Alex Petrovic Audience in Germany
Alex Petrovic has an estimated audience of 363,265 people in Germany. 33.2% are female, 66.8% are male, average age 34.8. Top brand affinities: Stanley Cup, NHL, Edmonton Oilers, Borussia Dortmund, IHF World Men's Handball Championship.
Top brand affinities include Stanley Cup, NHL, Edmonton Oilers, with strongest over-indexing on Stanley Cup (32.11× the country average). Demographically, the Alex Petrovic audience skews more male with an average age of 34.8, and over-indexes on personality traits such as Patriotism, Sports Activity.
Category: Sports · Type: Person · Subtype: Ice hockey
Demographics of Alex Petrovic fans
| Metric | Value |
|---|---|
| Female | 33.2% |
| Male | 66.8% |
| Average age | 34.8 |
| Estimated audience size | 363,265 |
Audience persona
The typical Alex Petrovic fan in Germany is more male, around 34.8 years old, with strong Patriotism tendencies and a notable affinity for Stanley Cup.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Stanley Cup | 32.11× | Sports |
| NHL | 11.42× | Sports |
| Edmonton Oilers | 17.07× | Sports |
| Borussia Dortmund | 1.82× | Sports |
| IHF World Men's Handball Championship | 4.15× | Sports |
| FC Bayern Munich | 2.18× | Sports |
| Utah Jazz | 15.6× | Sports |
| Florida Panthers | 31.39× | Sports |
| FIFA World Cup | 2.15× | Sports |
| Bundesliga | 1.91× | Sports |
| Transfermarkt | 2.68× | Sports |
| San Jose Sharks | 27.87× | Sports |
| Spiegel Online | 2.03× | News |
| Ottawa Senators | 29.33× | Sports |
| Ice hockey | 4.22× | Sports |
| UEFA Champions League | 1.99× | Sports |
| Dallas Stars | 25.8× | Sports |
| Chicago Blackhawks | 25.06× | Sports |
| Los Angeles Kings | 27.33× | Sports |
| Utah Mammoth | 27.63× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.35 |
| Sports Activity | POWER | 1.24 |
| Luxury Orientation | PREMIUM | 1.21 |
| Spirituality | BALANCE | 1.17 |
| Early Adopter Mentality | POWER | 1.17 |
| DIY Mentality | THRILL | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 83.9% |
| Austria | 4.4% |
| United States | 3.3% |
See Alex Petrovic audiences in other countries
More Ice hockey audiences in Germany
- NHL (1,832,687)
- Will Smith (1,514,353)
- Eisbären Berlin (1,158,678)
- Leon Draisaitl (919,846)
- Kölner Haie (872,857)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Alex Petrovic. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.