Pinky and the Brain Audience in United States

Pinky and the Brain logo

Pinky and the Brain has an estimated audience of 1,153,823 people in United States. 49.8% are female, 50.2% are male, average age 38.3. Top regions: California, Texas, Florida. Top brand affinities: Scooby-Doo, Flushed Away, Recess (TV series), Shark Tale, As Told by Ginger.

The average Pinky and the Brain fan in United States is 38.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Scooby-Doo, Flushed Away, Recess (TV series), with strongest over-indexing on Scooby-Doo (118.44× the country average). Demographically, the Pinky and the Brain audience skews balanced with an average age of 38.3, and over-indexes on personality traits such as Spirituality, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation

Demographics of Pinky and the Brain fans

Demographic split for Pinky and the Brain audience in United States
MetricValue
Female49.8%
Male50.2%
Average age38.3
Estimated audience size1,153,823

Audience persona

The typical Pinky and the Brain fan in United States is balanced, around 38.3 years old, with strong Spirituality tendencies and a notable affinity for Scooby-Doo.

Top regions in United States

Top regions ranked by reach for Pinky and the Brain in United States
RegionReachAffinity
California154,6681.22×
Texas129,8541.31×
Florida88,7741.14×
New York68,1711.06×
Illinois42,1631.1×
Pennsylvania40,1071.03×
Georgia39,9691.12×
North Carolina38,8821.12×
Ohio36,2601.02×
Michigan32,9421.09×
Virginia28,4831.01×
New Jersey28,2720.96×
Arizona26,6881.13×
Tennessee23,3821.01×
Washington23,170
Indiana22,6181.07×
Colorado21,9801.21×
Massachusetts21,0380.93×
Missouri20,9851.13×
Maryland19,3990.98×
South Carolina18,1421.05×
Alabama17,3241.07×
Kentucky16,6201.15×
Louisiana15,6201.05×
Wisconsin14,3790.83×
Oklahoma14,2891.12×
Minnesota13,7810.83×
Oregon13,6491.03×
Nevada13,0841.17×
Connecticut10,4410.9×
Utah10,4181.01×
Arkansas10,2721.08×
Mississippi9,469
Kansas9,121
Iowa7,8200.82×
New Mexico6,8111.18×
Idaho5,785
Nebraska5,6350.97×
West Virginia5,390
Hawaii3,5570.72×
New Hampshire3,4920.77×
Washington, District of Columbia3,477
Maine3,2310.78×
Rhode Island3,2080.87×
Delaware2,8220.89×
Alaska2,7511.11×
Montana2,5320.79×
South Dakota1,8900.71×
North Dakota1,7970.76×
Wyoming1,6390.96×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Pinky and the Brain audience
BrandAffinityCategory
Scooby-Doo118.44×Movies & TV
Flushed Away389.72×Movies & TV
Recess (TV series)406.48×
Shark Tale205.26×Movies & TV
As Told by Ginger447.75×Movies & TV
The Angry Beavers430.93×Movies & TV
Hey Arnold!209.84×Movies & TV
Courage the Cowardly Dog135.6×Movies & TV
Megamind97.54×Movies & TV
Aaahh!!! Real Monsters312.36×Movies & TV
Bee Movie166.34×Movies & TV
Rugrats121.6×Movies & TV
The Fairly OddParents177.71×Movies & TV
Chicken Little (2005 film)95×Movies & TV
Dexter's Laboratory143.29×Literature
Ed, Edd n Eddy124.41×Movies & TV
Ice Age (franchise)92.86×Movies & TV
Clarissa Explains It All237.95×Movies & TV
Cow and Chicken206.38×Movies & TV
Rocko's Modern Life92.14×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Pinky and the Brain audience
TraitClusterScore
SpiritualityBALANCE1.31
TraditionCONSERVATISM1.29
Risk AppetiteTHRILL1.22
Need for SecurityCONSERVATISM1.19
LGBTQ+ IdentityOPEN1.14
Urban LifestyleOPEN1.14

Worldwide distribution

Worldwide audience distribution share by country for Pinky and the Brain
CountryShare
United States32.6%
United Kingdom9.8%
Mexico7.1%

See Pinky and the Brain audiences in other countries

More Animation audiences in United States

Frequently asked questions

How many fans does Pinky and the Brain have in United States?

Pinky and the Brain has an estimated audience of 1,153,823 people in United States, concentrated in California and Texas.

What is the gender split and age of Pinky and the Brain fans?

49.8% of Pinky and the Brain fans are female, 50.2% are male, with an average age of 38.3 years.

Which brands do Pinky and the Brain fans like most?

Pinky and the Brain fans show strongest brand affinity for Scooby-Doo (118.44×), Flushed Away (389.72×), and Recess (TV series) (406.48×) over the country average.

Where do Pinky and the Brain fans live in United States?

Pinky and the Brain fans in United States are most concentrated in California (reach 154,668), Texas (reach 129,854), and Florida (reach 88,774). These three regions account for the largest share of the active audience.

What other brands do Pinky and the Brain fans also like?

Beyond Pinky and the Brain itself, the audience over-indexes on Flushed Away (389.72×), Recess (TV series) (406.48×), Shark Tale (205.26×), and As Told by Ginger (447.75×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Pinky and the Brain. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.