Rascasse Audience Intelligence

Smallville Audience in Germany

A data profile of the people who buy, follow and care about Smallville in Germany — modelled from more than twelve digital signal sources. Smallville has an estimated audience of 1,235,647 people in Germany.

#76among TV series in Germany#171among Movie / TV Show / Series in Germany#570in Movies & TV

The average Smallville fan in Germany is 32.4 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Vixen (band), Barbie, Revolution (TV series), with strongest over-indexing on Vixen (band) (204.82× the country average).

Demographically, the Smallville audience skews more female with an average age of 32.4, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Smallville fan in Germany is more female, around 32.4 years old, with strong Patriotism tendencies and a notable affinity for Vixen (band).

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Smallville profile in Germany.

Audience size
1.2M
in Germany
Gender
61.2%♀
38.8% male
Age
32.4
average years
Country rank
#5361
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

+330%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Smallville viewers

61.2% are female, 38.8% are male, average age 32.4.

Fig. 02

Gender split

61.2%
Female
38.8%
Male
Demographic split for Smallville audience in Germany
MetricValue
Female61.2%
Male38.8%
Average age32.4
Estimated audience size1,235,647
Fig. 03

Age distribution

Ø 32.4
average years
Age distribution of the Smallville audience in Germany
Age bracketShare%
16-1940%
20-2919%
30-3919%
40-4914%
50+9%
Fig. 04

Worldwide distribution

6.8%

of the worldwide Smallville audience comes from Germany.

Worldwide audience distribution share by country for Smallville
CountryShare
United States23.8%
Brazil12.1%
Germany6.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Smallville audience in Germany is strongest.

Fig. 05

Top regions by affinity

Smallville fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~300K1.15×
02Saarland~10K1.13×
03Niedersachsen~100K1.10×
04Rheinland-Pfalz~60K1.10×
05Schleswig-Holstein~40K1.07×
06Sachsen-Anhalt~30K1.04×
07Brandenburg~30K1.00×
08Berlin~40K0.98×
09Bremen~8K0.97×
10Baden-Württemberg~100K0.95×
11Hessen~70K0.95×
12Mecklenburg-Vorpommern~20K0.94×
13Thüringen~20K0.93×
14Bayern~200K0.92×
15Hamburg~20K0.89×
16Sachsen~40K0.87×
Fig. 06

Affinity by region

Affinity by region — Smallville, Germany
0.87×1.00×1.15×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Smallville audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Smallville audience
#·InterestCategoryAffinity×
01Vixen (band)Music & Radio204.82×
02Elektra (2005 film)Movies & TV130.04×
03The FollowingMovies & TV103.79×
04Mandy MooreMusic & Radio96.05×
05Hemlock Grove (TV series)Movies & TV95.80×
06Edward ScissorhandsMovies & TV95.36×
07Dark Angel (TV series)Movies & TV52.44×
08Hacksaw RidgeMovies & TV50.44×
09His Dark MaterialsMovies & TV45.22×
10Jensen AcklesMovies & TV43.25×
11Van Helsing (film)Movies & TV36.56×
12Revolution (TV series)Movies & TV28.23×
13Venom (band)Music & Radio27.23×
14Prison BreakMovies & TV26.18×
15Outlander (film)Movies & TV18.36×
16Sandra BullockMovies & TV17.45×
17Robert De NiroMovies & TV17.41×
18BarbieMovies & TV17.21×
19PeacemakerMovies & TV15.92×
20Bruce WillisMovies & TV10.00×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Smallville audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Smallville audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.10×
SpiritualityBALANCE2.03×
ExtroversionTHRILL2.00×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Smallville audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.88×
Design AffinityPREMIUM1.02×
Risk AppetiteTHRILL1.04×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Smallville have in Germany?

Smallville has an estimated audience of 1,235,647 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Smallville viewers?

61.2% of Smallville fans are female, 38.8% are male, with an average age of 32.4 years.

03

Which brands do Smallville fans like most?

Smallville fans show strongest brand affinity for Vixen (band) (204.82×), Barbie (17.21×), and Revolution (TV series) (28.23×) over the country average.

04

Where do Smallville fans live in Germany?

Smallville fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~200K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Smallville fans also like?

Beyond Smallville itself, the audience over-indexes on Barbie (17.21×), Revolution (TV series) (28.23×), Mandy Moore (96.05×), and Jensen Ackles (43.25×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More TV series audiences in Germany

See Smallville audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Smallville. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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