Rascasse Audience Intelligence

Jon Snow Audience in Germany

A data profile of the people who buy, follow and care about Jon Snow in Germany — modelled from more than twelve digital signal sources. Jon Snow has an estimated audience of 226,384 people in Germany.

The average Jon Snow fan in Germany is 33.3 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Chopped (TV series), Richard Madden, Charles Dance, with strongest over-indexing on Chopped (TV series) (249.96× the country average).

Demographically, the Jon Snow audience skews balanced with an average age of 33.3, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Jon Snow fan in Germany is balanced, around 33.3 years old, with strong Extroversion tendencies and a notable affinity for Chopped (TV series).

Category: Movies & TV · Type: Fictional Character

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jon Snow profile in Germany.

Audience size
226K
in Germany
Gender
50.0%
50.0% male
Age
33.3
average years
Country rank
#20998
Fictional Character in Germany
Fig. 01

Search interest · 12-month trend

+9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jon Snow fans

50.0% are female, 50.0% are male, average age 33.3.

Fig. 02

Gender split

50.0%
Female
50.0%
Male
Demographic split for Jon Snow audience in Germany
MetricValue
Female50.0%
Male50.0%
Average age33.3
Estimated audience size226,384
Fig. 03

Age distribution

Ø 33.3
average years
Age distribution of the Jon Snow audience in Germany
Age bracketShare%
16-1932%
20-2924%
30-3921%
40-4917%
50+7%
Fig. 04

Worldwide distribution

3.9%

of the worldwide Jon Snow audience comes from Germany.

Worldwide audience distribution share by country for Jon Snow
CountryShare
United States40.1%
Japan6.8%
United Kingdom6.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jon Snow audience in Germany is strongest.

Fig. 05

Top regions by affinity

Jon Snow fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~20K1.18×
02Berlin~10K1.18×
03Hamburg~6K1.11×
04Bremen~2K1.09×
05Nordrhein-Westfalen~50K1.08×
06Bayern~40K1.05×
07Baden-Württemberg~30K1.02×
08Schleswig-Holstein~8K1.01×
09Rheinland-Pfalz~10K1.00×
10Niedersachsen~20K0.96×
11Saarland~3K0.96×
12Sachsen~10K0.95×
13Sachsen-Anhalt~5K0.90×
14Brandenburg~6K0.89×
15Thüringen~5K0.89×
16Mecklenburg-Vorpommern~4K0.85×
Fig. 06

Affinity by region

Affinity by region — Jon Snow, Germany
0.85×1.00×1.18×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jon Snow audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jon Snow audience
#·InterestCategoryAffinity×
01Chopped (TV series)Movies & TV249.96×
02Escape GamesGames81.19×
03Charles DanceMovies & TV70.98×
04Richard MaddenMovies & TV69.90×
05My Big Fat Greek WeddingMovies & TV63.21×
06Rob ZombieMusic & Radio31.62×
07Rose LeslieMovies & TV29.04×
08Nicholas HoultMovies & TV20.00×
09Kit HaringtonMovies & TV20.00×
10Andy SambergMovies & TV15.43×
11Jason MomoaMovies & TV12.01×
12Henry CavillMovies & TV12.00×
13Suzuki JimnyCars & Mobility12.00×
14Free PeopleFashion & Accessoires11.99×
15BeetlejuiceMovies & TV10.35×
16Gal GadotFashion & Accessoires9.29×
17The Lord of the RingsMovies & TV9.14×
18HugendubelShopping4.94×
19Game of ThronesMovies & TV3.60×
20Harry PotterMovies & TV2.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jon Snow audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Jon Snow audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL2.52×
Early Adopter MentalityPOWER1.39×
Community OrientationOPEN1.35×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Jon Snow audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.66×
Quality AwarenessPREMIUM0.72×
DIY MentalityTHRILL0.73×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Jon Snow have in Germany?

Jon Snow has an estimated audience of 226,384 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Jon Snow fans?

50.0% of Jon Snow fans are female, 50.0% are male, with an average age of 33.3 years.

03

Which brands do Jon Snow fans like most?

Jon Snow fans show strongest brand affinity for Chopped (TV series) (249.96×), Richard Madden (69.9×), and Charles Dance (70.98×) over the country average.

04

Where do Jon Snow fans live in Germany?

Jon Snow fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~50K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Jon Snow fans also like?

Beyond Jon Snow itself, the audience over-indexes on Richard Madden (69.9×), Charles Dance (70.98×), My Big Fat Greek Wedding (63.21×), and Nicholas Hoult (20×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Jon Snow. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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