Peter Alexander Audience in Germany

Peter Alexander has an estimated audience of 797,830 people in Germany. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Roland Kaiser, Wolf Maahn, Stephan Remmler, The Jeremy Days, Howard Carpendale.

Peter Alexander fans in Germany are concentrated in Nordrhein-Westfalen, with strong brand affinity for Roland Kaiser. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Roland Kaiser, Wolf Maahn, Stephan Remmler, with strongest over-indexing on Roland Kaiser (26.15× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Person

Demographics of Peter Alexander fans

Demographic split for Peter Alexander audience in Germany
MetricValue
Estimated audience size797,830

Audience persona

The typical Peter Alexander fan in Germany shows strong Price Sensitivity tendencies and a notable affinity for Roland Kaiser.

Top regions in Germany

Top regions ranked by reach for Peter Alexander in Germany
RegionReachAffinity
Nordrhein-Westfalen182,0201.04×
Bayern147,7941.15×
Baden-Württemberg104,5290.96×
Niedersachsen80,7231.04×
Hessen54,6960.9×
Sachsen43,8061.12×
Rheinland-Pfalz43,1711.08×
Berlin27,1710.76×
Thüringen27,0321.33×
Schleswig-Holstein26,3570.92×
Sachsen-Anhalt24,4431.18×
Brandenburg24,2810.98×
Mecklenburg-Vorpommern14,3880.94×
Hamburg12,9730.72×
Saarland11,4091.16×
Bremen4,7750.7×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Peter Alexander audience
BrandAffinityCategory
Roland Kaiser26.15×Music & Radio
Wolf Maahn25.96×Music & Radio
Stephan Remmler25.96×Music & Radio
The Jeremy Days25.96×Music & Radio
Howard Carpendale25.78×Music & Radio
Bernhard Brink23.75×Music & Radio
Christian Steiffen21.32×Music & Radio
Wolkenfrei20.08×Music & Radio
G. G. Anderson19.79×Music & Radio
Marianne Rosenberg19.28×Music & Radio
Maite Kelly18.99×Music & Radio
Reinhard Mey18.66×Music & Radio
Kerstin Ott17.37×Music & Radio
Christin Stark16.84×Music & Radio
Voodoo Jürgens16.78×Music & Radio
Wolfgang Petry16.76×Music & Radio
Michael Holm16.6×Music & Radio
Anna-Maria Zimmermann16.53×Music & Radio
Roberto Blanco16.23×Music & Radio
ICH FIND SCHLAGER TOLL!16.01×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Peter Alexander audience
TraitClusterScore
Price SensitivityPREMIUM2.29
MindfulnessBALANCE2.22
Convenience OrientationPREMIUM1.37
SpiritualityBALANCE1.28
Healthy LifestyleBALANCE1.24
Design AffinityPREMIUM1.2

Worldwide distribution

Worldwide audience distribution share by country for Peter Alexander
CountryShare
Australia83.0%
Germany9.0%
United States2.1%

See Peter Alexander audiences in other countries

More Music & Radio audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Peter Alexander. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.