Rascasse Audience Intelligence

Into the Wild (film) Audience in Germany

A data profile of the people who buy, follow and care about Into the Wild (film) in Germany — modelled from more than twelve digital signal sources. Into the Wild (film) has an estimated audience of 336,026 people in Germany.

The average Into the Wild (film) fan in Germany is 38.1 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include University of Oxford, Michael Cera, Midnight in Paris, with strongest over-indexing on University of Oxford (105.06× the country average).

Demographically, the Into the Wild (film) audience skews balanced with an average age of 38.1, and over-indexes on personality traits such as Extroversion, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Into the Wild (film) fan in Germany is balanced, around 38.1 years old, with strong Extroversion tendencies and a notable affinity for University of Oxford.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Into the Wild (film) profile in Germany.

Audience size
336K
in Germany
Gender
54.0%
46.0% male
Age
38.1
average years
Country rank
#15999
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

+26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Into the Wild (film) viewers

54.0% are female, 46.0% are male, average age 38.1.

Fig. 02

Gender split

54.0%
Female
46.0%
Male
Demographic split for Into the Wild (film) audience in Germany
MetricValue
Female54.0%
Male46.0%
Average age38.1
Estimated audience size336,026
Fig. 03

Age distribution

Ø 38.1
average years
Age distribution of the Into the Wild (film) audience in Germany
Age bracketShare%
16-1915%
20-2926%
30-3924%
40-4923%
50+12%
Fig. 04

Worldwide distribution

4.0%

of the worldwide Into the Wild (film) audience comes from Germany.

Worldwide audience distribution share by country for Into the Wild (film)
CountryShare
United States24.9%
India7.5%
Italy6.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Into the Wild (film) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Into the Wild (film) fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~20K1.52×
02Hamburg~9K1.23×
03Hessen~30K1.19×
04Brandenburg~10K1.05×
05Bayern~50K1.03×
06Sachsen~20K1.03×
07Thüringen~8K0.96×
08Baden-Württemberg~40K0.95×
09Schleswig-Holstein~10K0.95×
10Bremen~3K0.95×
11Mecklenburg-Vorpommern~6K0.91×
12Nordrhein-Westfalen~60K0.90×
13Rheinland-Pfalz~10K0.89×
14Niedersachsen~30K0.88×
15Sachsen-Anhalt~7K0.85×
16Saarland~3K0.81×
Fig. 06

Affinity by region

Affinity by region — Into the Wild (film), Germany
0.81×1.00×1.52×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Into the Wild (film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Into the Wild (film) audience
#·InterestCategoryAffinity×
01University of OxfordBusiness & Career105.06×
02Midnight in ParisMovies & TV71.84×
03Michael CeraMovies & TV68.38×
04HomecomingKids & Family43.11×
05Nobel Prize in LiteratureLiterature40.95×
06Motel RocksFashion & Accessoires39.79×
07There Will Be BloodMovies & TV38.81×
08American HustleMovies & TV37.58×
09City of God (2002 film)Movies & TV35.33×
10I Am Legend (film)Movies & TV34.62×
11Stamp collectingHome & Garden26.83×
12Malcolm in the MiddleMovies & TV24.86×
13Lily-Rose DeppMovies & TV20.83×
14The Grand Budapest HotelMovies & TV20.78×
15The IntouchablesMovies & TV19.97×
16Winona RyderMovies & TV18.09×
17One Tree Hill (TV series)Movies & TV17.63×
18Johnny DeppMovies & TV15.18×
19Alexandra DaddarioMovies & TV13.19×
20Keira KnightleyMovies & TV8.24×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Into the Wild (film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Into the Wild (film) audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.63×
Risk AppetiteTHRILL1.63×
TravellingTHRILL1.50×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Into the Wild (film) audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.68×
IndulgenceJOY0.87×
DIY MentalityTHRILL0.88×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Into the Wild (film) have in Germany?

Into the Wild (film) has an estimated audience of 336,026 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Into the Wild (film) viewers?

54.0% of Into the Wild (film) fans are female, 46.0% are male, with an average age of 38.1 years.

03

Which brands do Into the Wild (film) fans like most?

Into the Wild (film) fans show strongest brand affinity for University of Oxford (105.06×), Michael Cera (68.38×), and Midnight in Paris (71.84×) over the country average.

04

Where do Into the Wild (film) fans live in Germany?

Into the Wild (film) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~50K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Into the Wild (film) fans also like?

Beyond Into the Wild (film) itself, the audience over-indexes on Michael Cera (68.38×), Midnight in Paris (71.84×), Winona Ryder (18.09×), and Malcolm in the Middle (24.86×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Into the Wild (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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