Rascasse Audience Intelligence

Top of the Lake Audience in United States

A data profile of the people who buy, follow and care about Top of the Lake in United States — modelled from more than twelve digital signal sources. Top of the Lake has an estimated audience of 239,794 people in United States.

#985among TV series in United States#4779among Movie / TV Show / Series in United States#9543in Movies & TV

The average Top of the Lake fan in United States is 39.3 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Josh Gad, Evan Rachel Wood, LibreOffice, with strongest over-indexing on Josh Gad (225.25× the country average).

Demographically, the Top of the Lake audience skews balanced with an average age of 39.3, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Top of the Lake fan in United States is balanced, around 39.3 years old, with strong Patriotism tendencies and a notable affinity for Josh Gad.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Top of the Lake profile in United States.

Audience size
240K
in United States
Gender
49.6%♀
50.4% male
Age
39.3
average years
Country rank
#53906
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-62%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Top of the Lake viewers

49.6% are female, 50.4% are male, average age 39.3.

Fig. 02

Gender split

49.6%
Female
50.4%
Male
Demographic split for Top of the Lake audience in United States
MetricValue
Female49.6%
Male50.4%
Average age39.3
Estimated audience size239,794
Fig. 03

Age distribution

Ø 39.3
average years
Age distribution of the Top of the Lake audience in United States
Age bracketShare%
16-1920%
20-2919%
30-3919%
40-4921%
50+21%
Fig. 04

Worldwide distribution

30.9%

of the worldwide Top of the Lake audience comes from United States.

Worldwide audience distribution share by country for Top of the Lake
CountryShare
United States30.9%
United Kingdom9.9%
Germany9.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Top of the Lake audience in United States is strongest.

Fig. 05

Top regions by affinity

Top of the Lake fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~5K1.57×
02Maine~2K1.46×
03Washington~8K1.41×
04Massachusetts~8K1.38×
05New Hampshire~2K1.34×
06Vermont<1K1.32×
07Connecticut~4K1.24×
08Rhode Island~1K1.23×
09Minnesota~5K1.16×
10Wisconsin~5K1.10×
11Colorado~5K1.09×
12Montana<1K1.09×
13New York~20K1.08×
14Washington, District of Columbia<1K1.06×
15Pennsylvania~10K1.05×
16Idaho~2K1.03×
17Delaware<1K1.02×
18New Jersey~8K1.01×
19Illinois~10K0.99×
20North Carolina~9K0.99×
21Arizona~6K0.98×
22Missouri~5K0.98×
23New Mexico~1K0.98×
24Alaska<1K0.97×
25California~30K0.96×
26Michigan~7K0.96×
27Virginia~7K0.96×
28Maryland~5K0.95×
29South Carolina~4K0.95×
30Iowa~2K0.93×
31Tennessee~5K0.91×
32Kansas~2K0.91×
33West Virginia~1K0.91×
34Hawaii~1K0.91×
35South Dakota<1K0.91×
36Ohio~8K0.90×
37Kentucky~3K0.90×
38Arkansas~2K0.90×
39North Dakota<1K0.90×
40Alabama~4K0.88×
41Florida~20K0.87×
42Indiana~5K0.86×
43Georgia~8K0.85×
44Oklahoma~3K0.85×
45Nebraska~1K0.85×
46Louisiana~3K0.82×
47Utah~2K0.82×
48Mississippi~2K0.79×
49Nevada~2K0.77×
50Texas~20K0.71×
Fig. 06

Affinity by region

Affinity by region — Top of the Lake, United States
0.71×1.00×1.57×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Top of the Lake audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Top of the Lake audience
#·InterestCategoryAffinity×
01LibreOfficeTechnology & Electronics319.14×
0212 MonkeysMovies & TV232.93×
03Josh GadMovies & TV225.25×
04Evan Rachel WoodMovies & TV207.08×
05Jon FavreauMovies & TV142.01×
06FreshiiFood & Beverages125.85×
07Kingsman: The Secret ServiceMovies & TV80.19×
08Paperless PostShopping72.48×
09Key FoodShopping70.37×
10Zachary QuintoMovies & TV70.01×
11Oscar IsaacMovies & TV66.07×
12Andy SerkisMovies & TV57.91×
13Agents of S.H.I.E.L.D.Movies & TV50.66×
14The Lego MovieMovies & TV47.03×
15TVLineNews44.64×
1630 RockMovies & TV37.58×
17Kumail NanjianiMovies & TV37.00×
18It's Always Sunny in PhiladelphiaMovies & TV36.22×
19Zoe SaldanaMovies & TV28.95×
20Black Mirror (TV series)Movies & TV24.46×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Top of the Lake audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Top of the Lake audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.87×
SpiritualityBALANCE1.94×
IndividualismJOY1.54×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Top of the Lake audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.62×
ExtroversionTHRILL0.88×
Design AffinityPREMIUM0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Top of the Lake have in United States?

Top of the Lake has an estimated audience of 239,794 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Top of the Lake viewers?

49.6% of Top of the Lake fans are female, 50.4% are male, with an average age of 39.3 years.

03

Which brands do Top of the Lake fans like most?

Top of the Lake fans show strongest brand affinity for Josh Gad (225.25×), Evan Rachel Wood (207.08×), and LibreOffice (319.14×) over the country average.

04

Where do Top of the Lake fans live in United States?

Top of the Lake fans in United States are most concentrated in California (reach ~30K), Texas (reach ~20K), and New York (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Top of the Lake fans also like?

Beyond Top of the Lake itself, the audience over-indexes on Evan Rachel Wood (207.08×), LibreOffice (319.14×), Jon Favreau (142.01×), and 12 Monkeys (232.93×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More TV series audiences in United States

See Top of the Lake audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Top of the Lake. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →