Jon Snow Audience in Germany

Jon Snow has an estimated audience of 213,997 people in Germany. 50.0% are female, 50.0% are male, average age 33.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Zahlé, Zagreb, Dog breed, Gil Ofarim, Progressive rock.
The average Jon Snow fan in Germany is 33.3 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Zahlé, Zagreb, Dog breed, with strongest over-indexing on Zahlé (209.68× the country average). Demographically, the Jon Snow audience skews balanced with an average age of 33.3, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Fictional Character
Demographics of Jon Snow fans
| Metric | Value |
|---|---|
| Female | 50.0% |
| Male | 50.0% |
| Average age | 33.3 |
| Estimated audience size | 213,997 |
Audience persona
The typical Jon Snow fan in Germany is balanced, around 33.3 years old, with strong Extroversion tendencies and a notable affinity for Zahlé.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 54,966 | 1.11× |
| Bayern | 39,682 | 1.09× |
| Baden-Württemberg | 32,088 | 1.04× |
| Hessen | 21,567 | 1.25× |
| Niedersachsen | 21,037 | 0.96× |
| Berlin | 12,014 | 1.19× |
| Rheinland-Pfalz | 11,883 | 1.05× |
| Sachsen | 10,542 | 0.95× |
| Schleswig-Holstein | 8,208 | 1.01× |
| Hamburg | 5,803 | 1.14× |
| Brandenburg | 5,627 | 0.8× |
| Sachsen-Anhalt | 4,950 | 0.85× |
| Thüringen | 4,746 | 0.83× |
| Mecklenburg-Vorpommern | 3,392 | 0.79× |
| Saarland | 2,564 | 0.93× |
| Bremen | 1,939 | 1× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Zahlé | 209.68× | Travel & Leisure |
| Zagreb | 11.75× | Travel & Leisure |
| Dog breed | 2.58× | Pets & Animals |
| Gil Ofarim | 1.56× | Music & Radio |
| Progressive rock | 1.81× | Music & Radio |
| Hooked on Phonics | 42.59× | Kids & Family |
| Personalised Gifts | 1.52× | Home & Garden |
| Mechanic | 1.58× | Cars & Mobility |
| This Is England | 10.2× | Movies & TV |
| Figure painting (hobby) | 2.76× | Arts & Culture |
| Minestrone | 1.62× | Food & Beverages |
| Mido (footballer) | 3.8× | Sports |
| Nielsen Corporation | 9× | Business & Career |
| Chromebook | 3.83× | Technology & Electronics |
| Hypertext | 1.61× | Technology & Electronics |
| Ireen Sheer | 1.56× | Music & Radio |
| Fitz Roy | 3.32× | |
| DEFCON (video game) | 3.66× | Games |
| Hobby Lobby | 3.31× | Home & Garden |
| Carry On Jatta | 34.6× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.81 |
| LGBTQ+ Identity | OPEN | 1.78 |
| Early Adopter Mentality | POWER | 1.36 |
| Travelling | THRILL | 1.35 |
| Sustainability | BALANCE | 1.22 |
| Career Orientation | POWER | 1.19 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 41.0% |
| Japan | 7.0% |
| United Kingdom | 6.6% |
See Jon Snow audiences in other countries
More Movies & TV audiences in Germany
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- Juliet (3,355,041)
- Mary Poppins (character) (2,168,568)
- J.D. (Scrubs) (2,141,750)
Frequently asked questions
How many fans does Jon Snow have in Germany?
Jon Snow has an estimated audience of 213,997 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Jon Snow fans?
50.0% of Jon Snow fans are female, 50.0% are male, with an average age of 33.3 years.
Which brands do Jon Snow fans like most?
Jon Snow fans show strongest brand affinity for Zahlé (209.68×), Zagreb (11.75×), and Dog breed (2.58×) over the country average.
Where do Jon Snow fans live in Germany?
Jon Snow fans in Germany are most concentrated in Nordrhein-Westfalen (reach 54,966), Bayern (reach 39,682), and Baden-Württemberg (reach 32,088). These three regions account for the largest share of the active audience.
What other brands do Jon Snow fans also like?
Beyond Jon Snow itself, the audience over-indexes on Zagreb (11.75×), Dog breed (2.58×), Gil Ofarim (1.56×), and Progressive rock (1.81×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Jon Snow. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.