Cog Audience in United States

Cog logo

Cog has an estimated audience of 911,635 people in United States. 57.4% are female, 42.6% are male, average age 42.1. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Requiem for a Dream, Microblogging, Singer-songwriter.

Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Requiem for a Dream, with strongest over-indexing on Autism Awareness (18.22× the country average). Demographically, the Cog audience skews more female with an average age of 42.1, and over-indexes on personality traits such as Tradition, Extroversion.

Category: Music & Radio · Type: Person · Subtype: Rock

Demographics of Cog fans

Demographic split for Cog audience in United States
MetricValue
Female57.4%
Male42.6%
Average age42.1
Estimated audience size911,635

Audience persona

The typical Cog fan in United States is more female, around 42.1 years old, with strong Tradition tendencies and a notable affinity for Autism Awareness.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cog audience
BrandAffinityCategory
Autism Awareness18.22×Health
Diabetes mellitus awareness11.95×Health
Requiem for a Dream30.02×Movies & TV
Microblogging12.15×Technology & Electronics
Singer-songwriter5.31×Music & Radio
Rosie O'Donnell19.2×Movies & TV
The Purge26.97×Movies & TV
Income tax12.64×Business & Career
Love Actually17×Movies & TV
12 Monkeys36.86×Movies & TV
Kia Sportage18.8×Cars & Mobility
Jennifer Connelly11.13×Movies & TV
Anna Faris12.76×Movies & TV
Armageddon (1998 film)19.23×Movies & TV
Heather Graham17.24×Literature
Jon Hamm7.97×Movies & TV
Forgetting Sarah Marshall22.38×Movies & TV
Helen Hunt13.03×Movies & TV
Josh Gad16.31×Movies & TV
Charles, Prince of Wales18.07×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cog audience
TraitClusterScore
TraditionCONSERVATISM1.73
ExtroversionTHRILL1.53
IndulgenceJOY1.47
MindfulnessBALANCE1.46
SpiritualityBALANCE1.44
Urban LifestyleOPEN1.31

Worldwide distribution

Worldwide audience distribution share by country for Cog
CountryShare
United States34.1%
India9.0%
Germany6.2%

See Cog audiences in other countries

More Rock audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Cog. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.