Hookah lounge Audience in Germany
Hookah lounge has an estimated audience of 259,762 people in Germany. 48.6% are female, 51.4% are male, average age 33.6. Top brand affinities: Hookah lounge, KURDO, Miami Yacine, Pa Sports, Jamule.
Top brand affinities include Hookah lounge, KURDO, Miami Yacine, with strongest over-indexing on Hookah lounge (128.18× the country average). Demographically, the Hookah lounge audience skews balanced with an average age of 33.6, and over-indexes on personality traits such as Social Media Usage, Early Adopter Mentality.
Category: Travel & Leisure · Type: Topic
Demographics of Hookah lounge fans
| Metric | Value |
|---|---|
| Female | 48.6% |
| Male | 51.4% |
| Average age | 33.6 |
| Estimated audience size | 259,762 |
Audience persona
The typical Hookah lounge fan in Germany is balanced, around 33.6 years old, with strong Social Media Usage tendencies and a notable affinity for Hookah lounge.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Hookah lounge | 128.18× | Travel & Leisure |
| KURDO | 12.27× | Music & Radio |
| Miami Yacine | 11.19× | Music & Radio |
| Pa Sports | 11.19× | Music & Radio |
| Jamule | 11.07× | Music & Radio |
| KC Rebell | 10.95× | Music & Radio |
| AK Ausserkontrolle | 10.67× | Music & Radio |
| Xatar | 10.15× | Music & Radio |
| Rothmans | 10.11× | Food & Beverages |
| The Octopus Project | 10.11× | Music & Radio |
| Tobacco | 10.11× | Food & Beverages |
| Gold Flake | 10.11× | Food & Beverages |
| Holy Fuck | 10.11× | Music & Radio |
| Olexesh | 9.83× | Music & Radio |
| Summer Cem | 9.83× | Music & Radio |
| Brian Eno | 9.5× | Music & Radio |
| Luciano | 9.29× | Music & Radio |
| Exotica | 8.87× | Movies & TV |
| Marc Ribot’s Ceramic Dog | 8.71× | Music & Radio |
| Eno | 8.71× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Social Media Usage | JOY | 1.89 |
| Early Adopter Mentality | POWER | 1.64 |
| Indulgence | JOY | 1.26 |
| Healthy Lifestyle | BALANCE | 1.12 |
| LGBTQ+ Identity | OPEN | 1.09 |
| Patriotism | CONSERVATISM | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 27.4% |
| Brazil | 13.8% |
| Germany | 6.7% |
See Hookah lounge audiences in other countries
More Travel & Leisure audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Hookah lounge. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.