Kevin Costner Audience in Germany
Kevin Costner has an estimated audience of 1,610,867 people in Germany. 47.4% are female, 52.6% are male, average age 37.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Jannik Sinner, Gloria Estefan, Alexander Zverev, Aryna Sabalenka, Casper Ruud.
The average Kevin Costner fan in Germany is 37.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Jannik Sinner, Gloria Estefan, Alexander Zverev, with strongest over-indexing on Jannik Sinner (39.84× the country average). Demographically, the Kevin Costner audience skews balanced with an average age of 37.5, and over-indexes on personality traits such as Tradition, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of Kevin Costner fans
| Metric | Value |
|---|---|
| Female | 47.4% |
| Male | 52.6% |
| Average age | 37.5 |
| Estimated audience size | 1,610,867 |
Audience persona
The typical Kevin Costner fan in Germany is balanced, around 37.5 years old, with strong Tradition tendencies and a notable affinity for Jannik Sinner.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 389,474 | 1.1× |
| Bayern | 267,914 | 1.03× |
| Baden-Württemberg | 196,713 | 0.9× |
| Niedersachsen | 166,948 | 1.07× |
| Hessen | 122,539 | 1× |
| Rheinland-Pfalz | 84,744 | 1.05× |
| Sachsen | 74,437 | 0.94× |
| Berlin | 74,258 | 1.03× |
| Schleswig-Holstein | 65,906 | 1.14× |
| Brandenburg | 54,343 | 1.09× |
| Sachsen-Anhalt | 41,804 | 1× |
| Thüringen | 38,110 | 0.93× |
| Hamburg | 36,781 | 1.01× |
| Mecklenburg-Vorpommern | 32,079 | 1.04× |
| Saarland | 17,112 | 0.87× |
| Bremen | 11,038 | 0.8× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jannik Sinner | 39.84× | Sports |
| Gloria Estefan | 170.08× | Music & Radio |
| Alexander Zverev | 22.84× | Sports |
| Aryna Sabalenka | 37.26× | Sports |
| Casper Ruud | 69.71× | Sports |
| Carlos Alcaraz | 24.13× | Sports |
| Holger Rune | 69.71× | Sports |
| Terra Wortmann Open | 37.4× | Sports |
| David Attenborough | 45.53× | Movies & TV |
| Iga Swiatek | 37.26× | Sports |
| Roland Garros | 29.47× | Sports |
| Laver Cup | 28.3× | Sports |
| ATP World Tour | 69.71× | Sports |
| BOSS Open | 37.11× | Sports |
| Stan Wawrinka | 55.43× | Sports |
| Tampa Bay Rays | 79.92× | Sports |
| Jejudo | 19.14× | Travel & Leisure |
| Missouri Tigers football | 160.86× | Sports |
| ATP Wien | 35.5× | Sports |
| Bad Homburg Open | 30.15× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.8 |
| Community Orientation | OPEN | 1.65 |
| Urban Lifestyle | OPEN | 1.42 |
| LGBTQ+ Identity | OPEN | 1.4 |
| Sustainability | BALANCE | 1.34 |
| Price Sensitivity | PREMIUM | 1.33 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 28.7% |
| France | 6.6% |
| Germany | 6.4% |
See Kevin Costner audiences in other countries
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Frequently asked questions
How many fans does Kevin Costner have in Germany?
Kevin Costner has an estimated audience of 1,610,867 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Kevin Costner fans?
47.4% of Kevin Costner fans are female, 52.6% are male, with an average age of 37.5 years.
Which brands do Kevin Costner fans like most?
Kevin Costner fans show strongest brand affinity for Jannik Sinner (39.84×), Gloria Estefan (170.08×), and Alexander Zverev (22.84×) over the country average.
Where do Kevin Costner fans live in Germany?
Kevin Costner fans in Germany are most concentrated in Nordrhein-Westfalen (reach 389,474), Bayern (reach 267,914), and Baden-Württemberg (reach 196,713). These three regions account for the largest share of the active audience.
What other brands do Kevin Costner fans also like?
Beyond Kevin Costner itself, the audience over-indexes on Gloria Estefan (170.08×), Alexander Zverev (22.84×), Aryna Sabalenka (37.26×), and Casper Ruud (69.71×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Kevin Costner. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.