Top 50 Travel types in Brazil
This curated ranking covers the 50 largest travel types in Brazil, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 71 travel types tracked in Brazil, the 50 ranked here account for the largest measured audience reach. Hotels, Beaches and Air travel lead the list with a combined estimated audience of 48,161,303 people. Across all 50 entries the average audience size is 2,824,789, and the largest, Hotels, reaches around 19,195,771 people in Brazil. Audience size is the estimated number of unique people in Brazil who actively engage with each travel type, derived from search demand signals. Rankings reflect search-behavior signals collected across Brazil and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  Hotels |
19,195,771 | 3.7% | Travel type | Travel & Leisure |
| 2 |  Beaches |
15,629,862 | 4.8% | Travel type | Travel & Leisure |
| 3 |  Air travel |
13,335,670 | 5.0% | Travel type | Travel & Leisure |
| 4 |  Theme parks |
9,269,340 | 4.4% | Travel type | Travel & Leisure |
| 5 |  Camping |
8,282,898 | 2.5% | Travel type | Travel & Leisure |
| 6 |  Cruises |
8,065,176 | 4.1% | Travel type | Travel & Leisure |
| 7 |  Adventure travel |
7,533,860 | 4.1% | Travel type | Travel & Leisure |
| 8 |  Lakes |
6,332,217 | 3.2% | Travel type | Travel & Leisure |
| 9 |  Lodging |
6,321,343 | 3.7% | Travel type | Travel & Leisure |
| 10 |  First class travel |
4,628,629 | 2.9% | Travel type | Travel & Leisure |
| 11 |  Summer vacation |
4,000,236 | 3.0% | Travel type | Travel & Leisure |
| 12 |  Rail transport |
3,880,180 | 3.8% | Travel type | Travel & Leisure |
| 13 |  Mountains |
2,763,723 | 2.6% | Travel type | Travel & Leisure |
| 14 |  Spa town |
2,750,791 | 6.2% | Travel type | Travel & Leisure |
| 15 |  National park |
1,975,738 | 3.0% | Travel type | Travel & Leisure |
| 16 |  Self-guided tour |
1,929,931 | 46.1% | Travel type | Travel & Leisure |
| 17 |  Walking tour |
1,787,740 | 28.4% | Travel type | Travel & Leisure |
| 18 |  Backpacking (travel) |
1,741,269 | 2.0% | Travel type | Travel & Leisure |
| 19 |  River |
1,483,046 | 3.8% | Travel type | Travel & Leisure |
| 20 |  Boutique hotel |
1,475,692 | 2.8% | Travel type | Travel & Leisure |
| 21 |  All-inclusive resort |
1,342,452 | 5.2% | Travel type | Travel & Leisure |
| 22 |  Luxury Travel |
1,297,555 | 2.7% | Travel type | Travel & Leisure |
| 23 |  Beach Park (water park) |
1,232,691 | 40.0% | Travel type | Travel & Leisure |
| 24 |  Scuba diving |
1,160,509 | 2.1% | Travel type | Travel & Leisure |
| 25 |  Package tour |
1,116,535 | 2.2% | Travel type | Travel & Leisure |
| 26 |  Cottage |
1,020,242 | 1.2% | Travel type | Travel & Leisure |
| 27 |  Apartment hotel |
995,867 | 4.3% | Travel type | Travel & Leisure |
| 28 |  Bed and breakfast |
980,986 | 2.6% | Travel type | Travel & Leisure |
| 29 |  Hostel |
897,352 | 4.6% | Travel type | Travel & Leisure |
| 30 |  Seaside resort |
853,596 | 1.6% | Travel type | Travel & Leisure |
| 31 |  Ski resort |
784,060 | 0.9% | Travel type | Travel & Leisure |
| 32 |  Low-cost carrier |
778,774 | 3.1% | Travel type | Travel & Leisure |
| 33 |  Motel |
669,737 | 4.4% | Travel type | Travel & Leisure |
| 34 |  Road trip |
655,912 | 1.1% | Travel type | Travel & Leisure |
| 35 |  Sailing |
637,487 | 1.4% | Travel type | Travel & Leisure |
| 36 |  Farmhouse |
591,904 | 1.2% | Travel type | Travel & Leisure |
| 37 |  Agritourism |
474,471 | 6.9% | Travel type | Travel & Leisure |
| 38 |  Tour guide |
458,560 | 7.3% | Travel type | Travel & Leisure |
| 39 |  Chalet |
433,818 | 2.6% | Travel type | Travel & Leisure |
| 40 |  Spaceflight |
339,176 | 2.4% | Travel type | Travel & Leisure |
| 41 |  Urban exploration |
316,252 | 4.0% | Travel type | Travel & Leisure |
| 42 |  Beach house |
283,093 | 3.0% | Travel type | Travel & Leisure |
| 43 |  Mountain resort |
261,453 | 2.0% | Travel type | Travel & Leisure |
| 44 |  Enotourism |
248,345 | 3.4% | Travel type | Travel & Leisure |
| 45 |  River cruise |
222,265 | 1.8% | Travel type | Travel & Leisure |
| 46 |  Glamping |
187,536 | 0.6% | Travel type | Travel & Leisure |
| 47 |  Tourist attraction |
178,517 | 1.0% | Travel type | Travel & Leisure |
| 48 |  Safari lodge |
177,008 | 2.7% | Travel type | Travel & Leisure |
| 49 |  Public aquarium |
143,778 | 1.2% | Travel type | Travel & Leisure |
| 50 |  LGBT tourism |
116,417 | 3.5% | Travel type | Travel & Leisure |
Frequently asked questions
How is this Top 50 list compiled?
Rascasse aggregates anonymized search-behavior signals across Brazil and ranks each travel type by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest travel type in Brazil?
Hotels currently leads with an estimated audience of 19,195,771 people in Brazil.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across Brazil. Lists below 5 entries are not published. See methodology for full details.