Software widget Audience in United States
Software widget has an estimated audience of 340,130 people in United States. 18.8% are female, 81.2% are male, average age 40.3. Top regions: California, Kentucky, Virginia. Top brand affinities: Pillow, Racing, Saving, Lebanese cuisine, Ellen Burstyn.
The average Software widget fan in United States is 40.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Kentucky, Virginia. Top brand affinities include Pillow, Racing, Saving, with strongest over-indexing on Pillow (2.64× the country average). Demographically, the Software widget audience skews more male with an average age of 40.3, and over-indexes on personality traits such as Social Media Usage, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 38 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic
Demographics of Software widget fans
| Metric | Value |
|---|---|
| Female | 18.8% |
| Male | 81.2% |
| Average age | 40.3 |
| Estimated audience size | 340,130 |
Audience persona
The typical Software widget fan in United States is more male, around 40.3 years old, with strong Social Media Usage tendencies and a notable affinity for Pillow.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 9,988 | 0.27× |
| Kentucky | 7,359 | 1.73× |
| Virginia | 6,466 | 0.78× |
| Texas | 5,924 | 0.2× |
| Mississippi | 5,737 | 2.05× |
| Tennessee | 5,278 | 0.77× |
| Louisiana | 5,101 | 1.16× |
| Arkansas | 5,097 | 1.82× |
| Oklahoma | 4,985 | 1.32× |
| Florida | 4,906 | 0.21× |
| Missouri | 4,768 | 0.87× |
| Alabama | 4,748 | 1× |
| South Carolina | 4,491 | 0.88× |
| Indiana | 4,376 | 0.7× |
| Kansas | 4,375 | 1.63× |
| Hawaii | 4,178 | 2.86× |
| Pennsylvania | 4,168 | 0.36× |
| Iowa | 4,153 | 1.48× |
| New York | 4,152 | 0.22× |
| North Carolina | 4,069 | 0.4× |
| Ohio | 4,053 | 0.39× |
| Georgia | 4,036 | 0.39× |
| Michigan | 4,034 | 0.45× |
| Wisconsin | 4,013 | 0.78× |
| Illinois | 3,909 | 0.35× |
| New Hampshire | 3,903 | 2.91× |
| Massachusetts | 3,871 | 0.58× |
| Arizona | 3,864 | 0.56× |
| New Mexico | 3,802 | 2.23× |
| Nevada | 3,789 | 1.15× |
| Oregon | 3,741 | 0.96× |
| Utah | 3,719 | 1.22× |
| Maryland | 3,676 | 0.63× |
| New Jersey | 3,667 | 0.42× |
| Minnesota | 3,585 | 0.74× |
| Washington | 3,464 | 0.51× |
| Colorado | 3,454 | 0.64× |
| Washington, District of Columbia | 2,437 | 2.38× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Pillow | 2.64× | Home & Garden |
| Racing | 1.77× | Cars & Mobility |
| Saving | 1.83× | Business & Career |
| Lebanese cuisine | 1.55× | Food & Beverages |
| Ellen Burstyn | 1.75× | Movies & TV |
| Lindsey Shaw | 1.83× | Movies & TV |
| Prozis | 1.9× | Shopping |
| E-box | 1.67× | Health |
| iPEC Coaching | 2.45× | Business & Career |
| Luv' | 1.51× | Music & Radio |
| Mongkut | 6.25× | |
| Jorja Fox | 1.62× | Movies & TV |
| Shannon Leto | 1.89× | Movies & TV |
| Leibniz-Keks | 7.01× | Food & Beverages |
| WOFL | 1.76× | Movies & TV |
| University of Nueva Caceres | 16.01× | Business & Career |
| The Specials | 1.66× | Music & Radio |
| Dundalk | 1.7× | Travel & Leisure |
| Cachapa | 2.13× | Food & Beverages |
| Pisco Sour | 2.12× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Social Media Usage | JOY | 1.87 |
| Indulgence | JOY | 1.26 |
| Extroversion | THRILL | 1.14 |
| Early Adopter Mentality | POWER | 1.08 |
| Mindfulness | BALANCE | 1.04 |
| Price Sensitivity | PREMIUM | 1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.7% |
| France | 16.0% |
| Romania | 15.0% |
See Software widget audiences in other countries
More Technology & Electronics audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Software widget have in United States?
Software widget has an estimated audience of 340,130 people in United States, concentrated in California and Kentucky.
What is the gender split and age of Software widget fans?
18.8% of Software widget fans are female, 81.2% are male, with an average age of 40.3 years.
Which brands do Software widget fans like most?
Software widget fans show strongest brand affinity for Pillow (2.64×), Racing (1.77×), and Saving (1.83×) over the country average.
Where do Software widget fans live in United States?
Software widget fans in United States are most concentrated in California (reach 9,988), Kentucky (reach 7,359), and Virginia (reach 6,466). These three regions account for the largest share of the active audience.
What other brands do Software widget fans also like?
Beyond Software widget itself, the audience over-indexes on Racing (1.77×), Saving (1.83×), Lebanese cuisine (1.55×), and Ellen Burstyn (1.75×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Software widget. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.