Rascasse Audience Intelligence

Melanie Martinez (singer) Audience in United States

Melanie Martinez (singer) has an estimated audience of 3.4M people in United States.

#46among Pop in United States#1293among people in United States#805in Music & Radio

The average Melanie Martinez (singer) fan in United States is 26.2 years old, more female, and lives primarily in California.

By number of fans, Melanie Martinez (singer) ranks #46 among the 1578 objects in Pop in United States.

Its fans are 13.8 years younger than the group average of 40.0.

Women make up 72.5% of the fan base, 13.8 percentage points more than the group average.

Compared with the other 1577 objects in Pop, Melanie Martinez (singer) fans stand out for their interest in University of Southampton, Hooverphonic and Portishead (band).

Interest is seasonal: April, May and June account for 36% of the year's searches, October is the quietest month.

Most fans live in California, Texas, Florida.

Top affinities include University of Southampton, Hooverphonic, Portishead (band), with strongest over-indexing on University of Southampton (4223.79× the country average).

Demographically, the Melanie Martinez (singer) audience skews more female with an average age of 26.2, and over-indexes on personality traits such as Mindfulness, Pet Ownership.

The typical Melanie Martinez (singer) fan in United States is more female, around 26.2 years old, with strong Mindfulness tendencies and a notable affinity for University of Southampton.

Category: Music & Radio · Type: Person · Subtype: Pop

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
3.4M
in United States
Gender
72.5%♀
27.5% male
Age
26.2
average years
Country rank
#9414
among all objects in United States
Fig. 01

Search interest · 12-month trend

+52%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Melanie Martinez (singer) fans

72.5% are female, 27.5% are male, average age 26.2.

Fig. 02

Gender split

72.5%
Female
27.5%
Male
Demographic split for Melanie Martinez (singer) audience in United States
MetricValue
Female72.5%
Male27.5%
Average age26.2
Estimated audience size3.4M
Fig. 03

Age distribution

Ø 26.2
average years
Age distribution of the Melanie Martinez (singer) audience in United States
Age bracketShare%
16-2464%
25-3418%
35-449%
45-545%
55+3%
Fig. 04

Worldwide distribution

43.4%

of the worldwide Melanie Martinez (singer) audience comes from United States.

Worldwide audience distribution share by country for Melanie Martinez (singer)
CountryShare
United States43.4%
Brazil12.0%
Mexico6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Melanie Martinez (singer) fans by region: top regions in United States
#RegionReachAffinity×
01Arizona~100K1.69×
02Nevada~50K1.46×
03Utah~50K1.42×
04New Mexico~30K1.38×
05Texas~300K1.32×
06Oklahoma~50K1.21×
07West Virginia~20K1.20×
08Florida~300K1.15×
09California~500K1.13×
10Kentucky~50K1.13×
11Colorado~70K1.12×
12Michigan~100K1.11×
13Pennsylvania~100K1.09×
14Ohio~100K1.08×
15Washington~80K1.08×
16Indiana~70K1.06×
17Arkansas~30K1.04×
18North Carolina~100K1.02×
19Tennessee~80K1.02×
20Oregon~40K1.02×
21Idaho~20K1.02×
22Alabama~50K1.00×
23Illinois~100K0.96×
24Missouri~60K0.95×
25Minnesota~60K0.95×
26Rhode Island~10K0.95×
27South Carolina~50K0.94×
28Kansas~30K0.94×
29Georgia~100K0.93×
30Maryland~60K0.93×
31Louisiana~40K0.93×
32Connecticut~30K0.93×
33New Hampshire~10K0.93×
34Alaska~7K0.93×
35New Jersey~90K0.92×
36New York~200K0.90×
37Massachusetts~60K0.89×
38Iowa~30K0.89×
39Mississippi~30K0.89×
40Nebraska~20K0.89×
41Wyoming~5K0.89×
42Virginia~80K0.87×
43Maine~10K0.87×
44Delaware~9K0.87×
45Wisconsin~50K0.85×
46North Dakota~7K0.85×
47South Dakota~8K0.83×
48Montana~9K0.81×
49Vermont~5K0.72×
50Hawaii~9K0.60×
Fig. 06

Affinity by region

Affinity by region — Melanie Martinez (singer), United States
0.60×1.00×1.69×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Melanie Martinez (singer) audience vs. the country average
#·InterestCategoryAffinity×
01University of SouthamptonBusiness & Career4223.79×
02HooverphonicMusic & Radio243.33×
03Portishead (band)Music & Radio151.94×
04MitskiMusic & Radio145.02×
05Sky FerreiraMusic & Radio121.81×
06Mazzy StarMusic & Radio99.82×
07FugaziMusic & Radio94.67×
08Houston MarathonSports75.30×
09Azealia BanksMusic & Radio61.06×
10Frederick's of HollywoodFashion & Accessoires57.49×
11Welcome to Night ValeLiterature42.16×
12Dove CameronMovies & TV41.17×
13Black and White PhotographyArts & Culture40.85×
14Cigarettes After SexMusic & Radio29.77×
15LaufeyMusic & Radio26.83×
16LordeMusic & Radio21.47×
17EsDeeKidMusic & Radio21.19×
18Charli XCXMusic & Radio15.53×
19Madison BeerMusic & Radio14.29×
20Billie EilishMusic & Radio12.23×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Melanie Martinez (singer) audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Melanie Martinez (singer) audience vs. the country average · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.50×
Pet OwnershipJOY1.22×
Luxury OrientationPREMIUM1.21×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Melanie Martinez (singer) audience vs. the country average · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.56×
Career OrientationPOWER0.57×
CreativityOPEN0.58×
0×1.00× baseline2×
Appendix

Explore more audiences

More Pop audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Melanie Martinez (singer) over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/melanie-martinez-singer-21749” · Methodology