A data profile of the people who buy, follow and care about Nightclubs in Colombia — modelled from more than twelve digital signal sources. Nightclubs has an estimated audience of 3,500,348 people in Colombia.
Nightclubs has an estimated audience of 3,500,348 people in Colombia. 54.1% are female, 45.9% are male, average age 34.7. Top brand affinities: Tennis coach, Young professional.
Top brand affinities include Tennis coach, Young professional, with strongest over-indexing on Tennis coach (1.77× the country average).
Demographically, the Nightclubs audience skews balanced with an average age of 34.7, and over-indexes on personality traits such as Risk Appetite, Career Orientation.
The typical Nightclubs fan in Colombia is balanced, around 34.7 years old, with strong Risk Appetite tendencies and a notable affinity for Tennis coach.
The key figures that characterise the Nightclubs profile in Colombia.
54.1% are female, 45.9% are male, average age 34.7.
| Metric | Value |
|---|---|
| Female | 54.1% |
| Male | 45.9% |
| Average age | 34.7 |
| Estimated audience size | 3,500,348 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 27% | |
| 20-29 | 28% | |
| 30-39 | 19% | |
| 40-49 | 14% | |
| 50+ | 12% |
of the worldwide Nightclubs audience comes from Colombia.
| Country | Share |
|---|---|
| United States | 18.4% |
| Italy | 5.0% |
| United Kingdom | 4.9% |
The strongest cross-interests of the Nightclubs audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Tennis coach | Sports | 1.77× | ||
| 02 | Young professional | Business & Career | 1.70× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 0.99× | |
| Career Orientation | POWER | 0.99× | |
| Indulgence | JOY | 0.93× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 0.61× | |
| Patriotism | CONSERVATISM | 0.67× | |
| Creativity | OPEN | 0.85× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Colombia who actively search for Nightclubs. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Colombia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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