A data profile of the people who buy, follow and care about Sari in United Arab Emirates — modelled from more than twelve digital signal sources. Sari has an estimated audience of 1,300,037 people in United Arab Emirates.
Sari has an estimated audience of 1,300,037 people in United Arab Emirates. 42.0% are female, 58.0% are male, average age 34.1. Top brand affinities: Flipkart, Indian Premier League, Designer clothing, Natural skin care, Louvre Abu Dhabi.
Top brand affinities include Flipkart, Indian Premier League, Designer clothing, with strongest over-indexing on Flipkart (3.58× the country average).
Demographically, the Sari audience skews more male with an average age of 34.1, and over-indexes on personality traits such as Design Affinity, Creativity.
The typical Sari fan in United Arab Emirates is more male, around 34.1 years old, with strong Design Affinity tendencies and a notable affinity for Flipkart.
The key figures that characterise the Sari profile in United Arab Emirates.
42.0% are female, 58.0% are male, average age 34.1.
| Metric | Value |
|---|---|
| Female | 42.0% |
| Male | 58.0% |
| Average age | 34.1 |
| Estimated audience size | 1,300,037 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 40% | |
| 30-39 | 27% | |
| 40-49 | 13% | |
| 50+ | 5% |
of the worldwide Sari audience comes from United Arab Emirates.
| Country | Share |
|---|---|
| India | 35.2% |
| United States | 10.7% |
| Japan | 6.4% |
The strongest cross-interests of the Sari audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Flipkart | Shopping | 3.58× | ||
| 02 | Natural skin care | Beauty & Wellness | 2.62× | ||
| 03 | Modest Fashion | Fashion & Accessoires | 2.59× | ||
| 04 | Chennai | Travel & Leisure | 2.50× | ||
| 05 | Wedding Planners | Kids & Family | 2.50× | ||
| 06 | Designer clothing | Fashion & Accessoires | 2.41× | ||
| 07 | Chennai Super Kings | Sports | 2.36× | ||
| 08 | Embroidery | Home & Garden | 2.17× | ||
| 09 | Scarf | Fashion & Accessoires | 2.01× | ||
| 10 | Indian Premier League | Sports | 1.97× | ||
| 11 | Headphones | Technology & Electronics | 1.89× | ||
| 12 | Do it yourself (DIY) | Home & Garden | 1.84× | ||
| 13 | Handmade jewelry | Fashion & Accessoires | 1.83× | ||
| 14 | Cupcake | Food & Beverages | 1.82× | ||
| 15 | Local food | Food & Beverages | 1.80× | ||
| 16 | Bluetooth | Technology & Electronics | 1.80× | ||
| 17 | Louvre Abu Dhabi | Arts & Culture | 1.77× | ||
| 18 | Bahrain | Travel & Leisure | 1.69× | ||
| 19 | Department store | Shopping | 1.65× | ||
| 20 | India national cricket team | Sports | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 1.90× | |
| Creativity | OPEN | 1.42× | |
| Tradition | CONSERVATISM | 1.38× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.84× | |
| Family Orientation | CONSERVATISM | 0.98× | |
| Urban Lifestyle | OPEN | 0.99× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Arab Emirates who actively search for Sari. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Arab Emirates. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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