Kerstin Ott Audience in Germany

Kerstin Ott logo

Kerstin Ott has an estimated audience of 2,112,785 people in Germany. 67.7% are female, 32.3% are male, average age 46.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Time (magazine), Home Office, Rossmann, Goes, Saving.

The average Kerstin Ott fan in Germany is 46.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Time (magazine), Home Office, Rossmann, with strongest over-indexing on Time (magazine) (11.16× the country average). Demographically, the Kerstin Ott audience skews more female with an average age of 46.9, and over-indexes on personality traits such as Healthy Lifestyle, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Schlager

Demographics of Kerstin Ott fans

Demographic split for Kerstin Ott audience in Germany
MetricValue
Female67.7%
Male32.3%
Average age46.9
Estimated audience size2,112,785

Audience persona

The typical Kerstin Ott fan in Germany is more female, around 46.9 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Time (magazine).

Top regions in Germany

Top regions ranked by reach for Kerstin Ott in Germany
RegionReachAffinity
Nordrhein-Westfalen395,8380.86×
Bayern264,2810.78×
Baden-Württemberg232,7570.81×
Niedersachsen218,1711.06×
Sachsen148,0411.43×
Hessen110,2380.68×
Brandenburg90,0101.37×
Rheinland-Pfalz85,0670.8×
Thüringen80,2971.49×
Schleswig-Holstein77,9751.03×
Sachsen-Anhalt76,6181.4×
Berlin70,5260.75×
Mecklenburg-Vorpommern58,3721.45×
Hamburg35,1540.74×
Saarland18,7820.72×
Bremen11,4140.63×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kerstin Ott audience
BrandAffinityCategory
Time (magazine)11.16×News
Home Office3.52×Business & Career
Rossmann2.01×Shopping
Goes1.63×Travel & Leisure
Saving1.84×Business & Career
Artistic inspiration1.55×Arts & Culture
Jack White2.25×Movies & TV
Granola10.73×Food & Beverages
The Spinners (American R&B group)15.39×Music & Radio
New Era (Namibia)2.59×News
Radio Sarajevo4.94×Music & Radio
Competitive dance3.13×Sports
Home Delivery1.52×Food & Beverages
Emperor Entertainment Group2.06×Business & Career
Oliver Kahn1.95×Sports
Jan Guillou11.92×Literature
Information sensitivity2.45×Technology & Electronics
Carrie (novel)2.59×Literature
Vijesti.ba1.78×News
Headhunters (film)1.96×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kerstin Ott audience
TraitClusterScore
Healthy LifestyleBALANCE1.49
LGBTQ+ IdentityOPEN1.41
Family OrientationCONSERVATISM1.12
DIY MentalityTHRILL1.07
Pet OwnershipJOY1.06
Community OrientationOPEN1.04

Worldwide distribution

Worldwide audience distribution share by country for Kerstin Ott
CountryShare
Germany84.5%
Austria7.8%
Switzerland3.9%

See Kerstin Ott audiences in other countries

More Schlager audiences in Germany

Frequently asked questions

How many fans does Kerstin Ott have in Germany?

Kerstin Ott has an estimated audience of 2,112,785 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Kerstin Ott fans?

67.7% of Kerstin Ott fans are female, 32.3% are male, with an average age of 46.9 years.

Which brands do Kerstin Ott fans like most?

Kerstin Ott fans show strongest brand affinity for Time (magazine) (11.16×), Home Office (3.52×), and Rossmann (2.01×) over the country average.

Where do Kerstin Ott fans live in Germany?

Kerstin Ott fans in Germany are most concentrated in Nordrhein-Westfalen (reach 395,838), Bayern (reach 264,281), and Baden-Württemberg (reach 232,757). These three regions account for the largest share of the active audience.

What other brands do Kerstin Ott fans also like?

Beyond Kerstin Ott itself, the audience over-indexes on Home Office (3.52×), Rossmann (2.01×), Goes (1.63×), and Saving (1.84×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Kerstin Ott. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.