Cog Audience in United States

Cog logo

Cog has an estimated audience of 911,635 people in United States. 57.4% are female, 42.6% are male, average age 42.1. Top brand affinities: Nuts (film), La Opinión, Laneige, UK garage, Google Photos.

Top brand affinities include Nuts (film), La Opinión, Laneige, with strongest over-indexing on Nuts (film) (69.45× the country average). Demographically, the Cog audience skews more female with an average age of 42.1, and over-indexes on personality traits such as Tradition, Extroversion.

Category: Music & Radio · Type: Person · Subtype: Rock

Demographics of Cog fans

Demographic split for Cog audience in United States
MetricValue
Female57.4%
Male42.6%
Average age42.1
Estimated audience size911,635

Audience persona

The typical Cog fan in United States is more female, around 42.1 years old, with strong Tradition tendencies and a notable affinity for Nuts (film).

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cog audience
BrandAffinityCategory
Nuts (film)69.45×Movies & TV
La Opinión31.69×News
Laneige20.95×Beauty & Wellness
UK garage12.51×Music & Radio
Google Photos5.2×Technology & Electronics
Throne of Glass15.13×Literature
Penn & Teller14.96×Movies & TV
Stamp collecting6.54×Home & Garden
Hebe8.51×Home & Garden
Elsword18.8×Games
Ixtapaluca20×Travel & Leisure
Isometric exercise9.82×Sports
Personalised Gifts4.08×Home & Garden
Non-celiac gluten sensitivity10.18×Health
Minnesota1.56×Travel & Leisure
Pai gow19.23×Games
Home staging4.43×Home & Garden
Israel1.72×Travel & Leisure
Captain America (1990 film)3.51×Movies & TV
Strategic human resource planning7.04×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cog audience
TraitClusterScore
TraditionCONSERVATISM1.73
ExtroversionTHRILL1.53
IndulgenceJOY1.47
MindfulnessBALANCE1.46
SpiritualityBALANCE1.44
Urban LifestyleOPEN1.31

Worldwide distribution

Worldwide audience distribution share by country for Cog
CountryShare
United States34.1%
India9.0%
Germany6.2%

See Cog audiences in other countries

More Rock audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Cog. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.