Toy Blast Audience in United States

Toy Blast logo

Toy Blast has an estimated audience of 1,852,978 people in United States. 65.4% are female, 34.6% are male, average age 37.6. Top regions: New York, Florida, Texas. Top brand affinities: Sears, Lebanese cuisine, Zach Ertz, Enrique Hernández (baseball), Software widget.

The average Toy Blast fan in United States is 37.6 years old, more female, and lives primarily in New York. The audience is concentrated in New York, Florida, Texas. Top brand affinities include Sears, Lebanese cuisine, Zach Ertz, with strongest over-indexing on Sears (2.09× the country average). Demographically, the Toy Blast audience skews more female with an average age of 37.6, and over-indexes on personality traits such as Quality Awareness, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game

Demographics of Toy Blast fans

Demographic split for Toy Blast audience in United States
MetricValue
Female65.4%
Male34.6%
Average age37.6
Estimated audience size1,852,978

Audience persona

The typical Toy Blast fan in United States is more female, around 37.6 years old, with strong Quality Awareness tendencies and a notable affinity for Sears.

Top regions in United States

Top regions ranked by reach for Toy Blast in United States
RegionReachAffinity
New York145,6231.41×
Florida122,9810.98×
Texas118,6990.75×
California113,1550.56×
Illinois109,1151.77×
Pennsylvania106,5521.71×
North Carolina71,3001.28×
Ohio66,3271.16×
South Carolina64,1642.3×
Michigan56,4221.16×
New Jersey53,2371.13×
Arizona51,0091.35×
Indiana49,3661.46×
Tennessee46,7451.26×
Kentucky44,0001.89×
Missouri39,2861.32×
Wisconsin38,2181.37×
Georgia35,8280.63×
Louisiana34,9051.46×
Alabama34,3581.33×
Virginia34,3330.76×
Maryland30,7620.97×
Mississippi24,8021.62×
Kansas21,6421.48×
Colorado21,0810.72×
Massachusetts20,4250.56×
Hawaii20,1872.53×
West Virginia17,6282.04×
Washington14,8940.4×
Oklahoma14,7490.72×
Arkansas12,6070.83×
Iowa12,4810.82×
Minnesota11,3550.43×
Connecticut10,6730.57×
Nebraska9,5411.03×
Utah8,5960.52×
Oregon7,8700.37×
Maine7,6611.15×
New Mexico7,4700.8×
Nevada6,1320.34×
Washington, District of Columbia5,8021.04×
North Dakota5,1261.35×
New Hampshire4,5110.62×
Rhode Island2,7880.47×
Montana2,5720.5×
Delaware2,2620.44×
Idaho2,2240.24×
Alaska1,3110.33×
Wyoming1,2400.45×
South Dakota1,2220.29×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Toy Blast audience
BrandAffinityCategory
Sears2.09×Shopping
Lebanese cuisine1.84×Food & Beverages
Zach Ertz1.89×Sports
Enrique Hernández (baseball)3.25×Sports
Software widget2.69×Technology & Electronics
Certified diabetes educator2.31×Business & Career
Ohio State Buckeyes women's basketball1.64×Sports
Voltron: Legendary Defender1.61×Movies & TV
Fat-tailed sheep2.49×Pets & Animals
Indiana University School of Medicine1.57×Business & Career
Muscat (grape)1.52×Food & Beverages
Arts in education2.37×Business & Career
Iowa State Athletics1.97×Sports
Chautauqua County, New York1.54×
Emily Giffin2.08×Literature
FaithGateway1.68×Literature
Fatherly1.57×Kids & Family
edureka1.62×Business & Career
Metro Iztapalapa1.72×Travel & Leisure
Computational statistics1.76×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Toy Blast audience
TraitClusterScore
Quality AwarenessPREMIUM0.93
Price SensitivityPREMIUM0.83
CreativityOPEN0.79
Family OrientationCONSERVATISM0.79
Need for SecurityCONSERVATISM0.78
MindfulnessBALANCE0.75

Worldwide distribution

Worldwide audience distribution share by country for Toy Blast
CountryShare
United States40.1%
Germany7.2%
United Kingdom6.9%

See Toy Blast audiences in other countries

More Games audiences in United States

Frequently asked questions

How many fans does Toy Blast have in United States?

Toy Blast has an estimated audience of 1,852,978 people in United States, concentrated in New York and Florida.

What is the gender split and age of Toy Blast fans?

65.4% of Toy Blast fans are female, 34.6% are male, with an average age of 37.6 years.

Which brands do Toy Blast fans like most?

Toy Blast fans show strongest brand affinity for Sears (2.09×), Lebanese cuisine (1.84×), and Zach Ertz (1.89×) over the country average.

Where do Toy Blast fans live in United States?

Toy Blast fans in United States are most concentrated in New York (reach 145,623), Florida (reach 122,981), and Texas (reach 118,699). These three regions account for the largest share of the active audience.

What other brands do Toy Blast fans also like?

Beyond Toy Blast itself, the audience over-indexes on Lebanese cuisine (1.84×), Zach Ertz (1.89×), Enrique Hernández (baseball) (3.25×), and Software widget (2.69×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Toy Blast. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.