Rascasse Audience Intelligence

Lamine Yamal Audience in South Africa

A data profile of the people who buy, follow and care about Lamine Yamal in South Africa — modelled from more than twelve digital signal sources. Lamine Yamal has an estimated audience of 893,671 people in South Africa.

#19among Soccer in South Africa
#9among Person in South Africa
#57in Sports

Lamine Yamal has an estimated audience of 893,671 people in South Africa. 23.6% are female, 76.4% are male, average age 31.6. Top brand affinities: Atlético Madrid, Manchester City F.C., Bologna F.C. 1909, Manchester United F.C., Aston Villa F.C..

Top brand affinities include Atlético Madrid, Manchester City F.C., Bologna F.C. 1909, with strongest over-indexing on Atlético Madrid (11.32× the country average).

Demographically, the Lamine Yamal audience skews more male with an average age of 31.6, and over-indexes on personality traits such as Risk Appetite, Career Orientation.

The typical Lamine Yamal fan in South Africa is more male, around 31.6 years old, with strong Risk Appetite tendencies and a notable affinity for Atlético Madrid.

Category: Sports · Type: Person · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Lamine Yamal profile in South Africa.

Audience size
894K
in South Africa
Gender
23.6%
76.4% male
Age
31.6
average years
Country rank
#888
Person in South Africa
Fig. 01

Search interest · 12-month trend

-7%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Lamine Yamal fans

23.6% are female, 76.4% are male, average age 31.6.

Fig. 02

Gender split

23.6%
Female
76.4%
Male
Demographic split for Lamine Yamal audience in South Africa
MetricValue
Female23.6%
Male76.4%
Average age31.6
Estimated audience size893,671
Fig. 03

Age distribution

Ø 31.6
average years
Age distribution of the Lamine Yamal audience in South Africa
Age bracketShare%
16-1941%
20-2925%
30-3914%
40-497%
50+13%
Fig. 04

Worldwide distribution

1.0%

of the worldwide Lamine Yamal audience comes from South Africa.

Worldwide audience distribution share by country for Lamine Yamal
CountryShare
United States12.0%
Spain8.9%
Brazil5.5%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Lamine Yamal audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Lamine Yamal audience
#·InterestCategoryAffinity×
01U.S. LecceSports14.68×
02Bologna F.C. 1909Sports13.99×
03Atlético MadridSports11.32×
04Real SociedadSports11.26×
05West Ham United F.C.Sports10.10×
06Athletic BilbaoSports9.33×
07Leicester City F.C.Sports9.13×
08Atalanta B.C.Sports8.62×
09AS Monaco FCSports7.28×
10Aston Villa F.C.Sports7.14×
11La LigaSports5.96×
12A.C. MilanSports5.71×
13Inter MilanSports5.52×
14Manchester City F.C.Sports4.44×
15Paris Saint-GermainSports4.26×
16FC BarcelonaSports3.50×
17Premier LeagueSports3.09×
18FIFA World CupSports3.04×
19Manchester United F.C.Sports2.85×
20Real Madrid C.F.Sports2.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Lamine Yamal audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Lamine Yamal audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.22×
Career OrientationPOWER1.19×
SpiritualityBALANCE1.11×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Lamine Yamal audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.61×
Family OrientationCONSERVATISM0.66×
Pet OwnershipJOY0.68×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in South Africa who actively search for Lamine Yamal. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across South Africa. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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