Krefeld Pinguine Audience in Germany

Krefeld Pinguine logo

Krefeld Pinguine has an estimated audience of 428,228 people in Germany. 35.4% are female, 64.6% are male, average age 40.7. Top regions: Nordrhein-Westfalen, Bayern, Hessen. Top brand affinities: MSV Duisburg, 1. FC Magdeburg, 1. FC Kaiserslautern, SV Werder Bremen, Ice Hockey World Championships.

The average Krefeld Pinguine fan in Germany is 40.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Hessen. Top brand affinities include MSV Duisburg, 1. FC Magdeburg, 1. FC Kaiserslautern, with strongest over-indexing on MSV Duisburg (76.83× the country average). Demographically, the Krefeld Pinguine audience skews more male with an average age of 40.7, and over-indexes on personality traits such as Patriotism, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Ice hockey

Demographics of Krefeld Pinguine fans

Demographic split for Krefeld Pinguine audience in Germany
MetricValue
Female35.4%
Male64.6%
Average age40.7
Estimated audience size428,228

Audience persona

The typical Krefeld Pinguine fan in Germany is more male, around 40.7 years old, with strong Patriotism tendencies and a notable affinity for MSV Duisburg.

Top regions in Germany

Top regions ranked by reach for Krefeld Pinguine in Germany
RegionReachAffinity
Nordrhein-Westfalen321,1718.42×
Bayern60,4100.88×
Hessen30,0890.92×
Baden-Württemberg27,2080.47×
Niedersachsen20,9510.5×
Sachsen13,2790.63×
Berlin11,1520.58×
Hamburg7,9890.83×
Rheinland-Pfalz7,5290.35×
Schleswig-Holstein4,6200.3×
Brandenburg4,3690.33×
Bremen3,3880.93×
Thüringen2,4610.23×
Mecklenburg-Vorpommern2,2300.27×
Sachsen-Anhalt2,0860.19×
Saarland9470.18×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Krefeld Pinguine audience
BrandAffinityCategory
MSV Duisburg76.83×Sports
1. FC Magdeburg56.36×Sports
1. FC Kaiserslautern43.09×Sports
SV Werder Bremen11.25×Sports
Ice Hockey World Championships41.1×Sports
Edmonton Oilers48.43×Sports
Stanley Cup38.14×Sports
3. Liga15.15×Sports
Holstein Kiel20×Sports
SC Freiburg14.91×Sports
Transfermarkt8.43×Sports
Children's literature12.44×Literature
Eisbären Berlin26.12×Sports
VfL Osnabrück70.71×Sports
Leon Draisaitl26.72×Sports
RB Leipzig9.34×Sports
Eintracht Frankfurt6.8×Sports
Daniel Thioune38.36×Sports
Dynamo Dresden8.6×Sports
1. FSV Mainz 0516.92×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Krefeld Pinguine audience
TraitClusterScore
PatriotismCONSERVATISM1.22
Sports ActivityPOWER1.08
Convenience OrientationPREMIUM1
Early Adopter MentalityPOWER0.96
Family OrientationCONSERVATISM0.96
Urban LifestyleOPEN0.95

Worldwide distribution

Worldwide audience distribution share by country for Krefeld Pinguine
CountryShare
Germany88.6%
Netherlands2.4%
Austria1.4%

See Krefeld Pinguine audiences in other countries

More Ice hockey audiences in Germany

Frequently asked questions

How many fans does Krefeld Pinguine have in Germany?

Krefeld Pinguine has an estimated audience of 428,228 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Krefeld Pinguine fans?

35.4% of Krefeld Pinguine fans are female, 64.6% are male, with an average age of 40.7 years.

Which brands do Krefeld Pinguine fans like most?

Krefeld Pinguine fans show strongest brand affinity for MSV Duisburg (76.83×), 1. FC Magdeburg (56.36×), and 1. FC Kaiserslautern (43.09×) over the country average.

Where do Krefeld Pinguine fans live in Germany?

Krefeld Pinguine fans in Germany are most concentrated in Nordrhein-Westfalen (reach 321,171), Bayern (reach 60,410), and Hessen (reach 30,089). These three regions account for the largest share of the active audience.

What other brands do Krefeld Pinguine fans also like?

Beyond Krefeld Pinguine itself, the audience over-indexes on 1. FC Magdeburg (56.36×), 1. FC Kaiserslautern (43.09×), SV Werder Bremen (11.25×), and Ice Hockey World Championships (41.1×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Krefeld Pinguine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.