A data profile of the people who buy, follow and care about Boston (magazine) in Germany — modelled from more than twelve digital signal sources. Boston (magazine) has an estimated audience of 476,613 people in Germany.
The average Boston (magazine) fan in Germany is 34.6 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Bob Dylan, Rod Stewart, Ian Somerhalder, with strongest over-indexing on Bob Dylan (17.57× the country average).
Demographically, the Boston (magazine) audience skews more male with an average age of 34.6, and over-indexes on personality traits such as Individualism, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Boston (magazine) fan in Germany is more male, around 34.6 years old, with strong Individualism tendencies and a notable affinity for Bob Dylan.
The key figures that characterise the Boston (magazine) profile in Germany.
40.9% are female, 59.1% are male, average age 34.6.
| Metric | Value |
|---|---|
| Female | 40.9% |
| Male | 59.1% |
| Average age | 34.6 |
| Estimated audience size | 476,613 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 31% | |
| 30-39 | 26% | |
| 40-49 | 18% | |
| 50+ | 5% |
of the worldwide Boston (magazine) audience comes from Germany.
| Country | Share |
|---|---|
| United States | 34.4% |
| Canada | 6.2% |
| United Kingdom | 3.9% |
Where the Boston (magazine) audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hessen | ~40K | 1.24× | |
| 02 | Bayern | ~70K | 1.19× | |
| 03 | Saarland | ~5K | 1.14× | |
| 04 | Berlin | ~20K | 1.13× | |
| 05 | Hamburg | ~10K | 1.11× | |
| 06 | Baden-Württemberg | ~60K | 1.10× | |
| 07 | Rheinland-Pfalz | ~20K | 1.07× | |
| 08 | Nordrhein-Westfalen | ~90K | 1.05× | |
| 09 | Bremen | ~3K | 1.03× | |
| 10 | Niedersachsen | ~40K | 0.97× | |
| 11 | Schleswig-Holstein | ~10K | 0.94× | |
| 12 | Sachsen | ~20K | 0.88× | |
| 13 | Thüringen | ~9K | 0.88× | |
| 14 | Brandenburg | ~10K | 0.81× | |
| 15 | Mecklenburg-Vorpommern | ~6K | 0.78× | |
| 16 | Sachsen-Anhalt | ~7K | 0.73× |
The strongest cross-interests of the Boston (magazine) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Ian Somerhalder | Movies & TV | 20.00× | ||
| 02 | Jethro Tull (band) | Music & Radio | 20.00× | ||
| 03 | Creedence Clearwater Revival | Music & Radio | 20.00× | ||
| 04 | Jim Morrison | Music & Radio | 20.00× | ||
| 05 | Charlotte Gainsbourg | Movies & TV | 20.00× | ||
| 06 | Khan Academy | Business & Career | 17.65× | ||
| 07 | Bob Dylan | Music & Radio | 17.57× | ||
| 08 | Star Citizen | News | 16.82× | ||
| 09 | Rod Stewart | Music & Radio | 14.60× | ||
| 10 | Cameron Diaz | Movies & TV | 14.09× | ||
| 11 | EdX | Kids & Family | 13.96× | ||
| 12 | Kate Bush | Music & Radio | 12.58× | ||
| 13 | Eyes Wide Shut | Movies & TV | 12.21× | ||
| 14 | Alice Cooper (band) | Music & Radio | 10.71× | ||
| 15 | Bruce Springsteen | Music & Radio | 9.45× | ||
| 16 | Michael Patrick Kelly | Music & Radio | 9.14× | ||
| 17 | Scorpions (band) | Music & Radio | 8.91× | ||
| 18 | Daniel Craig | Movies & TV | 8.04× | ||
| 19 | The Vampire Diaries | Movies & TV | 7.93× | ||
| 20 | Keira Knightley | Movies & TV | 7.48× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 1.55× | |
| Convenience Orientation | PREMIUM | 1.50× | |
| Need for Security | CONSERVATISM | 1.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.68× | |
| Design Affinity | PREMIUM | 0.77× | |
| Healthy Lifestyle | BALANCE | 0.85× |
Boston (magazine) has an estimated audience of 476,613 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
40.9% of Boston (magazine) fans are female, 59.1% are male, with an average age of 34.6 years.
Boston (magazine) fans show strongest brand affinity for Bob Dylan (17.57×), Rod Stewart (14.6×), and Ian Somerhalder (20×) over the country average.
Boston (magazine) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~70K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Boston (magazine) itself, the audience over-indexes on Rod Stewart (14.6×), Ian Somerhalder (20×), Cameron Diaz (14.09×), and Scorpions (band) (8.91×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Boston (magazine). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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