | 3× | Music & Radio |
| John Havlicek | 10.36× | Sports |
| Easy Home Meals | 26.07× | Food & Beverages |
| Endless Space | 15.5× | Games |
| Emilio Estefan | 9.3× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 3.11 |
| Risk Appetite | THRILL | 1.84 |
| LGBTQ+ Identity | OPEN | 1.53 |
| Tradition | CONSERVATISM | 1.5 |
| Extroversion | THRILL | 1.48 |
| Early Adopter Mentality | POWER | 1.38 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 34.1% |
| India | 13.5% |
| Italy | 8.4% |
See Toys (film) audiences in other countries
More Movies & TV audiences in United States
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- Harry Potter (76,449,631)
- Peacemaker (68,050,277)
How to read this data
Audience size is the estimated number of people in United States who actively search for Toys (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.