A data profile of the people who buy, follow and care about Botafogo de Futebol e Regatas in Brazil — modelled from more than twelve digital signal sources. Botafogo de Futebol e Regatas has an estimated audience of 18,737,739 people in Brazil.
The average Botafogo de Futebol e Regatas fan in Brazil is 34.7 years old, more male, and lives primarily in Rio de Janeiro.
The audience is concentrated in Rio de Janeiro, São Paulo, Bahia.
Top brand affinities include Fortaleza Esporte Clube, Esporte Clube Vitória, Associação Chapecoense de Futebol, with strongest over-indexing on Fortaleza Esporte Clube (1.86× the country average).
Demographically, the Botafogo de Futebol e Regatas audience skews more male with an average age of 34.7, and over-indexes on personality traits such as Patriotism, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 27 regions tracked by Rascasse.
The typical Botafogo de Futebol e Regatas fan in Brazil is more male, around 34.7 years old, with strong Patriotism tendencies and a notable affinity for Fortaleza Esporte Clube.
The key figures that characterise the Botafogo de Futebol e Regatas profile in Brazil.
35.8% are female, 64.2% are male, average age 34.7.
| Metric | Value |
|---|---|
| Female | 35.8% |
| Male | 64.2% |
| Average age | 34.7 |
| Estimated audience size | 18,737,739 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 29% | |
| 20-29 | 24% | |
| 30-39 | 19% | |
| 40-49 | 14% | |
| 50+ | 13% |
of the worldwide Botafogo de Futebol e Regatas audience comes from Brazil.
| Country | Share |
|---|---|
| Brazil | 80.7% |
| United States | 1.5% |
| Mexico | 1.4% |
Where the Botafogo de Futebol e Regatas audience in Brazil is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Rio de Janeiro | ~4.5M | 2.16× | |
| 02 | Bahia | ~2.5M | 1.67× | |
| 03 | Espírito Santo | ~700K | 1.60× | |
| 04 | Maranhão | ~600K | 1.14× | |
| 05 | Amazonas | ~400K | 1.11× | |
| 06 | Federal District | ~400K | 1.11× | |
| 07 | Tocantins | ~200K | 1.10× | |
| 08 | Rondônia | ~200K | 1.07× | |
| 09 | Minas Gerais | ~2.5M | 1.06× | |
| 10 | Pará | ~700K | 1.02× | |
| 11 | Acre | ~70K | 1.01× | |
| 12 | Ceará | ~900K | 0.99× | |
| 13 | Piauí | ~300K | 0.98× | |
| 14 | Amapá | ~70K | 0.96× | |
| 15 | Paraíba | ~400K | 0.93× | |
| 16 | Goiás | ~700K | 0.92× | |
| 17 | Rio Grande do Norte | ~300K | 0.90× | |
| 18 | Sergipe | ~200K | 0.90× | |
| 19 | Roraima | ~50K | 0.88× | |
| 20 | Mato Grosso | ~300K | 0.86× | |
| 21 | Alagoas | ~300K | 0.81× | |
| 22 | Mato Grosso do Sul | ~200K | 0.76× | |
| 23 | Santa Catarina | ~700K | 0.73× | |
| 24 | Rio Grande do Sul | ~900K | 0.71× | |
| 25 | São Paulo | ~3M | 0.57× | |
| 26 | Pernambuco | ~600K | 0.57× | |
| 27 | Paraná | ~600K | 0.50× |
The strongest cross-interests of the Botafogo de Futebol e Regatas audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Atlético Clube Goianiense | Sports | 2.63× | ||
| 02 | Tele Sena | Games | 2.20× | ||
| 03 | thiaguinho | Music & Radio | 2.06× | ||
| 04 | Creative Commons | Technology & Electronics | 1.87× | ||
| 05 | Fortaleza Esporte Clube | Sports | 1.86× | ||
| 06 | Al-Hilal FC | Sports | 1.82× | ||
| 07 | Associação Chapecoense de Futebol | Sports | 1.81× | ||
| 08 | Che Guevara | Politics & Society | 1.79× | ||
| 09 | Rayo Vallecano | Travel & Leisure | 1.75× | ||
| 10 | Wikipedia | Internet & Social Media | 1.65× | ||
| 11 | Goiás Esporte Clube | Sports | 1.64× | ||
| 12 | Esporte Clube Vitória | Sports | 1.63× | ||
| 13 | A.S. Roma | Sports | 1.58× | ||
| 14 | Thermal insulation | Home & Garden | 1.56× | ||
| 15 | Malaysia | Travel & Leisure | 1.55× | ||
| 16 | Serie B | Sports | 1.54× | ||
| 17 | DeviantArt | Internet & Social Media | 1.54× | ||
| 18 | Arsenal F.C. | Sports | 1.53× | ||
| 19 | Brad Pitt | Movies & TV | 1.53× | ||
| 20 | Arlindo Cruz | Music & Radio | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.25× | |
| Tradition | CONSERVATISM | 1.22× | |
| Spirituality | BALANCE | 1.21× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.83× | |
| Luxury Orientation | PREMIUM | 0.87× | |
| DIY Mentality | THRILL | 0.88× |
Botafogo de Futebol e Regatas has an estimated audience of 18,737,739 people in Brazil, concentrated in Rio de Janeiro and São Paulo.
35.8% of Botafogo de Futebol e Regatas fans are female, 64.2% are male, with an average age of 34.7 years.
Botafogo de Futebol e Regatas fans show strongest brand affinity for Fortaleza Esporte Clube (1.86×), Esporte Clube Vitória (1.63×), and Associação Chapecoense de Futebol (1.81×) over the country average.
Botafogo de Futebol e Regatas fans in Brazil are most concentrated in Rio de Janeiro (reach ~4.5M), São Paulo (reach ~3M), and Bahia (reach ~2.5M). These three regions account for the largest share of the active audience.
Beyond Botafogo de Futebol e Regatas itself, the audience over-indexes on Esporte Clube Vitória (1.63×), Associação Chapecoense de Futebol (1.81×), Wikipedia (1.65×), and Serie B (1.54×) compared to the Brazil average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Botafogo de Futebol e Regatas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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