Cog Audience in Germany

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Cog has an estimated audience of 165,200 people in Germany. 42.6% are female, 57.4% are male, average age 42.7. Top brand affinities: Nuts (film), Klis, Laneige, Moroccan riad, Dog breed.

Top brand affinities include Nuts (film), Klis, Laneige, with strongest over-indexing on Nuts (film) (91.39× the country average). Demographically, the Cog audience skews more male with an average age of 42.7, and over-indexes on personality traits such as Convenience Orientation, Spirituality.

Category: Music & Radio · Type: Person · Subtype: Rock

Demographics of Cog fans

Demographic split for Cog audience in Germany
MetricValue
Female42.6%
Male57.4%
Average age42.7
Estimated audience size165,200

Audience persona

The typical Cog fan in Germany is more male, around 42.7 years old, with strong Convenience Orientation tendencies and a notable affinity for Nuts (film).

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cog audience
BrandAffinityCategory
Nuts (film)91.39×Movies & TV
Klis309.45×Travel & Leisure
Laneige68×Beauty & Wellness
Moroccan riad27.77×Politics & Society
Dog breed4.18×Pets & Animals
Kouvola102.07×Travel & Leisure
Zagreb12.59×Travel & Leisure
Personalised Gifts5.49×Home & Garden
Grace Slick25.32×Music & Radio
Crawley Town F.C.48.54×Sports
Chromebook14.39×Technology & Electronics
Progressive rock3.42×Music & Radio
Hobbs31×Shopping
Grimma14.44×Travel & Leisure
Gunzenhausen17.69×Travel & Leisure
Bull Terrier (Miniature)24.37×Pets & Animals
La Provincia Pavese71.81×News
Tiffany Haddish20×Movies & TV
Ewa Chodakowska13.57×Sports
Litter box1.82×Pets & Animals

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cog audience
TraitClusterScore
Convenience OrientationPREMIUM4.54
SpiritualityBALANCE1.72
Early Adopter MentalityPOWER1.57
PatriotismCONSERVATISM1.51
TraditionCONSERVATISM1.42
SustainabilityBALANCE1.39

Worldwide distribution

Worldwide audience distribution share by country for Cog
CountryShare
United States34.1%
India9.0%
Germany6.2%

See Cog audiences in other countries

More Rock audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Cog. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.