Wine cellar Audience in United States
Wine cellar has an estimated audience of 6,010,534 people in United States. 56.0% are female, 44.0% are male, average age 40.6. Top regions: California, Ohio, Texas.
The average Wine cellar fan in United States is 40.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Ohio, Texas. Demographically, the Wine cellar audience skews more female with an average age of 40.6, and over-indexes on personality traits such as Indulgence, Design Affinity.
Category: Food & Beverages · Type: Topic
Demographics of Wine cellar fans
| Metric | Value |
|---|---|
| Female | 56.0% |
| Male | 44.0% |
| Average age | 40.6 |
| Estimated audience size | 6,010,534 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 1,031,829 | 1.56× |
| Ohio | 823,785 | 4.45× |
| Texas | 533,048 | 1.03× |
| New York | 476,659 | 1.42× |
| Florida | 423,476 | 1.04× |
| New Jersey | 418,374 | 2.74× |
| Illinois | 209,435 | 1.05× |
| Pennsylvania | 197,147 | 0.97× |
| Georgia | 169,773 | 0.92× |
| North Carolina | 156,426 | 0.86× |
| Tennessee | 150,343 | 1.25× |
| Connecticut | 124,732 | 2.07× |
| Colorado | 122,339 | 1.29× |
| Virginia | 116,922 | 0.8× |
| Michigan | 110,263 | 0.7× |
| Washington | 108,420 | 0.9× |
| Massachusetts | 100,858 | 0.85× |
| Wisconsin | 96,340 | 1.07× |
| Arizona | 94,311 | 0.77× |
| Oklahoma | 91,732 | 1.37× |
| Indiana | 90,952 | 0.83× |
| Alabama | 88,798 | 1.06× |
| Maryland | 88,436 | 0.86× |
| Missouri | 84,930 | 0.88× |
| Kansas | 72,047 | 1.52× |
| Louisiana | 70,598 | 0.91× |
| Kentucky | 60,104 | 0.8× |
| South Carolina | 59,261 | 0.66× |
| Mississippi | 58,626 | 1.18× |
| Oregon | 55,298 | 0.8× |
| Minnesota | 52,641 | 0.61× |
| Nevada | 47,179 | 0.81× |
| Iowa | 35,023 | 0.71× |
| Arkansas | 32,109 | 0.65× |
| Utah | 29,513 | 0.55× |
| Nebraska | 25,781 | 0.86× |
| Hawaii | 24,456 | 0.95× |
| Washington, District of Columbia | 17,405 | 0.96× |
| New Hampshire | 16,842 | 0.71× |
| Idaho | 16,706 | 0.55× |
| West Virginia | 15,741 | 0.56× |
| South Dakota | 15,534 | 1.12× |
| New Mexico | 14,897 | 0.49× |
| Maine | 14,198 | 0.66× |
| Rhode Island | 11,216 | 0.59× |
| Montana | 11,037 | 0.66× |
| Alaska | 9,144 | 0.71× |
| Delaware | 8,370 | 0.5× |
| Vermont | 7,722 | 0.73× |
| North Dakota | 5,696 | 0.46× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 2.57 |
| Design Affinity | PREMIUM | 2.26 |
| Quality Awareness | PREMIUM | 1.82 |
| Luxury Orientation | PREMIUM | 1.72 |
| Travelling | THRILL | 1.67 |
| DIY Mentality | THRILL | 1.47 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 13.8% |
| Japan | 13.8% |
| Italy | 13.7% |
See Wine cellar audiences in other countries
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How to read this data
Audience size is the estimated number of people in United States who actively search for Wine cellar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.