Brave New World Audience in Germany
Brave New World has an estimated audience of 155,250 people in Germany. 46.1% are female, 53.9% are male, average age 44.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Loincloth, Grimma, Corona (band), Dog breed, Progressive rock.
The average Brave New World fan in Germany is 44.0 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Loincloth, Grimma, Corona (band), with strongest over-indexing on Loincloth (20× the country average). Demographically, the Brave New World audience skews balanced with an average age of 44.0, and over-indexes on personality traits such as Convenience Orientation, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Literature · Type: Book / Manga / Comic
Demographics of Brave New World fans
| Metric | Value |
|---|---|
| Female | 46.1% |
| Male | 53.9% |
| Average age | 44.0 |
| Estimated audience size | 155,250 |
Audience persona
The typical Brave New World fan in Germany is balanced, around 44.0 years old, with strong Convenience Orientation tendencies and a notable affinity for Loincloth.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 156,485 | 2.06× |
| Bayern | 55,830 | 1× |
| Baden-Württemberg | 42,490 | 0.9× |
| Hessen | 33,615 | 1.27× |
| Niedersachsen | 27,948 | 0.83× |
| Rheinland-Pfalz | 23,847 | 1.37× |
| Berlin | 23,741 | 1.53× |
| Sachsen | 14,481 | 0.85× |
| Schleswig-Holstein | 10,497 | 0.84× |
| Hamburg | 9,125 | 1.16× |
| Brandenburg | 7,359 | 0.68× |
| Thüringen | 5,268 | 0.6× |
| Sachsen-Anhalt | 5,096 | 0.57× |
| Mecklenburg-Vorpommern | 4,356 | 0.66× |
| Saarland | 3,632 | 0.85× |
| Bremen | 2,405 | 0.81× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Loincloth | 20× | Fashion & Accessoires |
| Grimma | 20× | Travel & Leisure |
| Corona (band) | 5.2× | Music & Radio |
| Dog breed | 1.72× | Pets & Animals |
| Progressive rock | 2.84× | Music & Radio |
| Chromebook | 11.65× | Technology & Electronics |
| Hypnagogia | 33.54× | Health |
| Gran Torino | 8.47× | Movies & TV |
| Unique Gifts | 2.09× | Shopping |
| WonderJeans | 20× | Fashion & Accessoires |
| Haberler | 1.85× | News |
| Knauf Insulation | 15.41× | Business & Career |
| Shahab Hosseini | 20× | Movies & TV |
| Birthday Gifts | 2.02× | Kids & Family |
| Grace Slick | 10.03× | Music & Radio |
| Footloose (1984 film) | 5.96× | Movies & TV |
| Hog Hunting | 5.16× | Sports |
| Minestrone | 2.57× | Food & Beverages |
| Isola 2000 | 20× | Travel & Leisure |
| Stradivarius | 1.54× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 2.06 |
| Early Adopter Mentality | POWER | 1.81 |
| Spirituality | BALANCE | 1.46 |
| Tradition | CONSERVATISM | 1.37 |
| Sustainability | BALANCE | 1.34 |
| Need for Security | CONSERVATISM | 1.34 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 39.0% |
| United Kingdom | 7.1% |
| Canada | 7.1% |
See Brave New World audiences in other countries
More Literature audiences in Germany
- Wow! (comic) (7,931,188)
- Sex (book) (7,884,464)
- Kickers (4,939,939)
- K (anime) (2,946,505)
- The Guardian (novel) (1,434,625)
Frequently asked questions
How many fans does Brave New World have in Germany?
Brave New World has an estimated audience of 155,250 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Brave New World fans?
46.1% of Brave New World fans are female, 53.9% are male, with an average age of 44.0 years.
Which brands do Brave New World fans like most?
Brave New World fans show strongest brand affinity for Loincloth (20×), Grimma (20×), and Corona (band) (5.2×) over the country average.
Where do Brave New World fans live in Germany?
Brave New World fans in Germany are most concentrated in Nordrhein-Westfalen (reach 156,485), Bayern (reach 55,830), and Baden-Württemberg (reach 42,490). These three regions account for the largest share of the active audience.
What other brands do Brave New World fans also like?
Beyond Brave New World itself, the audience over-indexes on Grimma (20×), Corona (band) (5.2×), Dog breed (1.72×), and Progressive rock (2.84×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Brave New World. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.