Rascasse Audience Intelligence

Wagner Moura Audience in Brazil

A data profile of the people who buy, follow and care about Wagner Moura in Brazil — modelled from more than twelve digital signal sources. Wagner Moura has an estimated audience of 4,109,857 people in Brazil.

Wagner Moura has an estimated audience of 4,109,857 people in Brazil. 33.2% are female, 66.8% are male, average age 32.0. Top brand affinities: Instagram, Country music, Rock music, Pop music, Mark Wahlberg.

Top brand affinities include Instagram, Country music, Rock music, with strongest over-indexing on Instagram (1.61× the country average).

Demographically, the Wagner Moura audience skews more male with an average age of 32.0, and over-indexes on personality traits such as Individualism, Urban Lifestyle.

The typical Wagner Moura fan in Brazil is more male, around 32.0 years old, with strong Individualism tendencies and a notable affinity for Instagram.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Wagner Moura profile in Brazil.

Audience size
4.1M
in Brazil
Gender
33.2%
66.8% male
Age
32.0
average years
Country rank
#1651
Person in Brazil
Fig. 01

Search interest · 12-month trend

-34%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Wagner Moura fans

33.2% are female, 66.8% are male, average age 32.0.

Fig. 02

Gender split

33.2%
Female
66.8%
Male
Demographic split for Wagner Moura audience in Brazil
MetricValue
Female33.2%
Male66.8%
Average age32.0
Estimated audience size4,109,857
Fig. 03

Age distribution

Ø 32.0
average years
Age distribution of the Wagner Moura audience in Brazil
Age bracketShare%
16-1934%
20-2927%
30-3920%
40-4912%
50+7%
Fig. 04

Worldwide distribution

58.6%

of the worldwide Wagner Moura audience comes from Brazil.

Worldwide audience distribution share by country for Wagner Moura
CountryShare
Brazil58.6%
United States19.7%
Mexico2.0%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Wagner Moura audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Wagner Moura audience
#·InterestCategoryAffinity×
01Mark WahlbergMovies & TV5.56×
02New Orleans PelicansSports3.49×
03Sandra BullockMovies & TV3.44×
04Jason StathamMovies & TV3.23×
05Keanu ReevesMovies & TV2.97×
06Dallas MavericksSports2.91×
07Charlize TheronMovies & TV2.88×
08Anne HathawayMovies & TV2.46×
09Henry CavillMovies & TV2.21×
10Tom CruiseMovies & TV2.12×
11Adam SandlerMovies & TV1.94×
12Brad PittMovies & TV1.82×
13Public transportCars & Mobility1.72×
14Rock musicMusic & Radio1.70×
15Pop musicMusic & Radio1.70×
16Manchester City F.C.Sports1.69×
17Country musicMusic & Radio1.64×
18InstagramInternet & Social Media1.61×
19Hip hop musicMusic & Radio1.61×
20BundesligaSports1.61×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Wagner Moura audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Wagner Moura audience · What stands out
TraitClusterDeviationScore
IndividualismJOY1.42×
Urban LifestyleOPEN1.30×
Convenience OrientationPREMIUM1.29×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Wagner Moura audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.52×
MindfulnessBALANCE0.53×
Design AffinityPREMIUM0.53×
1.00× baseline
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Brazil who actively search for Wagner Moura. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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