A data profile of the people who buy, follow and care about Arlindo Cruz in Brazil — modelled from more than twelve digital signal sources. Arlindo Cruz has an estimated audience of 5,130,683 people in Brazil.
The average Arlindo Cruz fan in Brazil is 38.8 years old, more female, and lives primarily in São Paulo.
The audience is concentrated in São Paulo, Rio de Janeiro, Minas Gerais.
Top brand affinities include Diogo Nogueira, Zeca Pagodinho, Jorge Aragão, with strongest over-indexing on Diogo Nogueira (15.06× the country average).
Demographically, the Arlindo Cruz audience skews more female with an average age of 38.8, and over-indexes on personality traits such as Mindfulness, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 27 regions tracked by Rascasse.
The typical Arlindo Cruz fan in Brazil is more female, around 38.8 years old, with strong Mindfulness tendencies and a notable affinity for Diogo Nogueira.
The key figures that characterise the Arlindo Cruz profile in Brazil.
60.2% are female, 39.8% are male, average age 38.8.
| Metric | Value |
|---|---|
| Female | 60.2% |
| Male | 39.8% |
| Average age | 38.8 |
| Estimated audience size | 5,130,683 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 27% | |
| 30-39 | 28% | |
| 40-49 | 20% | |
| 50+ | 14% |
of the worldwide Arlindo Cruz audience comes from Brazil.
| Country | Share |
|---|---|
| Brazil | 97.1% |
| Portugal | 0.7% |
| United States | 0.5% |
Where the Arlindo Cruz audience in Brazil is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Rio de Janeiro | ~1M | 2.25× | |
| 02 | São Paulo | ~2M | 1.49× | |
| 03 | Minas Gerais | ~700K | 1.32× | |
| 04 | Espírito Santo | ~100K | 1.26× | |
| 05 | Bahia | ~400K | 1.20× | |
| 06 | Rio Grande do Sul | ~400K | 1.15× | |
| 07 | Federal District | ~100K | 1.15× | |
| 08 | Amapá | ~20K | 1.12× | |
| 09 | Pernambuco | ~300K | 1.08× | |
| 10 | Amazonas | ~100K | 1.05× | |
| 11 | Sergipe | ~60K | 1.02× | |
| 12 | Mato Grosso do Sul | ~80K | 0.97× | |
| 13 | Maranhão | ~100K | 0.95× | |
| 14 | Alagoas | ~70K | 0.94× | |
| 15 | Pará | ~200K | 0.91× | |
| 16 | Rio Grande do Norte | ~80K | 0.91× | |
| 17 | Ceará | ~200K | 0.86× | |
| 18 | Paraíba | ~90K | 0.85× | |
| 19 | Paraná | ~300K | 0.83× | |
| 20 | Santa Catarina | ~200K | 0.83× | |
| 21 | Piauí | ~60K | 0.80× | |
| 22 | Roraima | ~10K | 0.77× | |
| 23 | Goiás | ~200K | 0.76× | |
| 24 | Mato Grosso | ~70K | 0.70× | |
| 25 | Acre | ~10K | 0.70× | |
| 26 | Rondônia | ~30K | 0.69× | |
| 27 | Tocantins | ~20K | 0.62× |
The strongest cross-interests of the Arlindo Cruz audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | cocoon | Music & Radio | 29.48× | ||
| 02 | Jorge Aragão | Music & Radio | 21.36× | ||
| 03 | Martinho da Vila | Music & Radio | 17.64× | ||
| 04 | Jeito Moleque | Music & Radio | 17.07× | ||
| 05 | Zeca Pagodinho | Music & Radio | 16.64× | ||
| 06 | Grupo Revelação | Music & Radio | 15.23× | ||
| 07 | Diogo Nogueira | Music & Radio | 15.06× | ||
| 08 | Closer (2004 film) | Movies & TV | 11.51× | ||
| 09 | Matuê | Music & Radio | 10.41× | ||
| 10 | thiaguinho | Music & Radio | 10.09× | ||
| 11 | Turma do Pagode | Music & Radio | 9.66× | ||
| 12 | Seu Jorge | Movies & TV | 7.11× | ||
| 13 | Raça Negra | Sports | 5.79× | ||
| 14 | YouTube Music | Internet & Social Media | 4.23× | ||
| 15 | Samba school | Music & Radio | 3.63× | ||
| 16 | Ira! | Music & Radio | 3.26× | ||
| 17 | Bossa nova | Music & Radio | 3.20× | ||
| 18 | Samba | Music & Radio | 2.60× | ||
| 19 | Preta Gil | Music & Radio | 2.04× | ||
| 20 | Botafogo de Futebol e Regatas | Sports | 1.63× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.11× | |
| Family Orientation | CONSERVATISM | 1.10× | |
| Indulgence | JOY | 1.07× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.86× | |
| Early Adopter Mentality | POWER | 0.87× | |
| Convenience Orientation | PREMIUM | 0.87× |
Arlindo Cruz has an estimated audience of 5,130,683 people in Brazil, concentrated in São Paulo and Rio de Janeiro.
60.2% of Arlindo Cruz fans are female, 39.8% are male, with an average age of 38.8 years.
Arlindo Cruz fans show strongest brand affinity for Diogo Nogueira (15.06×), Zeca Pagodinho (16.64×), and Jorge Aragão (21.36×) over the country average.
Arlindo Cruz fans in Brazil are most concentrated in São Paulo (reach ~2M), Rio de Janeiro (reach ~1M), and Minas Gerais (reach ~700K). These three regions account for the largest share of the active audience.
Beyond Arlindo Cruz itself, the audience over-indexes on Zeca Pagodinho (16.64×), Jorge Aragão (21.36×), Martinho da Vila (17.64×), and Matuê (10.41×) compared to the Brazil average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Arlindo Cruz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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