Luciano Audience in Germany
A data profile of the people who buy, follow and care about Luciano in Germany — modelled from more than twelve digital signal sources. Luciano has an estimated audience of 469,779 people in Germany.
The average Luciano fan in Germany is 22.0 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Pa Sports, Monet192, SSIO, with strongest over-indexing on Pa Sports (276.02× the country average).
Demographically, the Luciano audience skews more male with an average age of 22.0, and over-indexes on personality traits such as Risk Appetite, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Luciano fan in Germany is more male, around 22.0 years old, with strong Risk Appetite tendencies and a notable affinity for Pa Sports.
At a glance
The key figures that characterise the Luciano profile in Germany.
Search interest · 12-month trend
Demographics of Luciano fans
22.4% are female, 77.6% are male, average age 22.0.
Gender split
| Metric | Value |
|---|---|
| Female | 22.4% |
| Male | 77.6% |
| Average age | 22.0 |
| Estimated audience size | 469,779 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 74% | |
| 20-29 | 23% | |
| 30-39 | 1% | |
| 40-49 | 1% | |
| 50+ | 0% |
Worldwide distribution
of the worldwide Luciano audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 18.4% |
| United States | 16.6% |
| Brazil | 14.5% |
Geography
Where the Luciano audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~40K | 1.59× | |
| 02 | Hamburg | ~10K | 1.34× | |
| 03 | Nordrhein-Westfalen | ~100K | 1.30× | |
| 04 | Bremen | ~5K | 1.16× | |
| 05 | Niedersachsen | ~50K | 1.14× | |
| 06 | Baden-Württemberg | ~70K | 1.05× | |
| 07 | Hessen | ~40K | 1.05× | |
| 08 | Bayern | ~80K | 0.98× | |
| 09 | Sachsen | ~20K | 0.93× | |
| 10 | Brandenburg | ~10K | 0.93× | |
| 11 | Rheinland-Pfalz | ~20K | 0.91× | |
| 12 | Schleswig-Holstein | ~10K | 0.83× | |
| 13 | Saarland | ~5K | 0.81× | |
| 14 | Sachsen-Anhalt | ~9K | 0.72× | |
| 15 | Mecklenburg-Vorpommern | ~6K | 0.67× | |
| 16 | Thüringen | ~8K | 0.66× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Luciano audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Pa Sports | Music & Radio | 276.02× | ||
| 02 | Monet192 | Music & Radio | 131.60× | ||
| 03 | Majoe | Music & Radio | 101.60× | ||
| 04 | KC Rebell | Music & Radio | 96.00× | ||
| 05 | Lune | Music & Radio | 77.69× | ||
| 06 | SSIO | Music & Radio | 50.78× | ||
| 07 | Samra | Music & Radio | 23.72× | ||
| 08 | German hip hop | Music & Radio | 22.78× | ||
| 09 | Haftbefehl | Music & Radio | 18.24× | ||
| 10 | Finch | Music & Radio | 15.80× | ||
| 11 | Apache 207 | Music & Radio | 15.14× | ||
| 12 | Adele | Music & Radio | 13.50× | ||
| 13 | Ikkimel | Music & Radio | 11.97× | ||
| 14 | Bushido | Music & Radio | 8.97× | ||
| 15 | Sarah Lombardi | Music & Radio | 6.88× | ||
| 16 | Nina Chuba | Music & Radio | 6.73× | ||
| 17 | Underground hip hop | Music & Radio | 5.18× | ||
| 18 | Tipico | Games | 4.59× | ||
| 19 | Lieferando.de | Food & Beverages | 3.86× | ||
| 20 | SV Werder Bremen | Sports | 2.60× |
Personality of the Luciano audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 1.51× | |
| Spirituality | BALANCE | 1.29× | |
| Luxury Orientation | PREMIUM | 1.27× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.60× | |
| DIY Mentality | THRILL | 0.61× | |
| Creativity | OPEN | 0.64× |
Frequently asked questions
How many fans does Luciano have in Germany?
Luciano has an estimated audience of 469,779 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Luciano fans?
22.4% of Luciano fans are female, 77.6% are male, with an average age of 22.0 years.
Which brands do Luciano fans like most?
Luciano fans show strongest brand affinity for Pa Sports (276.02×), Monet192 (131.6×), and SSIO (50.78×) over the country average.
Where do Luciano fans live in Germany?
Luciano fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.
What other brands do Luciano fans also like?
Beyond Luciano itself, the audience over-indexes on Monet192 (131.6×), SSIO (50.78×), KC Rebell (96×), and Haftbefehl (18.24×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
More Hip hop audiences in Germany
- Finch (4,588,138)
- Haftbefehl (3,813,869)
- Nina Chuba (3,359,108)
- Bad Bunny (2,711,989)
- Ikkimel (2,659,213)
See Luciano audiences in other countries
How to read this data
Audience size is the estimated number of people in Germany who actively search for Luciano. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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