A data profile of the people who buy, follow and care about Sport Club Internacional in Brazil — modelled from more than twelve digital signal sources. Sport Club Internacional has an estimated audience of 26,022,334 people in Brazil.
The average Sport Club Internacional fan in Brazil is 36.3 years old, more male, and lives primarily in Rio Grande do Sul.
The audience is concentrated in Rio Grande do Sul, São Paulo, Minas Gerais.
Top brand affinities include Grêmio Foot-Ball Porto Alegrense, Ceará Sporting Club, Banrisul, with strongest over-indexing on Grêmio Foot-Ball Porto Alegrense (1.54× the country average).
Demographically, the Sport Club Internacional audience skews more male with an average age of 36.3, and over-indexes on personality traits such as Spirituality, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 27 regions tracked by Rascasse.
The typical Sport Club Internacional fan in Brazil is more male, around 36.3 years old, with strong Spirituality tendencies and a notable affinity for Grêmio Foot-Ball Porto Alegrense.
The key figures that characterise the Sport Club Internacional profile in Brazil.
42.2% are female, 57.8% are male, average age 36.3.
| Metric | Value |
|---|---|
| Female | 42.2% |
| Male | 57.8% |
| Average age | 36.3 |
| Estimated audience size | 26,022,334 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 26% | |
| 20-29 | 23% | |
| 30-39 | 19% | |
| 40-49 | 16% | |
| 50+ | 16% |
of the worldwide Sport Club Internacional audience comes from Brazil.
| Country | Share |
|---|---|
| Brazil | 75.0% |
| United States | 5.3% |
| Mexico | 3.7% |
Where the Sport Club Internacional audience in Brazil is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Rio Grande do Sul | ~9M | 5.63× | |
| 02 | Santa Catarina | ~2M | 1.77× | |
| 03 | Ceará | ~2M | 1.67× | |
| 04 | Bahia | ~2.5M | 1.46× | |
| 05 | Minas Gerais | ~3M | 1.08× | |
| 06 | Mato Grosso | ~500K | 0.97× | |
| 07 | Paraná | ~1.5M | 0.91× | |
| 08 | Rondônia | ~200K | 0.89× | |
| 09 | Mato Grosso do Sul | ~300K | 0.87× | |
| 10 | Tocantins | ~200K | 0.83× | |
| 11 | Espírito Santo | ~400K | 0.76× | |
| 12 | Maranhão | ~500K | 0.74× | |
| 13 | Piauí | ~300K | 0.73× | |
| 14 | São Paulo | ~5M | 0.72× | |
| 15 | Goiás | ~700K | 0.71× | |
| 16 | Pará | ~600K | 0.71× | |
| 17 | Rio de Janeiro | ~1.5M | 0.68× | |
| 18 | Amazonas | ~300K | 0.65× | |
| 19 | Paraíba | ~300K | 0.63× | |
| 20 | Acre | ~60K | 0.62× | |
| 21 | Sergipe | ~200K | 0.61× | |
| 22 | Alagoas | ~200K | 0.59× | |
| 23 | Federal District | ~300K | 0.58× | |
| 24 | Roraima | ~40K | 0.58× | |
| 25 | Rio Grande do Norte | ~300K | 0.57× | |
| 26 | Amapá | ~60K | 0.57× | |
| 27 | Pernambuco | ~700K | 0.54× |
The strongest cross-interests of the Sport Club Internacional audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | MSV Duisburg | Sports | 3.33× | ||
| 02 | Grasshopper Club Zürich | Sports | 3.21× | ||
| 03 | Grêmio Esportivo Brasil | Sports | 2.55× | ||
| 04 | Paraná Clube | Sports | 2.19× | ||
| 05 | Ceará Sporting Club | Sports | 2.06× | ||
| 06 | Sheffield Wednesday F.C. | Sports | 2.04× | ||
| 07 | Bayer 04 Leverkusen | Sports | 1.90× | ||
| 08 | Dynamo Dresden | Sports | 1.90× | ||
| 09 | ICarly | Movies & TV | 1.88× | ||
| 10 | Banrisul | Business & Career | 1.81× | ||
| 11 | A.S. Roma | Sports | 1.73× | ||
| 12 | Tigres UANL | Sports | 1.70× | ||
| 13 | Alpaca | Pets & Animals | 1.68× | ||
| 14 | Federal Trade Commission | Business & Career | 1.63× | ||
| 15 | Rocky Mountains | Travel & Leisure | 1.60× | ||
| 16 | Grêmio Foot-Ball Porto Alegrense | Sports | 1.54× | ||
| 17 | West Ham United F.C. | Sports | 1.54× | ||
| 18 | Alexandre Pato | Sports | 1.53× | ||
| 19 | Newcastle United F.C. | Sports | 1.52× | ||
| 20 | Campeonato Gaúcho | Sports | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.09× | |
| Tradition | CONSERVATISM | 1.05× | |
| Patriotism | CONSERVATISM | 1.04× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.83× | |
| Luxury Orientation | PREMIUM | 0.84× | |
| Indulgence | JOY | 0.86× |
Sport Club Internacional has an estimated audience of 26,022,334 people in Brazil, concentrated in Rio Grande do Sul and São Paulo.
42.2% of Sport Club Internacional fans are female, 57.8% are male, with an average age of 36.3 years.
Sport Club Internacional fans show strongest brand affinity for Grêmio Foot-Ball Porto Alegrense (1.54×), Ceará Sporting Club (2.06×), and Banrisul (1.81×) over the country average.
Sport Club Internacional fans in Brazil are most concentrated in Rio Grande do Sul (reach ~9M), São Paulo (reach ~5M), and Minas Gerais (reach ~3M). These three regions account for the largest share of the active audience.
Beyond Sport Club Internacional itself, the audience over-indexes on Ceará Sporting Club (2.06×), Banrisul (1.81×), A.S. Roma (1.73×), and Paraná Clube (2.19×) compared to the Brazil average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Sport Club Internacional. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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