A data profile of the people who buy, follow and care about Side Effects (2013 film) in United States — modelled from more than twelve digital signal sources. Side Effects (2013 film) has an estimated audience of 1,771,430 people in United States.
The average Side Effects (2013 film) fan in United States is 45.9 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Gladiator (2000 film), Rugrats, Requiem for a Dream, with strongest over-indexing on Gladiator (2000 film) (91.83× the country average).
Demographically, the Side Effects (2013 film) audience skews more female with an average age of 45.9, and over-indexes on personality traits such as Sustainability, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Side Effects (2013 film) fan in United States is more female, around 45.9 years old, with strong Sustainability tendencies and a notable affinity for Gladiator (2000 film).
The key figures that characterise the Side Effects (2013 film) profile in United States.
62.5% are female, 37.5% are male, average age 45.9.
| Metric | Value |
|---|---|
| Female | 62.5% |
| Male | 37.5% |
| Average age | 45.9 |
| Estimated audience size | 1,771,430 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 12% | |
| 30-39 | 18% | |
| 40-49 | 26% | |
| 50+ | 36% |
Where the Side Effects (2013 film) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Arkansas | ~10K | 1.18× | |
| 02 | New Mexico | ~8K | 1.18× | |
| 03 | West Virginia | ~8K | 1.16× | |
| 04 | Louisiana | ~20K | 1.15× | |
| 05 | Alabama | ~20K | 1.13× | |
| 06 | Mississippi | ~10K | 1.13× | |
| 07 | Oklahoma | ~20K | 1.12× | |
| 08 | Kentucky | ~20K | 1.09× | |
| 09 | Florida | ~100K | 1.08× | |
| 10 | South Carolina | ~20K | 1.07× | |
| 11 | Texas | ~100K | 1.06× | |
| 12 | North Carolina | ~40K | 1.06× | |
| 13 | Oregon | ~20K | 1.06× | |
| 14 | Connecticut | ~10K | 1.06× | |
| 15 | California | ~200K | 1.04× | |
| 16 | Michigan | ~40K | 1.03× | |
| 17 | Arizona | ~30K | 1.03× | |
| 18 | Tennessee | ~30K | 1.03× | |
| 19 | Georgia | ~40K | 1.02× | |
| 20 | Missouri | ~20K | 1.02× | |
| 21 | Idaho | ~7K | 1.02× | |
| 22 | New Jersey | ~40K | 1.00× | |
| 23 | Washington | ~30K | 1.00× | |
| 24 | New York | ~80K | 0.99× | |
| 25 | Pennsylvania | ~50K | 0.99× | |
| 26 | Illinois | ~50K | 0.99× | |
| 27 | Ohio | ~40K | 0.99× | |
| 28 | Indiana | ~30K | 0.99× | |
| 29 | Virginia | ~30K | 0.98× | |
| 30 | Kansas | ~10K | 0.98× | |
| 31 | New Hampshire | ~5K | 0.98× | |
| 32 | Massachusetts | ~30K | 0.97× | |
| 33 | Nevada | ~10K | 0.97× | |
| 34 | Rhode Island | ~4K | 0.97× | |
| 35 | Delaware | ~4K | 0.97× | |
| 36 | Maryland | ~20K | 0.96× | |
| 37 | Maine | ~5K | 0.96× | |
| 38 | South Dakota | ~3K | 0.96× | |
| 39 | Montana | ~4K | 0.95× | |
| 40 | Wisconsin | ~20K | 0.94× | |
| 41 | Nebraska | ~7K | 0.94× | |
| 42 | Colorado | ~20K | 0.93× | |
| 43 | Utah | ~10K | 0.93× | |
| 44 | Iowa | ~10K | 0.93× | |
| 45 | Alaska | ~3K | 0.92× | |
| 46 | North Dakota | ~3K | 0.91× | |
| 47 | Vermont | ~2K | 0.91× | |
| 48 | Minnesota | ~20K | 0.89× | |
| 49 | Hawaii | ~5K | 0.89× | |
| 50 | Washington, District of Columbia | ~3K | 0.79× |
The strongest cross-interests of the Side Effects (2013 film) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Rugrats | Movies & TV | 127.89× | ||
| 02 | 12 Monkeys | Movies & TV | 100.33× | ||
| 03 | Gladiator (2000 film) | Movies & TV | 91.83× | ||
| 04 | Requiem for a Dream | Movies & TV | 74.70× | ||
| 05 | FTD Flowers | Home & Garden | 55.80× | ||
| 06 | Chemical engineering | Business & Career | 46.02× | ||
| 07 | Inception | Movies & TV | 23.53× | ||
| 08 | Tom and Jerry | Movies & TV | 21.14× | ||
| 09 | Josh Gad | Movies & TV | 20.00× | ||
| 10 | Pinky and the Brain | Movies & TV | 20.00× | ||
| 11 | Gangs of New York | Movies & TV | 19.86× | ||
| 12 | Evan Rachel Wood | Movies & TV | 18.84× | ||
| 13 | Christie Brinkley | Fashion & Accessoires | 16.15× | ||
| 14 | FAO Schwarz | Shopping | 16.06× | ||
| 15 | Armageddon (1998 film) | Movies & TV | 15.62× | ||
| 16 | Silver Linings Playbook | Movies & TV | 15.35× | ||
| 17 | Rambo (film series) | Movies & TV | 13.57× | ||
| 18 | Zoom! | Business & Career | 10.72× | ||
| 19 | Titanic (1997 film) | Movies & TV | 8.44× | ||
| 20 | Scooby-Doo | Movies & TV | 4.31× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 1.84× | |
| Patriotism | CONSERVATISM | 1.53× | |
| Individualism | JOY | 1.52× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.81× | |
| Pet Ownership | JOY | 0.82× | |
| Extroversion | THRILL | 0.84× |
Side Effects (2013 film) has an estimated audience of 1,771,430 people in United States, concentrated in California and Texas.
62.5% of Side Effects (2013 film) fans are female, 37.5% are male, with an average age of 45.9 years.
Side Effects (2013 film) fans show strongest brand affinity for Gladiator (2000 film) (91.83×), Rugrats (127.89×), and Requiem for a Dream (74.7×) over the country average.
Side Effects (2013 film) fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Side Effects (2013 film) itself, the audience over-indexes on Rugrats (127.89×), Requiem for a Dream (74.7×), 12 Monkeys (100.33×), and Chemical engineering (46.02×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Side Effects (2013 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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