Detlef D! Soost Audience in Germany
Detlef D! Soost has an estimated audience of 692,831 people in Germany. 83.6% are female, 16.4% are male, average age 41.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Let's Dance (German TV series), Michael Patrick Kelly, Whirlpool Corporation, Italo disco, Sam Heughan.
The average Detlef D! Soost fan in Germany is 41.5 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Let's Dance (German TV series), Michael Patrick Kelly, Whirlpool Corporation, with strongest over-indexing on Let's Dance (German TV series) (4.88× the country average). Demographically, the Detlef D! Soost audience skews more female with an average age of 41.5, and over-indexes on personality traits such as Individualism, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: TV personality
Demographics of Detlef D! Soost fans
| Metric | Value |
|---|---|
| Female | 83.6% |
| Male | 16.4% |
| Average age | 41.5 |
| Estimated audience size | 692,831 |
Audience persona
The typical Detlef D! Soost fan in Germany is more female, around 41.5 years old, with strong Individualism tendencies and a notable affinity for Let's Dance (German TV series).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 158,604 | 1.05× |
| Bayern | 90,508 | 0.81× |
| Baden-Württemberg | 77,479 | 0.82× |
| Niedersachsen | 74,529 | 1.11× |
| Hessen | 40,378 | 0.76× |
| Sachsen | 38,560 | 1.13× |
| Rheinland-Pfalz | 34,574 | 1× |
| Berlin | 29,859 | 0.96× |
| Brandenburg | 28,895 | 1.34× |
| Schleswig-Holstein | 25,596 | 1.03× |
| Sachsen-Anhalt | 23,641 | 1.32× |
| Thüringen | 20,531 | 1.16× |
| Mecklenburg-Vorpommern | 16,992 | 1.28× |
| Hamburg | 11,599 | 0.74× |
| Saarland | 7,009 | 0.82× |
| Bremen | 3,862 | 0.65× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Let's Dance (German TV series) | 4.88× | Movies & TV |
| Michael Patrick Kelly | 9.66× | Music & Radio |
| Whirlpool Corporation | 12.8× | Home & Garden |
| Italo disco | 12.14× | Music & Radio |
| Sam Heughan | 12.8× | Movies & TV |
| Patrick Swayze | 10.22× | Movies & TV |
| Wetter.com | 3.31× | Home & Garden |
| Gute Zeiten, schlechte Zeiten | 4.29× | Movies & TV |
| Beetlejuice | 5.82× | Movies & TV |
| Real property | 5.63× | Home & Garden |
| Florian Silbereisen | 4.28× | Music & Radio |
| Deichmann | 2.99× | Shopping |
| Helene Fischer | 3.31× | Music & Radio |
| Kai Pflaume | 7.98× | Movies & TV |
| ZDF-Fernsehgarten | 7.48× | Movies & TV |
| Schlager music | 3.3× | Music & Radio |
| Andy Borg | 5.22× | Music & Radio |
| Daniela Katzenberger | 7.87× | Movies & TV |
| Jeanette Biedermann | 6× | Music & Radio |
| Kastelruther Spatzen | 8.53× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Individualism | JOY | 1.36 |
| Family Orientation | CONSERVATISM | 1.35 |
| Community Orientation | OPEN | 1.3 |
| Healthy Lifestyle | BALANCE | 1.28 |
| Pet Ownership | JOY | 1.27 |
| Price Sensitivity | PREMIUM | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 89.7% |
| Austria | 4.7% |
| Switzerland | 3.6% |
See Detlef D! Soost audiences in other countries
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Frequently asked questions
How many fans does Detlef D! Soost have in Germany?
Detlef D! Soost has an estimated audience of 692,831 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Detlef D! Soost fans?
83.6% of Detlef D! Soost fans are female, 16.4% are male, with an average age of 41.5 years.
Which brands do Detlef D! Soost fans like most?
Detlef D! Soost fans show strongest brand affinity for Let's Dance (German TV series) (4.88×), Michael Patrick Kelly (9.66×), and Whirlpool Corporation (12.8×) over the country average.
Where do Detlef D! Soost fans live in Germany?
Detlef D! Soost fans in Germany are most concentrated in Nordrhein-Westfalen (reach 158,604), Bayern (reach 90,508), and Baden-Württemberg (reach 77,479). These three regions account for the largest share of the active audience.
What other brands do Detlef D! Soost fans also like?
Beyond Detlef D! Soost itself, the audience over-indexes on Michael Patrick Kelly (9.66×), Whirlpool Corporation (12.8×), Italo disco (12.14×), and Sam Heughan (12.8×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Detlef D! Soost. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.