Rascasse Audience Intelligence

Democracy Audience in Brazil

Name: Democracy — Brazil
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about Democracy in Brazil — modelled from more than twelve digital signal sources. Democracy has an estimated audience of 3,733,378 people in Brazil.

#1210among Topic in Brazil #112in Politics & Society

The average Democracy fan in Brazil is 46.2 years old, balanced, and lives primarily in São Paulo.

The audience is concentrated in São Paulo, Minas Gerais, Rio de Janeiro.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Democracy profile in Brazil.

Audience size

3.7M

in Brazil

Gender

47.0%♀

53.0% male

Age

46.2

average years

Country rank

#1835

Topic in Brazil

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of Democracy fans

47.0% are female, 53.0% are male, average age 46.2.

Fig. 02

Gender split

47.0%

Female

53.0%

Male

Demographic split for Democracy audience in Brazil
Metric	Value
Female	47.0%
Male	53.0%
Average age	46.2
Estimated audience size	3,733,378

Fig. 03

Age distribution

Age distribution of the Democracy audience in Brazil
Age bracket	Share	%
16-19		9%
20-29		12%
30-39		16%
40-49		22%
50+		40%

Fig. 04

Worldwide distribution

4.7%

of the worldwide Democracy audience comes from Brazil.

Worldwide audience distribution share by country for Democracy
Country	Share
United States	29.0%
India	5.0%
Brazil	4.7%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the Brazil average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Democracy audience in Brazil is strongest.

Fig. 05

Top regions by affinity

Democracy fans by region: top regions in Brazil
#	Region	Reach	×
01	Acre	~70K	5.13×
02	Maranhão	~90K	0.96×
03	Amapá	~10K	0.96×
04	Roraima	~10K	0.96×
05	Federal District	~60K	0.93×
06	Alagoas	~50K	0.93×
07	Sergipe	~40K	0.92×
08	Piauí	~50K	0.91×
09	Amazonas	~60K	0.90×
10	Rondônia	~30K	0.90×
11	Tocantins	~20K	0.89×
12	Pernambuco	~200K	0.88×
13	Paraíba	~70K	0.88×
14	Rio Grande do Norte	~50K	0.88×
15	Bahia	~200K	0.85×
16	Rio Grande do Sul	~200K	0.85×
17	Pará	~100K	0.85×
18	Mato Grosso do Sul	~50K	0.85×
19	Minas Gerais	~300K	0.82×
20	Ceará	~100K	0.79×
21	Mato Grosso	~60K	0.79×
22	Espírito Santo	~60K	0.78×
23	Santa Catarina	~100K	0.77×
24	Goiás	~100K	0.75×
25	Rio de Janeiro	~300K	0.74×
26	Paraná	~200K	0.74×
27	São Paulo	~700K	0.70×

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Democracy audiences in other countries

How to read this data

Audience size is the estimated number of people in Brazil who actively search for Democracy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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