Rascasse Audience Intelligence

Arlindo Cruz Audience in Brazil

A data profile of the people who buy, follow and care about Arlindo Cruz in Brazil — modelled from more than twelve digital signal sources. Arlindo Cruz has an estimated audience of 5,130,683 people in Brazil.

The average Arlindo Cruz fan in Brazil is 38.8 years old, more female, and lives primarily in São Paulo.

The audience is concentrated in São Paulo, Rio de Janeiro, Minas Gerais.

Top brand affinities include Diogo Nogueira, Zeca Pagodinho, Jorge Aragão, with strongest over-indexing on Diogo Nogueira (15.06× the country average).

Demographically, the Arlindo Cruz audience skews more female with an average age of 38.8, and over-indexes on personality traits such as Mindfulness, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 27 regions tracked by Rascasse.

The typical Arlindo Cruz fan in Brazil is more female, around 38.8 years old, with strong Mindfulness tendencies and a notable affinity for Diogo Nogueira.

Category: Music & Radio · Type: Person · Subtype: Samba

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Arlindo Cruz profile in Brazil.

Audience size
5.1M
in Brazil
Gender
60.2%
39.8% male
Age
38.8
average years
Country rank
#1308
Person in Brazil
Fig. 01

Search interest · 12-month trend

-46%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Arlindo Cruz fans

60.2% are female, 39.8% are male, average age 38.8.

Fig. 02

Gender split

60.2%
Female
39.8%
Male
Demographic split for Arlindo Cruz audience in Brazil
MetricValue
Female60.2%
Male39.8%
Average age38.8
Estimated audience size5,130,683
Fig. 03

Age distribution

Ø 38.8
average years
Age distribution of the Arlindo Cruz audience in Brazil
Age bracketShare%
16-1911%
20-2927%
30-3928%
40-4920%
50+14%
Fig. 04

Worldwide distribution

97.1%

of the worldwide Arlindo Cruz audience comes from Brazil.

Worldwide audience distribution share by country for Arlindo Cruz
CountryShare
Brazil97.1%
Portugal0.7%
United States0.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Brazil average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Arlindo Cruz audience in Brazil is strongest.

Fig. 05

Top regions by affinity

Arlindo Cruz fans by region: top regions in Brazil
#RegionReachAffinity×
01Rio de Janeiro~1M2.25×
02São Paulo~2M1.49×
03Minas Gerais~700K1.32×
04Espírito Santo~100K1.26×
05Bahia~400K1.20×
06Rio Grande do Sul~400K1.15×
07Federal District~100K1.15×
08Amapá~20K1.12×
09Pernambuco~300K1.08×
10Amazonas~100K1.05×
11Sergipe~60K1.02×
12Mato Grosso do Sul~80K0.97×
13Maranhão~100K0.95×
14Alagoas~70K0.94×
15Pará~200K0.91×
16Rio Grande do Norte~80K0.91×
17Ceará~200K0.86×
18Paraíba~90K0.85×
19Paraná~300K0.83×
20Santa Catarina~200K0.83×
21Piauí~60K0.80×
22Roraima~10K0.77×
23Goiás~200K0.76×
24Mato Grosso~70K0.70×
25Acre~10K0.70×
26Rondônia~30K0.69×
27Tocantins~20K0.62×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Arlindo Cruz audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Arlindo Cruz audience
#·InterestCategoryAffinity×
01cocoonMusic & Radio29.48×
02Jorge AragãoMusic & Radio21.36×
03Martinho da VilaMusic & Radio17.64×
04Jeito MolequeMusic & Radio17.07×
05Zeca PagodinhoMusic & Radio16.64×
06Grupo RevelaçãoMusic & Radio15.23×
07Diogo NogueiraMusic & Radio15.06×
08Closer (2004 film)Movies & TV11.51×
09MatuêMusic & Radio10.41×
10thiaguinhoMusic & Radio10.09×
11Turma do PagodeMusic & Radio9.66×
12Seu JorgeMovies & TV7.11×
13Raça NegraSports5.79×
14YouTube MusicInternet & Social Media4.23×
15Samba schoolMusic & Radio3.63×
16Ira!Music & Radio3.26×
17Bossa novaMusic & Radio3.20×
18SambaMusic & Radio2.60×
19Preta GilMusic & Radio2.04×
20Botafogo de Futebol e RegatasSports1.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Arlindo Cruz audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Arlindo Cruz audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.11×
Family OrientationCONSERVATISM1.10×
IndulgenceJOY1.07×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Arlindo Cruz audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.86×
Early Adopter MentalityPOWER0.87×
Convenience OrientationPREMIUM0.87×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Arlindo Cruz have in Brazil?

Arlindo Cruz has an estimated audience of 5,130,683 people in Brazil, concentrated in São Paulo and Rio de Janeiro.

02

What is the gender split and age of Arlindo Cruz fans?

60.2% of Arlindo Cruz fans are female, 39.8% are male, with an average age of 38.8 years.

03

Which brands do Arlindo Cruz fans like most?

Arlindo Cruz fans show strongest brand affinity for Diogo Nogueira (15.06×), Zeca Pagodinho (16.64×), and Jorge Aragão (21.36×) over the country average.

04

Where do Arlindo Cruz fans live in Brazil?

Arlindo Cruz fans in Brazil are most concentrated in São Paulo (reach ~2M), Rio de Janeiro (reach ~1M), and Minas Gerais (reach ~700K). These three regions account for the largest share of the active audience.

05

What other brands do Arlindo Cruz fans also like?

Beyond Arlindo Cruz itself, the audience over-indexes on Zeca Pagodinho (16.64×), Jorge Aragão (21.36×), Martinho da Vila (17.64×), and Matuê (10.41×) compared to the Brazil average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Brazil who actively search for Arlindo Cruz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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