12 Monkeys Audience in United States

12 Monkeys logo

12 Monkeys has an estimated audience of 589,894 people in United States. 47.7% are female, 52.3% are male, average age 38.2. Top regions: California, Texas, New York. Top brand affinities: Krysten Ritter, Oscar Isaac, Deborah Ann Woll, Evan Rachel Wood, Elementary (TV series).

The average 12 Monkeys fan in United States is 38.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Krysten Ritter, Oscar Isaac, Deborah Ann Woll, with strongest over-indexing on Krysten Ritter (189.72× the country average). Demographically, the 12 Monkeys audience skews balanced with an average age of 38.2, and over-indexes on personality traits such as Travelling, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of 12 Monkeys fans

Demographic split for 12 Monkeys audience in United States
MetricValue
Female47.7%
Male52.3%
Average age38.2
Estimated audience size589,894

Audience persona

The typical 12 Monkeys fan in United States is balanced, around 38.2 years old, with strong Travelling tendencies and a notable affinity for Krysten Ritter.

Top regions in United States

Top regions ranked by reach for 12 Monkeys in United States
RegionReachAffinity
California77,7881.2×
Texas47,6540.94×
New York37,6861.14×
Florida34,4230.86×
Pennsylvania23,1841.17×
Illinois20,9251.06×
Ohio17,7810.98×
North Carolina17,0340.96×
Georgia16,7920.92×
Washington16,5931.4×
Michigan15,6641.02×
New Jersey14,4230.96×
Virginia14,0650.98×
Massachusetts13,7781.19×
Arizona12,6691.05×
Colorado11,1131.2×
Tennessee11,0900.94×
Indiana10,1950.95×
Oregon10,0851.49×
Missouri10,0601.06×
Maryland9,9910.99×
Minnesota9,2691.1×
Wisconsin8,8050.99×
South Carolina7,4740.84×
Kentucky7,0250.95×
Alabama6,7760.82×
Oklahoma6,6861.02×
Connecticut6,3851.08×
Louisiana6,0530.8×
Utah5,5641.05×
Nevada5,4460.95×
Iowa4,8070.99×
Kansas4,7881.03×
Arkansas4,1990.86×
Mississippi3,3270.68×
Idaho3,1691.07×
New Mexico3,0261.02×
Nebraska2,6240.89×
New Hampshire2,5061.08×
Maine2,2821.08×
West Virginia2,2810.83×
Hawaii2,0120.79×
Washington, District of Columbia1,9851.12×
Rhode Island1,8050.96×
Montana1,7301.06×
Alaska1,5031.19×
Delaware1,3960.86×
Vermont1,2971.25×
South Dakota9990.73×
North Dakota8890.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for 12 Monkeys audience
BrandAffinityCategory
Krysten Ritter189.72×Movies & TV
Oscar Isaac150.7×Movies & TV
Deborah Ann Woll277.53×Movies & TV
Evan Rachel Wood192.74×Movies & TV
Elementary (TV series)129.99×Movies & TV
Josh Gad164.44×Movies & TV
Andy Serkis165.4×Movies & TV
Bryan Cranston90.18×Movies & TV
Julia Louis-Dreyfus95.3×Movies & TV
Clark Gregg203.12×Movies & TV
Joel McHale114.05×Movies & TV
Vincent D’Onofrio94.3×Movies & TV
Jon Favreau95.38×Movies & TV
LibreOffice187.55×Technology & Electronics
Valerian and the City of a Thousand Planets185.04×Movies & TV
Top of the Lake232.93×Movies & TV
Side Effects (2013 film)100.33×Movies & TV
Guillermo del Toro60.67×Movies & TV
Waterworld89.18×Movies & TV
Birdman (film)105.88×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by 12 Monkeys audience
TraitClusterScore
TravellingTHRILL1.84
PatriotismCONSERVATISM1.67
Urban LifestyleOPEN1.61
Design AffinityPREMIUM1.58
ExtroversionTHRILL1.52
Early Adopter MentalityPOWER1.39

Worldwide distribution

Worldwide audience distribution share by country for 12 Monkeys
CountryShare
United States26.6%
Germany7.5%
India7.5%

See 12 Monkeys audiences in other countries

More TV series audiences in United States

Frequently asked questions

How many fans does 12 Monkeys have in United States?

12 Monkeys has an estimated audience of 589,894 people in United States, concentrated in California and Texas.

What is the gender split and age of 12 Monkeys fans?

47.7% of 12 Monkeys fans are female, 52.3% are male, with an average age of 38.2 years.

Which brands do 12 Monkeys fans like most?

12 Monkeys fans show strongest brand affinity for Krysten Ritter (189.72×), Oscar Isaac (150.7×), and Deborah Ann Woll (277.53×) over the country average.

Where do 12 Monkeys fans live in United States?

12 Monkeys fans in United States are most concentrated in California (reach 77,788), Texas (reach 47,654), and New York (reach 37,686). These three regions account for the largest share of the active audience.

What other brands do 12 Monkeys fans also like?

Beyond 12 Monkeys itself, the audience over-indexes on Oscar Isaac (150.7×), Deborah Ann Woll (277.53×), Evan Rachel Wood (192.74×), and Elementary (TV series) (129.99×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for 12 Monkeys. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.