Diddy Audience in Germany
Diddy has an estimated audience of 1,194,977 people in Germany. 52.0% are female, 48.0% are male, average age 37.2. Top brand affinities: Bone Thugs-n-Harmony, Ja Rule, Nelly, Table Tennis World Cup, Aaliyah.
Top brand affinities include Bone Thugs-n-Harmony, Ja Rule, Nelly, with strongest over-indexing on Bone Thugs-n-Harmony (390.71× the country average). Demographically, the Diddy audience skews balanced with an average age of 37.2, and over-indexes on personality traits such as Price Sensitivity, Family Orientation.
Category: Music & Radio · Type: Person · Subtype: Hip hop
Demographics of Diddy fans
| Metric | Value |
|---|---|
| Female | 52.0% |
| Male | 48.0% |
| Average age | 37.2 |
| Estimated audience size | 1,194,977 |
Audience persona
The typical Diddy fan in Germany is balanced, around 37.2 years old, with strong Price Sensitivity tendencies and a notable affinity for Bone Thugs-n-Harmony.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Bone Thugs-n-Harmony | 390.71× | Music & Radio |
| Ja Rule | 106.22× | Music & Radio |
| Nelly | 33.18× | Music & Radio |
| Table Tennis World Cup | 97.3× | Sports |
| Aaliyah | 27.52× | Music & Radio |
| Beck | 14.16× | Music & Radio |
| Faithless | 28.37× | Music & Radio |
| James Marsden | 20× | Movies & TV |
| Nicole Scherzinger | 18.66× | Music & Radio |
| Fat Joe | 35.07× | Music & Radio |
| American Music Award | 19.16× | Music & Radio |
| T.I. | 22× | Music & Radio |
| Hundeurlaub | 8.51× | Pets & Animals |
| Inside Man | 20× | Movies & TV |
| Taraji P. Henson | 18.58× | Movies & TV |
| Wir sind Helden | 18.21× | Music & Radio |
| Dirk Nowitzki | 12.45× | Sports |
| Cyndi Lauper | 10.06× | Music & Radio |
| Kilt | 20× | Fashion & Accessoires |
| Xzibit | 28.66× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.66 |
| Family Orientation | CONSERVATISM | 1.52 |
| Urban Lifestyle | OPEN | 1.25 |
| Individualism | JOY | 1.22 |
| Early Adopter Mentality | POWER | 1.22 |
| Spirituality | BALANCE | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 58.5% |
| United Kingdom | 7.6% |
| Canada | 6.2% |
See Diddy audiences in other countries
More Hip hop audiences in Germany
- Finch (6,928,145)
- Nina Chuba (3,981,908)
- Haftbefehl (3,635,757)
- Ikkimel (2,465,472)
- Bad Bunny (2,399,085)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Diddy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.