A data profile of the people who buy, follow and care about Kevin Costner in Germany — modelled from more than twelve digital signal sources. Kevin Costner has an estimated audience of 1,659,508 people in Germany.
The average Kevin Costner fan in Germany is 37.5 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Jannik Sinner, Gloria Estefan, Alexander Zverev, with strongest over-indexing on Jannik Sinner (39.84× the country average).
Demographically, the Kevin Costner audience skews balanced with an average age of 37.5, and over-indexes on personality traits such as Community Orientation, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Kevin Costner fan in Germany is balanced, around 37.5 years old, with strong Community Orientation tendencies and a notable affinity for Jannik Sinner.
The key figures that characterise the Kevin Costner profile in Germany.
47.4% are female, 52.6% are male, average age 37.5.
| Metric | Value |
|---|---|
| Female | 47.4% |
| Male | 52.6% |
| Average age | 37.5 |
| Estimated audience size | 1,659,508 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 34% | |
| 20-29 | 10% | |
| 30-39 | 14% | |
| 40-49 | 20% | |
| 50+ | 21% |
of the worldwide Kevin Costner audience comes from Germany.
| Country | Share |
|---|---|
| United States | 27.6% |
| Germany | 6.8% |
| France | 5.9% |
Where the Kevin Costner audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Schleswig-Holstein | ~70K | 1.13× | |
| 02 | Brandenburg | ~60K | 1.11× | |
| 03 | Mecklenburg-Vorpommern | ~30K | 1.11× | |
| 04 | Sachsen-Anhalt | ~50K | 1.08× | |
| 05 | Nordrhein-Westfalen | ~400K | 1.05× | |
| 06 | Niedersachsen | ~200K | 1.05× | |
| 07 | Rheinland-Pfalz | ~80K | 1.04× | |
| 08 | Thüringen | ~40K | 1.01× | |
| 09 | Bayern | ~300K | 1.00× | |
| 10 | Hessen | ~100K | 0.97× | |
| 11 | Sachsen | ~80K | 0.96× | |
| 12 | Hamburg | ~30K | 0.96× | |
| 13 | Berlin | ~70K | 0.95× | |
| 14 | Saarland | ~20K | 0.90× | |
| 15 | Baden-Württemberg | ~200K | 0.88× | |
| 16 | Bremen | ~10K | 0.82× |
The strongest cross-interests of the Kevin Costner audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Gloria Estefan | Music & Radio | 170.08× | ||
| 02 | Paula Echevarría | Movies & TV | 80.58× | ||
| 03 | Tampa Bay Rays | Sports | 79.92× | ||
| 04 | Casper Ruud | Sports | 69.71× | ||
| 05 | Holger Rune | Sports | 69.71× | ||
| 06 | ATP World Tour | Sports | 69.71× | ||
| 07 | Stan Wawrinka | Sports | 55.43× | ||
| 08 | David Attenborough | Movies & TV | 45.53× | ||
| 09 | Jannik Sinner | Sports | 39.84× | ||
| 10 | Terra Wortmann Open | Sports | 37.40× | ||
| 11 | Aryna Sabalenka | Sports | 37.26× | ||
| 12 | Iga Swiatek | Sports | 37.26× | ||
| 13 | BOSS Open | Sports | 37.11× | ||
| 14 | Ben Shelton | Sports | 36.21× | ||
| 15 | Daniel Altmaier | Sports | 35.32× | ||
| 16 | Flavio Cobolli | Sports | 30.05× | ||
| 17 | Roland Garros | Sports | 29.47× | ||
| 18 | Laver Cup | Sports | 28.30× | ||
| 19 | Carlos Alcaraz | Sports | 24.13× | ||
| 20 | Alexander Zverev | Sports | 22.84× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.29× | |
| Spirituality | BALANCE | 1.23× | |
| Sports Activity | POWER | 1.21× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.75× | |
| Career Orientation | POWER | 0.76× | |
| Social Media Usage | JOY | 0.82× |
Kevin Costner has an estimated audience of 1,659,508 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
47.4% of Kevin Costner fans are female, 52.6% are male, with an average age of 37.5 years.
Kevin Costner fans show strongest brand affinity for Jannik Sinner (39.84×), Gloria Estefan (170.08×), and Alexander Zverev (22.84×) over the country average.
Kevin Costner fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~300K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Kevin Costner itself, the audience over-indexes on Gloria Estefan (170.08×), Alexander Zverev (22.84×), Aryna Sabalenka (37.26×), and Casper Ruud (69.71×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Kevin Costner. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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