Rascasse Audience Intelligence

One Piece Viewer Demographics in United States

One Piece has an estimated audience of 17.9M people in United States.

#22among TV series in United States
#28among movies & series in United States#123in Movies & TV

The average One Piece fan in United States is 30.0 years old, more male, and lives primarily in California.

By number of fans, One Piece ranks #22 among the 3068 objects in TV series in United States — 2.1× the group median.

Its fans are 9.1 years younger than the group average of 39.1.

Women make up 42.4% of the fan base, 15.0 percentage points fewer than the group average.

Compared with the other 3067 objects in TV series, One Piece fans stand out for their interest in My Hero Academia, BTS and Gaming.

Most fans live in California, Texas, Florida.

Top affinities include My Hero Academia, BTS, Gaming, with strongest over-indexing on My Hero Academia (5.18× the country average).

Demographically, the One Piece audience skews more male with an average age of 30.0, and over-indexes on personality traits such as Luxury Orientation, Pet Ownership.

The typical One Piece fan in United States is more male, around 30.0 years old, with strong Luxury Orientation tendencies and a notable affinity for My Hero Academia.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
17.9M
in United States
Gender
42.4%♀
57.6% male
Age
30.0
average years
Country rank
#1856
among all objects in United States
Fig. 01

Search interest · 12-month trend

+32%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of One Piece viewers

42.4% are female, 57.6% are male, average age 30.0.

Fig. 02

Gender split

42.4%
Female
57.6%
Male
Demographic split for One Piece audience in United States
MetricValue
Female42.4%
Male57.6%
Average age30.0
Estimated audience size17.9M
Fig. 03

Age distribution

Ø 30.0
average years
Age distribution of the One Piece audience in United States
Age bracketShare%
16-2447%
25-3424%
35-4414%
45-549%
55+6%
Fig. 04

Worldwide distribution

17.0%

of the worldwide One Piece audience comes from United States.

Worldwide audience distribution share by country for One Piece
CountryShare
United States17.0%
Japan12.9%
Brazil4.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

One Piece fans by region: top regions in United States
#RegionReachAffinity×
01Nevada~300K1.49×
02Hawaii~100K1.33×
03Texas~1.5M1.29×
04Arizona~500K1.28×
05California~2.5M1.25×
06Alaska~50K1.20×
07Washington~500K1.17×
08Oklahoma~200K1.16×
09Florida~1.5M1.15×
10Georgia~700K1.15×
11Utah~200K1.12×
12Oregon~300K1.11×
13Maryland~400K1.10×
14Virginia~500K1.09×
15New York~1M1.07×
16Arkansas~200K1.07×
17Alabama~300K1.06×
18Kentucky~300K1.06×
19Louisiana~300K1.05×
20Connecticut~200K1.05×
21New Mexico~100K1.04×
22North Carolina~600K1.03×
23New Jersey~500K1.02×
24South Carolina~300K1.02×
25Indiana~400K1.01×
26Illinois~700K0.99×
27Michigan~500K0.98×
28Minnesota~300K0.98×
29Mississippi~200K0.98×
30Pennsylvania~700K0.97×
31Massachusetts~400K0.96×
32Missouri~300K0.96×
33Kansas~100K0.95×
34Ohio~600K0.94×
35Tennessee~400K0.93×
36Colorado~300K0.93×
37Nebraska~90K0.90×
38Idaho~90K0.89×
39West Virginia~90K0.89×
40Rhode Island~50K0.89×
41Delaware~50K0.89×
42Iowa~100K0.87×
43Wisconsin~300K0.83×
44North Dakota~30K0.81×
45New Hampshire~50K0.78×
46Washington, District of Columbia~30K0.78×
47Maine~60K0.77×
48Montana~40K0.74×
49South Dakota~40K0.74×
50Vermont~20K0.69×
Fig. 06

Affinity by region

Affinity by region — One Piece, United States
0.69×1.00×1.49×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the One Piece audience vs. the country average
#·InterestCategoryAffinity×
01My Hero AcademiaLiterature5.18×
02BTSMusic & Radio5.03×
03GamingGames4.84×
04Dragon Ball ZMovies & TV4.28×
05World of WarcraftGames4.01×
06Pokémon (video game series)Games4.00×
07TwitchGames3.87×
08Anime conventionLiterature3.86×
09OtakuLiterature3.81×
10KPop Demon HuntersMovies & TV2.60×
11SingingMusic & Radio2.38×
12Harry PotterMovies & TV2.20×
13Anime moviesMovies & TV2.15×
14NBASports2.10×
15Classical musicMusic & Radio1.95×
16Heavy metal musicMusic & Radio1.72×
17TikTokInternet & Social Media1.63×
18FIFA World CupSports1.63×
19SpotifyInternet & Social Media1.61×
20MoviesMovies & TV1.51×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the One Piece audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the One Piece audience vs. the country average · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM1.30×
Pet OwnershipJOY1.25×
MindfulnessBALANCE1.16×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the One Piece audience vs. the country average · Rather not
TraitClusterDeviationScore
Career OrientationPOWER0.46×
CreativityOPEN0.48×
TraditionCONSERVATISM0.50×
0×1.00× baseline2×
Appendix

Explore more audiences

More TV series audiences in United States

See One Piece audiences in other countries

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in One Piece over the last 12 months. Modelled, not counted; people interested in several movie / tv show / seriess count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/one-piece-869” · Methodology