Rascasse Audience Intelligence

12 Monkeys Audience in United States

A data profile of the people who buy, follow and care about 12 Monkeys in United States — modelled from more than twelve digital signal sources. 12 Monkeys has an estimated audience of 667,593 people in United States.

#596among TV series in United States#2608among Movie / TV Show / Series in United States#5715in Movies & TV

The average 12 Monkeys fan in United States is 38.2 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Deborah Ann Woll, Oscar Isaac, Krysten Ritter, with strongest over-indexing on Deborah Ann Woll (277.53× the country average).

Demographically, the 12 Monkeys audience skews balanced with an average age of 38.2, and over-indexes on personality traits such as Early Adopter Mentality, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical 12 Monkeys fan in United States is balanced, around 38.2 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Deborah Ann Woll.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the 12 Monkeys profile in United States.

Audience size
668K
in United States
Gender
47.7%♀
52.3% male
Age
38.2
average years
Country rank
#30749
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+78%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of 12 Monkeys viewers

47.7% are female, 52.3% are male, average age 38.2.

Fig. 02

Gender split

47.7%
Female
52.3%
Male
Demographic split for 12 Monkeys audience in United States
MetricValue
Female47.7%
Male52.3%
Average age38.2
Estimated audience size667,593
Fig. 03

Age distribution

Ø 38.2
average years
Age distribution of the 12 Monkeys audience in United States
Age bracketShare%
16-1921%
20-2922%
30-3920%
40-4921%
50+17%
Fig. 04

Worldwide distribution

27.5%

of the worldwide 12 Monkeys audience comes from United States.

Worldwide audience distribution share by country for 12 Monkeys
CountryShare
United States27.5%
Germany7.0%
India6.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the 12 Monkeys audience in United States is strongest.

Fig. 05

Top regions by affinity

12 Monkeys fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~10K1.51×
02Washington~20K1.38×
03Alaska~2K1.25×
04Vermont~1K1.19×
05Colorado~10K1.18×
06Montana~2K1.16×
07California~70K1.12×
08Maine~2K1.12×
09Pennsylvania~20K1.11×
10Idaho~3K1.11×
11Massachusetts~10K1.10×
12New Hampshire~3K1.10×
13Arizona~10K1.06×
14Missouri~10K1.06×
15Utah~6K1.06×
16New Mexico~3K1.06×
17New York~30K1.05×
18Minnesota~9K1.05×
19Washington, District of Columbia~2K1.05×
20Oklahoma~7K1.03×
21Connecticut~6K1.03×
22Illinois~20K1.01×
23Kansas~5K1.01×
24Wisconsin~9K1.00×
25Michigan~20K0.99×
26Iowa~5K0.99×
27Rhode Island~2K0.99×
28Kentucky~7K0.97×
29Nevada~5K0.96×
30Ohio~20K0.95×
31Virginia~10K0.94×
32Maryland~10K0.94×
33Indiana~10K0.93×
34Arkansas~5K0.93×
35Nebraska~3K0.93×
36North Carolina~20K0.92×
37New Jersey~10K0.92×
38Tennessee~10K0.92×
39Delaware~1K0.90×
40Texas~50K0.89×
41West Virginia~2K0.88×
42North Dakota~1K0.88×
43Georgia~20K0.87×
44Florida~30K0.85×
45Alabama~7K0.84×
46Louisiana~6K0.84×
47Hawaii~2K0.84×
48South Dakota~1K0.84×
49South Carolina~7K0.82×
50Mississippi~4K0.76×
Fig. 06

Affinity by region

Affinity by region — 12 Monkeys, United States
0.76×1.00×1.51×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the 12 Monkeys audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for 12 Monkeys audience
#·InterestCategoryAffinity×
01Deborah Ann WollMovies & TV277.53×
02Top of the LakeMovies & TV232.93×
03Halt and Catch FireMovies & TV212.24×
04Clark GreggMovies & TV203.12×
05Evan Rachel WoodMovies & TV192.74×
06Krysten RitterMovies & TV189.72×
07LibreOfficeTechnology & Electronics187.55×
08Valerian and the City of a Thousand PlanetsMovies & TV185.04×
09Andy SerkisMovies & TV165.40×
10Josh GadMovies & TV164.44×
11Oscar IsaacMovies & TV150.70×
12Elementary (TV series)Movies & TV129.99×
13Joel McHaleMovies & TV114.05×
14Side Effects (2013 film)Movies & TV100.33×
15Jon FavreauMovies & TV95.38×
16Julia Louis-DreyfusMovies & TV95.30×
17Vincent D’OnofrioMovies & TV94.30×
18Bryan CranstonMovies & TV90.18×
19WaterworldMovies & TV89.18×
20Guillermo del ToroMovies & TV60.67×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the 12 Monkeys audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by 12 Monkeys audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER2.28×
IndulgenceJOY1.82×
TravellingTHRILL1.77×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by 12 Monkeys audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.96×
Pet OwnershipJOY1.00×
Quality AwarenessPREMIUM1.02×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does 12 Monkeys have in United States?

12 Monkeys has an estimated audience of 667,593 people in United States, concentrated in California and Texas.

02

What is the gender split and age of 12 Monkeys viewers?

47.7% of 12 Monkeys fans are female, 52.3% are male, with an average age of 38.2 years.

03

Which brands do 12 Monkeys fans like most?

12 Monkeys fans show strongest brand affinity for Deborah Ann Woll (277.53×), Oscar Isaac (150.7×), and Krysten Ritter (189.72×) over the country average.

04

Where do 12 Monkeys fans live in United States?

12 Monkeys fans in United States are most concentrated in California (reach ~70K), Texas (reach ~50K), and New York (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do 12 Monkeys fans also like?

Beyond 12 Monkeys itself, the audience over-indexes on Oscar Isaac (150.7×), Krysten Ritter (189.72×), Evan Rachel Wood (192.74×), and Josh Gad (164.44×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More TV series audiences in United States

See 12 Monkeys audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for 12 Monkeys. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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