A data profile of the people who buy, follow and care about Into the Wild (film) in Germany — modelled from more than twelve digital signal sources. Into the Wild (film) has an estimated audience of 336,026 people in Germany.
The average Into the Wild (film) fan in Germany is 38.1 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include University of Oxford, Michael Cera, Midnight in Paris, with strongest over-indexing on University of Oxford (105.06× the country average).
Demographically, the Into the Wild (film) audience skews balanced with an average age of 38.1, and over-indexes on personality traits such as Extroversion, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Into the Wild (film) fan in Germany is balanced, around 38.1 years old, with strong Extroversion tendencies and a notable affinity for University of Oxford.
The key figures that characterise the Into the Wild (film) profile in Germany.
54.0% are female, 46.0% are male, average age 38.1.
| Metric | Value |
|---|---|
| Female | 54.0% |
| Male | 46.0% |
| Average age | 38.1 |
| Estimated audience size | 336,026 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 26% | |
| 30-39 | 24% | |
| 40-49 | 23% | |
| 50+ | 12% |
of the worldwide Into the Wild (film) audience comes from Germany.
| Country | Share |
|---|---|
| United States | 24.9% |
| India | 7.5% |
| Italy | 6.8% |
Where the Into the Wild (film) audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~20K | 1.52× | |
| 02 | Hamburg | ~9K | 1.23× | |
| 03 | Hessen | ~30K | 1.19× | |
| 04 | Brandenburg | ~10K | 1.05× | |
| 05 | Bayern | ~50K | 1.03× | |
| 06 | Sachsen | ~20K | 1.03× | |
| 07 | Thüringen | ~8K | 0.96× | |
| 08 | Baden-Württemberg | ~40K | 0.95× | |
| 09 | Schleswig-Holstein | ~10K | 0.95× | |
| 10 | Bremen | ~3K | 0.95× | |
| 11 | Mecklenburg-Vorpommern | ~6K | 0.91× | |
| 12 | Nordrhein-Westfalen | ~60K | 0.90× | |
| 13 | Rheinland-Pfalz | ~10K | 0.89× | |
| 14 | Niedersachsen | ~30K | 0.88× | |
| 15 | Sachsen-Anhalt | ~7K | 0.85× | |
| 16 | Saarland | ~3K | 0.81× |
The strongest cross-interests of the Into the Wild (film) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | University of Oxford | Business & Career | 105.06× | ||
| 02 | Midnight in Paris | Movies & TV | 71.84× | ||
| 03 | Michael Cera | Movies & TV | 68.38× | ||
| 04 | Homecoming | Kids & Family | 43.11× | ||
| 05 | Nobel Prize in Literature | Literature | 40.95× | ||
| 06 | Motel Rocks | Fashion & Accessoires | 39.79× | ||
| 07 | There Will Be Blood | Movies & TV | 38.81× | ||
| 08 | American Hustle | Movies & TV | 37.58× | ||
| 09 | City of God (2002 film) | Movies & TV | 35.33× | ||
| 10 | I Am Legend (film) | Movies & TV | 34.62× | ||
| 11 | Stamp collecting | Home & Garden | 26.83× | ||
| 12 | Malcolm in the Middle | Movies & TV | 24.86× | ||
| 13 | Lily-Rose Depp | Movies & TV | 20.83× | ||
| 14 | The Grand Budapest Hotel | Movies & TV | 20.78× | ||
| 15 | The Intouchables | Movies & TV | 19.97× | ||
| 16 | Winona Ryder | Movies & TV | 18.09× | ||
| 17 | One Tree Hill (TV series) | Movies & TV | 17.63× | ||
| 18 | Johnny Depp | Movies & TV | 15.18× | ||
| 19 | Alexandra Daddario | Movies & TV | 13.19× | ||
| 20 | Keira Knightley | Movies & TV | 8.24× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.63× | |
| Risk Appetite | THRILL | 1.63× | |
| Travelling | THRILL | 1.50× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.68× | |
| Indulgence | JOY | 0.87× | |
| DIY Mentality | THRILL | 0.88× |
Into the Wild (film) has an estimated audience of 336,026 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
54.0% of Into the Wild (film) fans are female, 46.0% are male, with an average age of 38.1 years.
Into the Wild (film) fans show strongest brand affinity for University of Oxford (105.06×), Michael Cera (68.38×), and Midnight in Paris (71.84×) over the country average.
Into the Wild (film) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~50K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Into the Wild (film) itself, the audience over-indexes on Michael Cera (68.38×), Midnight in Paris (71.84×), Winona Ryder (18.09×), and Malcolm in the Middle (24.86×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Into the Wild (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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