Esporte Clube Vitória Audience in Brazil

Esporte Clube Vitória has an estimated audience of 20,532,490 people in Brazil. 54.9% are female, 45.1% are male, average age 35.0. Top regions: Bahia, São Paulo, Rio Grande do Sul. Top brand affinities: Esporte Clube Bahia, Sport Club do Recife, Rab, Fortaleza Esporte Clube, Christopher Walken.

The average Esporte Clube Vitória fan in Brazil is 35.0 years old, balanced, and lives primarily in Bahia. The audience is concentrated in Bahia, São Paulo, Rio Grande do Sul. Top brand affinities include Esporte Clube Bahia, Sport Club do Recife, Rab, with strongest over-indexing on Esporte Clube Bahia (28.33× the country average). Demographically, the Esporte Clube Vitória audience skews balanced with an average age of 35.0, and over-indexes on personality traits such as Risk Appetite, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 27 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Soccer

Demographics of Esporte Clube Vitória fans

Demographic split for Esporte Clube Vitória audience in Brazil
MetricValue
Female54.9%
Male45.1%
Average age35.0
Estimated audience size20,532,490

Audience persona

The typical Esporte Clube Vitória fan in Brazil is balanced, around 35.0 years old, with strong Risk Appetite tendencies and a notable affinity for Esporte Clube Bahia.

Esporte Clube Vitória fans by region: top regions in Brazil

Top regions ranked by reach for Esporte Clube Vitória in Brazil
RegionReachAffinity
Bahia~6.5M4.87×
São Paulo~4.5M0.81×
Rio Grande do Sul~2.5M2.18×
Minas Gerais~2.5M1.23×
Ceará~2M2.22×
Rio de Janeiro~1.5M0.72×
Paraná~800K0.68×
Santa Catarina~800K0.87×
Pernambuco~700K0.72×
Goiás~500K0.68×
Pará~500K0.76×
Maranhão~400K0.81×
Espírito Santo~400K0.82×
Mato Grosso~300K0.75×
Paraíba~300K0.68×
Amazonas~300K0.72×
Mato Grosso do Sul~200K0.73×
Rio Grande do Norte~200K0.62×
Alagoas~200K0.67×
Piauí~200K0.7×
Federal District~200K0.58×
Sergipe~200K0.88×
Rondônia~100K0.82×
Tocantins~100K0.74×
Acre~50K0.64×
Amapá~40K0.56×
Roraima~30K0.58×

Top brand affinities of Esporte Clube Vitória fans

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Esporte Clube Vitória audience
BrandAffinityCategory
Esporte Clube Bahia28.33×Sports
Sport Club do Recife18.1×Sports
Rab74.8×Fashion & Accessoires
Fortaleza Esporte Clube8.22×Sports
Christopher Walken41.57×Movies & TV
Ceará Sporting Club10.05×Sports
Carlo Ancelotti16.61×Sports
Sergio Ramos26.18×Sports
John Cena18.14×Sports
Luka Modrić28.74×Sports
Clube Náutico Capibaribe17.8×Sports
Associação Atlética Ponte Preta14.72×Sports
Krampus (film)33.81×Movies & TV
Campeonato Baiano12.74×Sports
Toni Kroos24.69×Sports
Real Madrid C.F.2.17×Sports
Karim Benzema25.93×Sports
Clube Atlético Mineiro2.52×Sports
Casemiro10.39×Sports
Betano1.54×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Esporte Clube Vitória audience
TraitClusterScore
Risk AppetiteTHRILL1.1
Early Adopter MentalityPOWER1.08
Need for SecurityCONSERVATISM1.08
SustainabilityBALANCE1.06
PatriotismCONSERVATISM1.05
SpiritualityBALANCE1.03

Worldwide distribution

Worldwide audience distribution share by country for Esporte Clube Vitória
CountryShare
Brazil93.9%
United States0.9%
Portugal0.6%

See Esporte Clube Vitória audiences in other countries

More Soccer audiences in Brazil

Frequently asked questions

How many fans does Esporte Clube Vitória have in Brazil?

Esporte Clube Vitória has an estimated audience of 20,532,490 people in Brazil, concentrated in Bahia and São Paulo.

What is the gender split and age of Esporte Clube Vitória fans?

54.9% of Esporte Clube Vitória fans are female, 45.1% are male, with an average age of 35.0 years.

Which brands do Esporte Clube Vitória fans like most?

Esporte Clube Vitória fans show strongest brand affinity for Esporte Clube Bahia (28.33×), Sport Club do Recife (18.1×), and Rab (74.8×) over the country average.

Where do Esporte Clube Vitória fans live in Brazil?

Esporte Clube Vitória fans in Brazil are most concentrated in Bahia (reach ~6.5M), São Paulo (reach ~4.5M), and Rio Grande do Sul (reach ~2.5M). These three regions account for the largest share of the active audience.

What other brands do Esporte Clube Vitória fans also like?

Beyond Esporte Clube Vitória itself, the audience over-indexes on Sport Club do Recife (18.1×), Rab (74.8×), Fortaleza Esporte Clube (8.22×), and Christopher Walken (41.57×) compared to the Brazil average.

How to read this data

Audience size is the estimated number of people in Brazil who actively search for Esporte Clube Vitória. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.