Rascasse Audience Intelligence

FC Barcelona Fan Demographics in Germany

FC Barcelona has an estimated audience of 9.2M people in Germany.

#13among Soccer in Germany
#8among teams in Germany
#28in Sports

The average FC Barcelona fan in Germany is 33.6 years old, more male, and lives primarily in Nordrhein-Westfalen.

By number of fans, FC Barcelona ranks #2 among the 20 La Liga teams in Germany — 30.2× the group median.

Women make up 35.2% of the fan base, 8.2 percentage points more than the group average.

Compared with the other 19 La Liga teams, FC Barcelona fans stand out for their interest in Manchester United F.C., Juventus FC and Manchester City F.C..

In Q2/2026, search interest was −34.7% on the same quarter a year earlier; the median across the group was +26.0%.

Most fans live in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top affinities include Manchester United F.C., Juventus FC, Manchester City F.C., with strongest over-indexing on Manchester United F.C. (4.55× the country average).

Demographically, the FC Barcelona audience skews more male with an average age of 33.6, and over-indexes on personality traits such as Early Adopter Mentality, Need for Security.

The typical FC Barcelona fan in Germany is more male, around 33.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Manchester United F.C..

Category: Sports · Type: Team · Subtype: Soccer

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
9.2M
in Germany
Gender
35.2%♀
64.8% male
Age
33.6
average years
Country rank
#378
among all objects in Germany
Fig. 01

Search interest · 12-month trend

-35%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of FC Barcelona fans

35.2% are female, 64.8% are male, average age 33.6.

Fig. 02

Gender split

35.2%
Female
64.8%
Male
Demographic split for FC Barcelona audience in Germany
MetricValue
Female35.2%
Male64.8%
Average age33.6
Estimated audience size9.2M
Fig. 03

Age distribution

Ø 33.6
average years
Age distribution of the FC Barcelona audience in Germany
Age bracketShare%
16-2435%
25-3424%
35-4418%
45-5414%
55+9%
Fig. 04

Worldwide distribution

3.6%

of the worldwide FC Barcelona audience comes from Germany.

Worldwide audience distribution share by country for FC Barcelona
CountryShare
United States10.6%
Spain10.1%
Indonesia4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

FC Barcelona fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~100K1.27×
02Nordrhein-Westfalen~2.5M1.21×
03Hamburg~200K1.21×
04Baden-Württemberg~1.5M1.11×
05Hessen~800K1.11×
06Bayern~1.5M1.07×
07Niedersachsen~900K1.07×
08Rheinland-Pfalz~500K1.00×
09Berlin~400K1.00×
10Saarland~100K0.99×
11Schleswig-Holstein~300K0.96×
12Sachsen~400K0.88×
13Sachsen-Anhalt~200K0.82×
14Brandenburg~200K0.81×
15Thüringen~200K0.78×
16Mecklenburg-Vorpommern~100K0.72×
Fig. 06

Affinity by region

Affinity by region — FC Barcelona, Germany
0.72×1.00×1.27×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the FC Barcelona audience vs. the country average
#·InterestCategoryAffinity×
01Manchester United F.C.Sports4.55×
02Juventus FCSports4.18×
03Manchester City F.C.Sports3.96×
04UEFA Europa LeagueSports3.93×
05FIFA World CupSports3.92×
06Cristiano RonaldoSports3.86×
07AC MilanSports3.76×
08Premier LeagueSports3.72×
09Lamine YamalSports3.61×
10Real Madrid Club de FútbolSports3.55×
11Serie ASports3.47×
12TransfermarktSports3.36×
13UEFA Champions LeagueSports3.29×
14La LigaSports3.27×
15IHF World Men's Handball ChampionshipSports3.01×
16Galatasaray S.K.Sports2.58×
17SV Werder BremenSports1.96×
18BundesligaSports1.93×
19Borussia DortmundSports1.79×
20FC Bayern MunichSports1.51×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the FC Barcelona audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the FC Barcelona audience vs. the country average · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.02×
Need for SecurityCONSERVATISM1.02×
Career OrientationPOWER1.00×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the FC Barcelona audience vs. the country average · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.67×
DIY MentalityTHRILL0.71×
CreativityOPEN0.72×
0×1.00× baseline2×
Appendix

Explore more audiences

More Soccer audiences in Germany

See FC Barcelona audiences in other countries

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in Germany with measurable interest in FC Barcelona over the last 12 months. Modelled, not counted; people interested in several teams count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/de/fc-barcelona-6221” · Methodology