Whirlpool Corporation Audience in United States

Whirlpool Corporation has an estimated audience of 2,961,742 people in United States. 61.0% are female, 39.0% are male, average age 46.0. Top regions: California, Texas, Florida.
The average Whirlpool Corporation fan in United States is 46.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida.
Category: Home & Garden · Type: Brand
Demographics of Whirlpool Corporation fans
| Metric | Value |
|---|---|
| Female | 61.0% |
| Male | 39.0% |
| Average age | 46.0 |
| Estimated audience size | 2,961,742 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 316,658 | 0.97× |
| Texas | 310,334 | 1.22× |
| Florida | 233,207 | 1.16× |
| Ohio | 143,490 | 1.57× |
| New York | 137,350 | 0.83× |
| Michigan | 114,879 | 1.48× |
| Illinois | 107,830 | 1.09× |
| Georgia | 107,368 | 1.18× |
| North Carolina | 104,816 | 1.18× |
| Pennsylvania | 93,702 | 0.94× |
| Tennessee | 75,990 | 1.28× |
| Virginia | 73,597 | 1.02× |
| Indiana | 71,050 | 1.31× |
| New Jersey | 68,470 | 0.91× |
| Arizona | 55,986 | 0.93× |
| Washington | 53,645 | 0.9× |
| Oklahoma | 51,048 | 1.55× |
| South Carolina | 50,063 | 1.12× |
| Missouri | 49,754 | 1.04× |
| Maryland | 48,780 | 0.96× |
| Massachusetts | 47,974 | 0.82× |
| Colorado | 45,837 | 0.98× |
| Wisconsin | 44,729 | 1.0× |
| Alabama | 44,182 | 1.07× |
| Kentucky | 41,815 | 1.13× |
| Minnesota | 40,523 | 0.95× |
| Louisiana | 39,341 | 1.03× |
| Iowa | 36,699 | 1.5× |
| Oregon | 27,215 | 0.8× |
| Nevada | 26,265 | 0.92× |
| Mississippi | 25,258 | 1.04× |
| Connecticut | 24,662 | 0.83× |
| Arkansas | 24,349 | 1.0× |
| Utah | 23,685 | 0.89× |
| Kansas | 21,719 | 0.93× |
| Idaho | 13,984 | 0.94× |
| Nebraska | 13,889 | 0.94× |
| West Virginia | 13,250 | 0.96× |
| New Mexico | 12,914 | 0.87× |
| Hawaii | 12,315 | 0.97× |
| New Hampshire | 9,102 | 0.78× |
| Maine | 8,243 | 0.78× |
| Washington, District of Columbia | 7,638 | 0.86× |
| Delaware | 6,785 | 0.83× |
| Montana | 6,484 | 0.79× |
| Rhode Island | 6,377 | 0.68× |
| South Dakota | 6,019 | 0.88× |
| North Dakota | 5,551 | 0.91× |
| Alaska | 4,471 | 0.71× |
| Wyoming | 3,959 | 0.9× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 27.7% |
| Germany | 11.0% |
| India | 9.4% |
See Whirlpool Corporation audiences in other countries
More Home & Garden audiences in United States
- Walmart (94,971,264)
- Target Corporation (79,586,810)
- Macy's (79,019,110)
- Lowe's (75,832,553)
- EBay (75,427,823)
How to read this data
Audience size is the estimated number of people in United States who actively search for Whirlpool Corporation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.