A data profile of the people who buy, follow and care about News magazine in Brazil — modelled from more than twelve digital signal sources. News magazine has an estimated audience of 4,553,007 people in Brazil.
The average News magazine fan in Brazil is 40.6 years old, more female, and lives primarily in São Paulo.
The audience is concentrated in São Paulo, Minas Gerais, Rio de Janeiro.
The key figures that characterise the News magazine profile in Brazil.
57.7% are female, 42.3% are male, average age 40.6.
| Metric | Value |
|---|---|
| Female | 57.7% |
| Male | 42.3% |
| Average age | 40.6 |
| Estimated audience size | 4,553,007 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 19% | |
| 30-39 | 19% | |
| 40-49 | 20% | |
| 50+ | 24% |
of the worldwide News magazine audience comes from Brazil.
| Country | Share |
|---|---|
| United States | 18.3% |
| Germany | 9.3% |
| India | 5.4% |
Where the News magazine audience in Brazil is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Espírito Santo | ~100K | 1.03× | |
| 02 | Bahia | ~300K | 1.02× | |
| 03 | Pernambuco | ~200K | 1.02× | |
| 04 | Paraíba | ~90K | 1.02× | |
| 05 | Amazonas | ~80K | 1.02× | |
| 06 | Piauí | ~60K | 1.02× | |
| 07 | Rio Grande do Norte | ~80K | 1.01× | |
| 08 | Rondônia | ~40K | 1.01× | |
| 09 | Tocantins | ~30K | 1.01× | |
| 10 | Roraima | ~10K | 1.01× | |
| 11 | Rio Grande do Sul | ~300K | 1.00× | |
| 12 | Santa Catarina | ~200K | 1.00× | |
| 13 | Goiás | ~200K | 1.00× | |
| 14 | Pará | ~100K | 1.00× | |
| 15 | Maranhão | ~100K | 1.00× | |
| 16 | Federal District | ~80K | 1.00× | |
| 17 | Alagoas | ~70K | 1.00× | |
| 18 | Mato Grosso do Sul | ~70K | 1.00× | |
| 19 | Sergipe | ~50K | 1.00× | |
| 20 | Mato Grosso | ~80K | 0.99× | |
| 21 | Paraná | ~300K | 0.98× | |
| 22 | Ceará | ~200K | 0.98× | |
| 23 | Minas Gerais | ~500K | 0.96× | |
| 24 | Rio de Janeiro | ~400K | 0.96× | |
| 25 | São Paulo | ~1M | 0.90× | |
| 26 | Acre | 0.00× | ||
| 27 | Amapá | 0.00× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for News magazine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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