The Lorax (film) Audience in United States
The Lorax (film) has an estimated audience of 291,473 people in United States. 60.7% are female, 39.3% are male, average age 34.9. Top brand affinities: Plainfield, New Jersey, Lulu 黃路梓茵, Empresarios, Dog breed, Arnold Palmer.
Top brand affinities include Plainfield, New Jersey, Lulu 黃路梓茵, Empresarios, with strongest over-indexing on Plainfield, New Jersey (88.19× the country average). Demographically, the The Lorax (film) audience skews more female with an average age of 34.9, and over-indexes on personality traits such as Family Orientation, Extroversion.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of The Lorax (film) fans
| Metric | Value |
|---|---|
| Female | 60.7% |
| Male | 39.3% |
| Average age | 34.9 |
| Estimated audience size | 291,473 |
Audience persona
The typical The Lorax (film) fan in United States is more female, around 34.9 years old, with strong Family Orientation tendencies and a notable affinity for Plainfield, New Jersey.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Plainfield, New Jersey | 88.19× | Travel & Leisure |
| Lulu 黃路梓茵 | 20× | Movies & TV |
| Empresarios | 32.9× | Politics & Society |
| Dog breed | 2.76× | Pets & Animals |
| Arnold Palmer | 11.59× | Sports |
| Combat sport | 2.36× | Sports |
| Corona (band) | 8.14× | Music & Radio |
| KSTP-TV | 10.33× | Movies & TV |
| Home construction | 1.88× | Home & Garden |
| Mortgage insurance | 5.25× | Business & Career |
| Grinch | 4.54× | Movies & TV |
| Panama | 3.79× | Travel & Leisure |
| JDSU | 3.13× | Business & Career |
| Keenan Allen | 5.98× | Sports |
| Elsword | 14.75× | Games |
| 3D printing | 2.24× | Technology & Electronics |
| Assassin's Creed II | 6.33× | Games |
| Home staging | 4.09× | Home & Garden |
| Racing | 1.93× | Cars & Mobility |
| Guarujá | 31.3× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.7 |
| Extroversion | THRILL | 1.57 |
| Convenience Orientation | PREMIUM | 1.51 |
| Pet Ownership | JOY | 1.43 |
| Indulgence | JOY | 1.25 |
| Sustainability | BALANCE | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 26.1% |
| Germany | 6.6% |
| Philippines | 6.4% |
See The Lorax (film) audiences in other countries
More Movies & TV audiences in United States
- Superman (134,978,918)
- Euphoria (131,605,431)
- Friends (88,648,863)
- Harry Potter (76,449,631)
- Peacemaker (68,050,277)
How to read this data
Audience size is the estimated number of people in United States who actively search for The Lorax (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.